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For Companies At a Glance
- Tasks: Lead partnerships, drive revenue growth, and manage relationships with key stakeholders.
- Company: Join Castore, a premium sportswear brand dedicated to making athletes better through innovation.
- Benefits: Enjoy competitive salary, bonus scheme, 25 days leave, and modern office perks.
- Why this job: Be part of a dynamic team focused on performance enhancement and global brand recognition.
- Qualifications: Experience in sports marketing or retail, with strong leadership and communication skills required.
- Other info: Work in a fast-paced environment with opportunities for career growth and development.
The predicted salary is between 36000 - 60000 £ per year.
Castore exists for one single reason – to make athletes better. Our ethos is built upon the philosophy of BETTER NEVER STOPS, an ideal deeply infused in our DNA and something we strive to live every single day. We utilise advanced engineering and unique technical fabrics to create the highest quality sportswear in the world for athletes who demand the very best.
The Role
Responsible for the overall relationship of allocated assets, with a focus on driving revenue growth & maximising brand value for Castore. As the lead for your allocated assets, you’ll own the relationships with our partners' key stakeholders & be the internal driving force at Castore bringing all departments together to deliver success against our objectives. As part of this role, you’ll be working with the wider business to explore new business opportunities & retail growth for your assets, take ownership for club critical paths & kit deliveries, as well supporting our Brand team in maximising our contractual marketing rights to help build our brand profile and positioning within the market.
The Sports Marketing Manager will demonstrate excellent interpersonal skills with the ability to foster relationships at all levels of the organisation, along with excellent organisational attributes to ensure all relevant internal and external departments are held accountable. Ultimately, the Sports Marketing Manager will support the Head of Partnerships – Football and the wider team to deliver against our commercial & brand objectives. We’re looking for a dynamic individual who will bring energy & ambition to the team.
Responsibilities
- Responsibility and accountability for the relationship of your allocated partners.
- Be the driving force behind driving revenue growth for your partners. Exploring all new business opportunities & supporting retail growth.
- Liaise with Category Management to identify & develop new product opportunities to both enhance our product offering & achieve orderbook growth.
- Act as the account lead internally, bringing all relevant departments together to achieve success against our partner objectives.
- Take ownership of club critical paths, managing the full process from product range build through to delivery/launch.
- Day-to-day key relationship management of key stakeholders at Sports Marketing assets.
- Own the relationship with Sports Marketing Operations to ensure efficient product flow from order placement to delivery date.
- Work with internal Marketing, Brand and Pro Sports functions to deliver sponsorship rights across all brand and commercial activations.
- Working closely with internal Wholesale teams to ensure provision of key information and associated materials to support licensed growth within wholesale accounts for respective/relevant Clubs/Fed/Teams.
- Responsible for managing all reporting processes with your partners, ensuring we’re both providing informative & timely updates into our partners, and achieving the relevant insights back from partners.
Skills & Experience
- Experience in sports marketing or sports retail background. Having worked with high profile rights holders/partners would be a plus.
- Sports apparel knowledge & understanding of the team sports retail landscape.
- An excellent understanding of sponsorship & how to leverage such agreements to raise the profile & positioning of our brand.
- Excellent leadership, communication & interpersonal skills with the ability to hold relationships with senior stakeholders.
- Highly motivated, results-oriented and adaptable to change. We’re looking for someone who can thrive in a fast-paced environment.
What We Offer
- Competitive salary
- Discretionary bonus scheme
- 25 days annual leave (plus bank holidays)
- Modern city centre offices in Manchester
- An opportunity to work with global sporting partners
- Office breakout space with pool tables, dart board and TV’s
- A chance to build a career with a fast-paced, high growth brand
- Employee assistance programme
- Generous staff discount
Sports Marketing Manager employer: Castore
Contact Detail:
Castore Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sports Marketing Manager
✨Tip Number 1
Familiarise yourself with Castore's ethos and product offerings. Understanding their commitment to quality and innovation will help you align your experience and ideas with their brand values during discussions.
✨Tip Number 2
Network within the sports marketing community, especially with professionals who have experience in high-profile partnerships. This can provide you with insights and connections that may give you an edge in the application process.
✨Tip Number 3
Prepare to discuss specific examples of how you've driven revenue growth or enhanced brand value in previous roles. Being able to articulate your successes will demonstrate your capability to meet Castore's objectives.
✨Tip Number 4
Stay updated on trends in the sports apparel market and be ready to share your thoughts on how Castore can leverage these trends for growth. Showing your industry knowledge can set you apart from other candidates.
We think you need these skills to ace Sports Marketing Manager
Some tips for your application 🫡
Understand the Brand: Familiarise yourself with Castore's ethos and mission. Highlight your understanding of their commitment to quality and innovation in sportswear within your application.
Tailor Your CV: Ensure your CV reflects relevant experience in sports marketing or retail, particularly with high-profile partners. Emphasise any achievements that demonstrate your ability to drive revenue growth and manage key relationships.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for sports marketing and your understanding of the industry. Mention specific examples of how you've successfully managed partnerships or driven business growth in previous roles.
Showcase Your Skills: In your application, highlight your leadership, communication, and interpersonal skills. Provide examples of how you've effectively collaborated with various departments to achieve objectives, as this is crucial for the role.
How to prepare for a job interview at Castore
✨Know Your Sports Marketing
Make sure you have a solid understanding of sports marketing principles and the current landscape. Familiarise yourself with Castore's brand ethos and how it differentiates itself from competitors. This will show your genuine interest in the role and the company.
✨Demonstrate Relationship Management Skills
Prepare examples of how you've successfully managed relationships with partners or stakeholders in the past. Highlight your interpersonal skills and ability to foster collaboration across departments, as this is crucial for the Sports Marketing Manager role.
✨Showcase Your Results-Driven Mindset
Be ready to discuss specific instances where you've driven revenue growth or explored new business opportunities. Use metrics and outcomes to illustrate your impact, as Castore values a results-oriented approach.
✨Emphasise Adaptability and Energy
Castore is looking for someone who thrives in a fast-paced environment. Share experiences that demonstrate your adaptability and energy, especially in challenging situations. This will align with their dynamic team culture.
