At a Glance
- Tasks: Lead exciting digital marketing campaigns and drive growth in a global B2B environment.
- Company: Dynamic engineering and manufacturing business with a focus on innovation.
- Benefits: Competitive salary, hybrid work, international travel, and career progression.
- Other info: Enjoy autonomy and visibility in a growing global company.
- Why this job: Make a real impact and shape marketing strategies across multiple global markets.
- Qualifications: Hands-on digital marketing experience with a focus on lead generation and CRM.
The predicted salary is between 45000 - 55000 β¬ per year.
A growing engineering and manufacturing business is looking to appoint a Digital Marketing Manager to join its team on a full-time, permanent basis. This is an exciting opportunity for a commercially minded, hands-on digital marketer to take ownership of lead generation, CRM strategy, website performance, and digital campaign delivery across a global B2B business. Working Monday to Friday, this hybrid role offers genuine autonomy, international exposure, and the opportunity to play a key role in shaping and centralising marketing activity across multiple global markets. Occasional international travel will be required. This is a role for someone who wants visibility, ownership, and the opportunity to directly influence commercial growth through effective digital marketing.
Some of the Digital Marketing Manager responsibilities include:
- Planning and delivering multi-channel digital marketing campaigns focused on lead generation and revenue growth
- Taking ownership of CRM strategy, customer segmentation, automation journeys, and campaign performance
- Managing website performance, SEO, technical SEO, analytics, and digital user experience
- Creating and optimising paid and organic digital campaigns across relevant channels
- Working closely with sales, product marketing, and wider commercial teams to align marketing activity with business objectives
- Supporting exhibition and event campaigns to maximise lead generation opportunities
- Producing performance reporting and commercial insights to demonstrate marketing impact
- Identifying opportunities to improve systems, processes, and digital infrastructure
- Supporting the creation of a more centralised and scalable global marketing function
- Staying ahead of digital trends and continuously improving campaign effectiveness
We would be keen to speak with Digital Marketing Managers, Growth Marketing Managers, Demand Generation Managers, CRM Marketing Managers, Digital Leads, or commercially focused B2B digital marketers from engineering, manufacturing, industrial, or technical sectors. The successful individual will likely bring:
- Strong hands-on digital marketing experience with clear evidence of commercial impact
- Experience across lead generation, CRM, website optimisation, automation, and digital campaign delivery
- The ability to build, improve, and optimise systems rather than simply oversee external agencies
- Strong commercial awareness and an understanding of how marketing drives sales performance
- Confidence working independently, taking ownership, and influencing stakeholders
- A proactive, ambitious, and solutions-focused approach
- Excellent communication and project management skills
Whatβs on offer:
- Competitive salary depending on experience
- Full-time, Monday to Friday
- Hybrid working
- Occasional international travel
- Genuine autonomy and ownership
- Long-term progression opportunities
- International exposure
- Opportunity to shape systems, processes, and future team structure
- A visible role within a growing global manufacturing business
This is a fantastic opportunity for a commercially driven digital marketer who wants to make a genuine impact within an international engineering and manufacturing environment.
Digital Marketing Manager in Bridlington employer: Castle Employment Group
Join a dynamic engineering and manufacturing business that values innovation and autonomy, offering a competitive salary and hybrid working arrangements. As a Digital Marketing Manager, you'll have the chance to shape global marketing strategies, enjoy international exposure, and drive commercial growth in a supportive environment that prioritises employee development and progression.
StudySmarter Expert Adviceπ€«
We think this is how you could land Digital Marketing Manager in Bridlington
β¨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
β¨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your digital marketing projects and successes. This is a great way to demonstrate your hands-on experience and commercial impact.
β¨Tip Number 3
Prepare for interviews by researching the company and its digital marketing strategies. Be ready to discuss how you can take ownership of their CRM strategy and lead generation efforts.
β¨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in joining us. Tailor your application to highlight your relevant experience in B2B digital marketing and how you can contribute to our growth.
We think you need these skills to ace Digital Marketing Manager in Bridlington
Some tips for your application π«‘
Tailor Your CV:Make sure your CV speaks directly to the role of Digital Marketing Manager. Highlight your hands-on experience in lead generation, CRM strategy, and digital campaign delivery. We want to see how you've made a commercial impact in previous roles!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your passion for digital marketing and how you can take ownership of projects. Donβt forget to mention your proactive approach and how you align marketing with business objectives.
Showcase Your Achievements:When detailing your experience, focus on specific achievements that demonstrate your ability to drive revenue growth and improve systems. Numbers speak volumes, so include metrics where possible to show your impact!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. Itβs the best way for us to receive your application and get to know you better. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at Castle Employment Group
β¨Know Your Digital Marketing Inside Out
Make sure you brush up on your digital marketing knowledge, especially in areas like lead generation, CRM strategies, and website optimisation. Be ready to discuss specific campaigns you've managed and the impact they had on revenue growth.
β¨Showcase Your Commercial Awareness
Demonstrate your understanding of how marketing drives sales performance. Prepare examples of how your marketing efforts have directly influenced commercial outcomes in previous roles, particularly in B2B environments.
β¨Prepare for Scenario-Based Questions
Expect questions that ask how you would handle specific challenges, such as improving campaign effectiveness or managing stakeholder expectations. Think through your past experiences and be ready to share how you approached similar situations.
β¨Highlight Your Proactive Approach
This role requires someone who takes ownership and is solutions-focused. Be prepared to discuss times when you've identified opportunities for improvement in systems or processes and how you implemented those changes successfully.