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- Tasks: Connect data across channels to drive efficient marketing decisions.
- Company: Dynamic tech scale-up in the Health & Fitness sector.
- Benefits: Competitive daily rate, free gym access, and flexible contract duration.
- Other info: Opportunity to work with a charismatic founder and a driven team.
- Why this job: Join a fast-growing company and shape their marketing strategy.
- Qualifications: Experience in cross-channel marketing and data analytics required.
Our client, a successful tech scale-up and cash generative SME, with a £10m turnover and employing 100 staff, is looking to double in size in the next five years under the guidance of its experienced, highly charismatic and driven Founder and executive team.
Their B2C Health & Fitness platform provides individualised coaching to deliver cutting-edge support for nutrition, exercise and lifestyle improvement. To date, the company has built a strong acquisition engine driven by organic content, paid social and significant monthly media spend.
They now seek to appoint an Interim Marketing Consultant to connect data across their various channels to make better, faster decisions as they move toward a more efficient, data driven growth model, bringing together organic, paid and email into a structured cross-channel function.
Your specific responsibilities as Interim Marketing Consultant will include:
- Establishing clear visibility across the full funnel, channel by channel
- Mapping customer acquisition journeys, ascertaining where users come from, how they move through the funnel, what drives conversion and where they drop off
- Identifying gaps, mapping customer journeys, defining a reporting framework
- Working with data partners to build forecasting models and sustainable processes
- Connecting cross channel data
- Building reporting, insight and decision-making capability
- Bringing about faster, more effective decision making
As Interim Marketing Consultant, you will need experience of:
- Cross-channel marketing and funnels
- Data, analytics and attribution (Direct to Consumer/Subscription)
- Building reporting frameworks
- Forecasting and using marketing tools
- Operating at Chief Marketing Officer, Marketing Director or Head of Marketing level
- Tech or Health applications (advantageous)
Rewards & benefits:
- £600-900 per day
- 3-6 month contract
- Free on-site gym
Please note: High levels of interest mean we will only contact you if your application is shortlisted and this will happen within five working days. You must also be eligible to work in the UK.
Interim Marketing Consultant in Gateshead employer: Catalyst
Contact Detail:
Catalyst Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Interim Marketing Consultant in Gateshead
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world, especially those who have experience in tech or health applications. A personal recommendation can make all the difference when you're aiming for that Interim Marketing Consultant role.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies that highlight your experience with cross-channel marketing and data analytics. When you get the chance to chat with potential employers, let them see how you've driven results in previous roles.
✨Tip Number 3
Stay sharp on industry trends! Keep up with the latest in B2C marketing, especially around data-driven strategies. This will not only help you in interviews but also show that you're genuinely interested in the role and the company’s growth.
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities that might just be the perfect fit for you. Plus, applying directly can sometimes give you an edge over other candidates. Don’t miss out!
We think you need these skills to ace Interim Marketing Consultant in Gateshead
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Interim Marketing Consultant. Highlight your experience with cross-channel marketing and data analytics, as these are key for us. Use specific examples that show how you've driven growth in previous roles.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Tell us why you're the perfect fit for our tech scale-up. Mention your familiarity with B2C Health & Fitness platforms and how you can help us connect data across channels for better decision-making.
Showcase Your Data Skills: Since we're looking for someone who can bring a data-driven approach, make sure to highlight your experience with building reporting frameworks and forecasting models. We want to see how you've used data to drive marketing decisions in the past.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it's super easy!
How to prepare for a job interview at Catalyst
✨Know Your Numbers
As an Interim Marketing Consultant, you'll need to demonstrate your understanding of data and analytics. Brush up on key metrics related to customer acquisition and conversion rates. Be ready to discuss how you've used data to drive marketing decisions in the past.
✨Map Out Customer Journeys
Prepare to talk about your experience in mapping customer journeys. Think about specific examples where you've identified gaps in the funnel and how you addressed them. This will show your potential employer that you can bring valuable insights to their cross-channel strategy.
✨Showcase Cross-Channel Expertise
Highlight your experience with various marketing channels, especially organic, paid, and email. Be prepared to explain how you've successfully integrated these channels in previous roles to create a cohesive marketing strategy.
✨Bring Solutions, Not Just Problems
When discussing challenges you've faced, focus on the solutions you implemented. This role is all about making faster, more effective decisions, so showcasing your proactive approach will resonate well with the interviewers.