At a Glance
- Tasks: Drive e-commerce success by optimising product visibility and enhancing customer experience.
- Company: Join Belstaff, a heritage brand with a bold vision for global growth.
- Benefits: Enjoy competitive salary, bonus scheme, generous leave, and staff discounts.
- Other info: Dynamic role with opportunities for travel and career advancement.
- Why this job: Be part of an innovative team shaping the future of fashion e-commerce.
- Qualifications: Experience in e-commerce, especially with Shopify, and a passion for fashion.
The predicted salary is between 33750 - 41250 £ per year.
Belstaff is a British heritage brand established in 1924, renowned for its iconic waxed cotton and leather jackets that blend rugged functionality with timeless style. Now part of the Castore Group, Belstaff continues to innovate while honouring its adventurous spirit, appealing to those who value craftsmanship, durability, and modern luxury. This is an exciting time to join a brand with deep roots and bold ambitions for global growth.
This position is based at the Castore HQ in Manchester but requires monthly travel to our Belstaff HQ in London.
Roles & Responsibilities
- Analyse sales performance and optimise product visibility: Managing the search and merchandising platform to review sales, conversion, traffic and product performance to identify trends, opportunities and underperforming areas. Use these insights to optimise product positioning, merchandising, search visibility and promotional exposure to drive revenue and improve commercial performance through the search and merchandising platform.
- Oversee website performance, usability and customer journey: Monitor the end-to-end customer experience across the website, identifying opportunities to improve navigation, product discovery, content, functionality and conversion. Ensure the site remains user-friendly, engaging and commercially effective across desktop and mobile.
- Plan and execute product launches, seasonal campaigns and promotional activity: Coordinate the online delivery of new product launches, seasonal campaigns and promotional events from brief planning through to execution. Ensure products, content, pricing, merchandising, onsite messaging and campaign activity are delivered accurately and on time.
- Collaborate cross-functionally with marketing, merchandising and product teams: Work closely with internal teams to align ecommerce activity with wider commercial and brand objectives. Coordinate campaign calendars, product information, promotional plans and onsite activity to ensure a consistent and joined-up customer experience.
- Monitor performance using GA and Shopify Analytics: Use Google Analytics and Shopify Analytics to track website traffic, customer behaviour, sales, conversion and product performance. Regularly analyse reporting to identify trends, measure campaign effectiveness and highlight opportunities for optimisation.
- Manage online product assortment: Take ownership of the online product set up working with product, merchandising and studio to ensure products are accurately presented, commercially relevant and aligned with customer demand.
Skills & Experience
- Previous experience in ecommerce, preferably within fashion
- Shopify experience is essential
- Experience with search and merchandising tools
- MS proficient, particularly Excel
- Basic knowledge of Paid Media, SEO and CRM would be advantageous
- An entrepreneurial spirit - take real ownership over their sites.
- A self-starter who is able to manage several projects and work under pressure
- Excellent interpersonal skills
- Team Player
- Analytical Thinker
- Good Communicator
- An appreciation for sportswear/fashion and the Belstaff/Castore brand.
- Better Never Stops attitude
What We Offer
- Competitive salary
- Discretionary bonus scheme
- 25 days annual leave (plus bank holidays)
- Modern city centre offices in Manchester and London
- An opportunity to work with global sporting partners
- A chance to build a career with a fast paced, high growth brand
- Employee assistance programme
- Generous staff discount
e-Commerce Executive - Belstaff in Manchester employer: Castore
At Castore, we pride ourselves on being an excellent employer by fostering a dynamic work culture that prioritises customer satisfaction and employee development. Located in Brierley Hill, our Store Manager role offers competitive salaries, comprehensive training, and ample opportunities for career advancement within a rapidly growing brand. Join us to be part of a passionate team dedicated to delivering exceptional retail experiences while enjoying the benefits of a supportive and innovative workplace.
StudySmarter Expert Advice🤫
We think this is how you could land e-Commerce Executive - Belstaff in Manchester
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like Castore are looking for when hiring for a e-Commerce Executive - Belstaff.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to Castore for the e-Commerce Executive - Belstaff, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at Castore as a e-Commerce Executive - Belstaff, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out Castore’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a e-Commerce Executive - Belstaff.
We think you need these skills to ace e-Commerce Executive - Belstaff in Manchester
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at Castore, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with Castore's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at Castore. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at Castore
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that Castore uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at Castore. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!