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For Companies At a Glance
- Tasks: Optimise and execute engaging marketing campaigns that drive results for clients.
- Company: Join Catalina Marketing, a top-rated workplace transforming shopper engagement.
- Benefits: Enjoy flexible work, competitive salary, and a comprehensive benefits package.
- Why this job: Be part of a dynamic team making a real impact in the marketing world.
- Qualifications: Marketing or business degree preferred; experience in campaign management is a plus.
- Other info: Collaborative environment with clear career progression and continuous learning opportunities.
The predicted salary is between 30000 - 42000 £ per year.
Catalina UK is the leading multi‑channel shopper activation business and has created a Retail Centre of Excellence that has consistently been awarded one of the UK’s ‘Great Places to Work’. We are passionate about transforming data into insights and insights into action through a seamless consumer experience that drives results for our retail customers and their CPG partners. Our mission is to convert shoppers into buyers and buyers into loyal fans, making us the UK retailers’ partner of choice for shopper engagement and loyalty.
The Campaign Specialist will optimise end‑to‑end campaign execution, translating diverse business requirements into precise technical specifications for setup, optimisation, and delivery. In collaboration with Sales, Product Support, Operations, and Analytics, this pivotal role ensures high‑quality campaigns for our clients. As part of the Global Operations team, your attention to detail, accuracy, and proficiency in campaign execution will play a vital role in our success. Join our collaborative team, contribute to seamless campaign delivery, and thrive in a fast‑paced environment, solving problems with agility and adapting to evolving systems.
Responsibilities
- Translate client requirements into technical specifications, conduct a thorough analysis of campaign details, and enter specifications into the Catalina Media Platform.
- Execute client in‑store campaigns, adhering to client‑defined KPIs, using multiple platforms and applying best practices informed by historical insights.
- Participate in handover calls with the sales team to align with campaign objectives and ensure a comprehensive understanding of client needs.
- Implement thorough self‑check processes to address any missing specifications or errors at handoff.
- Execute campaigns based on client requirements from Sales to achieve anticipated outcomes.
- Ensure the timely and accurate launch of campaigns/programs on the specified start date.
- Demonstrate flexibility and proactive critical thinking to identify and address potential roadblocks, communicating and seeking the right direction when uncertainties arise.
- Collaborate proactively with internal partners to troubleshoot issues specific to campaign execution, ensuring effective communication and resolution.
- Keep key partners and leadership informed of any barriers that may prevent or delay delivery against client investment and plan.
- Adhere to execution best practices, ensuring overall quality and compliance standards and managing against retailer and/or industry‑specific requirements.
- Collaborate with Sales teams to contribute to the planning, piloting, and execution of new third‑party partner integrations as experience grows.
- Stay current with media campaign management tools and act as an internal consultant and knowledge resource on the Catalina Media Platform (CMP) and targeting capabilities.
- Deliver training sessions for various teams within Catalina, facilitating knowledge sharing across departments.
- Perform other duties as assigned to support the overall success of the team and company.
Qualifications
- Bachelor's degree in Marketing, Business, or a related field; or equivalent experience preferred but not required.
- 1+ years of industry experience in Promotions, Advertising, Marketing or Campaign Management across multiple channels; digital channel preferred but not required.
- Familiarity with campaign setup and execution across multiple media channels.
- Strong technical skills to translate client requirements into precise technical specifications and input them into the Catalina Media Platform.
- Ability to conduct thorough analyses of campaign details ensuring accuracy and high quality in execution.
- Experience executing in‑store campaigns aligned with client‑defined KPIs while leveraging multiple platforms and historical insights.
- Demonstrated customer orientation, responsiveness, and ability to build internal partnerships.
- Proven capability to handle difficult situations and ensure a positive experience for clients and stakeholders.
- Excellent verbal, interpersonal, and written communication skills to participate in handover calls and align with campaign objectives.
- Efficient management of timelines to ensure timely and accurate launch of campaigns/programs on the specified start date.
- Proactive critical thinking and flexibility to identify and address potential roadblocks, ensuring comprehensive understanding of program intent.
- Collaborative approach to troubleshooting and addressing issues specific to campaign execution.
- Skill in keeping key partners and leadership informed of any barriers that may impact delivery against client investment.
- Proficiency in creating documentation and recommending process changes and solutions.
- Ability to manage multiple projects and meet deadlines while thriving in high‑pressure environments.
- Strong cross‑functional collaboration skills with the ability to influence stakeholders across diverse teams.
- Exceptional organisational abilities, superior follow‑through, and meticulous attention to detail.
- Strong proficiency with PowerPoint, Excel, and Word; experience using Salesforce.com preferred.
- Results‑oriented with a sense of urgency, persistence, and strong problem‑solving skills, motivated to achieve goals.
EEO Statement
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity, national origin, citizenship status, protected veteran status, genetic information, or physical or mental disability. This position may be performed as a hybrid role.
Total Rewards
Catalina offers a comprehensive suite of programs to support your health and well‑being, professional goals, and financial security.
- A flexible work environment
- An environment of continuous learning and development
- Clear progression path to roles
- A collaborative and supportive work environment
- Competitive base salary plus sales incentive bonus
- Competitive benefits package including contributory pension scheme, private medical insurance, life insurance, permanent health insurance, 24 days holiday excluding bank holidays plus birthday day off, Cycle2work, retail savings platform, and employee assistance program
Campaign Specialist employer: Catalina USA
Contact Detail:
Catalina USA Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Campaign Specialist
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its campaigns. Understand their mission and values, and think about how your skills as a Campaign Specialist can contribute to their success. This will help you stand out during the interview!
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the role of Campaign Specialist. Highlight your technical skills and any successful campaigns you've managed in the past to show you're the right fit.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our awesome team at Catalina.
We think you need these skills to ace Campaign Specialist
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Campaign Specialist role. Highlight your relevant experience in campaign management and how it aligns with our mission at Catalina. We want to see how you can contribute to transforming data into actionable insights!
Showcase Your Skills: Don’t just list your skills; demonstrate them! Use specific examples from your past experiences that showcase your attention to detail, technical proficiency, and ability to collaborate across teams. This will help us see how you fit into our fast-paced environment.
Be Clear and Concise: When writing your application, keep it clear and to the point. We appreciate well-structured applications that are easy to read. Make sure to communicate your ideas effectively, as strong communication skills are key for this role.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive and keen to join our team at Catalina!
How to prepare for a job interview at Catalina USA
✨Know Your Campaigns
Before the interview, brush up on your knowledge of campaign management and execution. Familiarise yourself with different media channels and how they work together. Be ready to discuss specific campaigns you've worked on and how you translated client requirements into successful outcomes.
✨Showcase Your Technical Skills
Since the role requires strong technical skills, be prepared to demonstrate your proficiency with tools like the Catalina Media Platform. Bring examples of how you've used technology to optimise campaigns and ensure high-quality execution. This will show that you can hit the ground running.
✨Communicate Clearly
Effective communication is key in this role. Practice articulating your thoughts clearly and concisely, especially when discussing complex ideas. During the interview, make sure to listen actively and ask clarifying questions to show your engagement and understanding of the role's requirements.
✨Be a Problem Solver
The ability to identify and address potential roadblocks is crucial. Prepare to share examples of challenges you've faced in previous roles and how you overcame them. Highlight your proactive approach and critical thinking skills, as these are essential for success in a fast-paced environment like Catalina.