At a Glance
- Tasks: Create compelling customer stories and drive marketing initiatives for expansion and retention.
- Company: Join a unicorn tech company revolutionising cloud-native infrastructure with AI.
- Benefits: Flexible remote work, equity options, learning budget, and extra days off.
- Other info: Collaborate with a global team of innovators and enjoy excellent career growth opportunities.
- Why this job: Make a real impact by amplifying customer voices in a fast-paced environment.
- Qualifications: 5+ years in customer marketing with strong storytelling and organisational skills.
The predicted salary is between 60000 - 80000 £ per year.
Cast AI is an automation platform that operates cloud-native and AI infrastructure at scale. By embedding autonomous decision-making directly into Kubernetes and cloud environments, Cast AI continuously optimizes performance, reliability, and efficiency in production. The old way doesn't work. As Kubernetes and AI environments grow, manual decisions don’t. Cast AI replaces tickets, alerts, and manual tuning with continuous automation that adapts infrastructure as conditions change. Efficiency and cost savings follow naturally from that automation. Over 2,100 companies already rely on Cast AI, including Akamai, BMW, Cisco, FICO, HuggingFace, NielsenIQ, Swisscom, and TGS.
We're headquartered in Miami, but our impact is international. We take a global and intentional approach to diversity. Today, Cast AI operates across 34 countries spanning Europe, North America, Latin America, and APAC, bringing a wide range of perspectives into how we build and lead.
In January 2026, we achieved unicorn status with a strategic investment from Pacific Alliance Ventures, the corporate venture arm of Shinsegae Group (a $50+ billion Korean conglomerate). Our valuation now exceeds $1 billion, and we're just getting started. Join us as we build the future of autonomous infrastructure.
As Customer Marketing Manager at Cast AI, you will turn real-world success stories into compelling proof points, build advocacy programs that amplify customer voices, and work cross-functionally to drive expansion and retention through marketing. This is a high-impact, high-visibility role where you'll own the full lifecycle of customer marketing, from reference programs and case studies to customer community engagement and expansion campaigns.
Requirements:
- 5+ years of experience in customer marketing, customer success marketing, or a closely related B2B marketing role.
- Track record of building and managing customer advocacy programs from scratch in a SaaS or cloud-infrastructure company.
- Strong storytelling skills: ability to translate complex technical outcomes (e.g., Kubernetes cost savings, autoscaling improvements) into clear, compelling narratives for technical and business audiences.
- Experience producing customer case studies, video testimonials, and reference content across multiple formats and channels.
- Familiarity with AI infrastructure, data platforms, or developer workflows is a plus.
- Data-driven mindset with experience measuring the impact of customer marketing on pipeline, retention, and expansion.
- Highly organized, with the ability to manage multiple programs and stakeholders simultaneously without losing quality.
- Comfortable operating in a fast-paced, remote-first environment where ownership and initiative are expected.
- English level: Fluent (written and spoken). Additional European languages are a plus.
Responsibilities:
- Own and grow Cast AI's customer advocacy program, including customer stories and case studies across multiple formats.
- Partner with Customer Success and Sales to support expansion and retention goals through marketing.
- Build and scale community touchpoints and customer-focused campaigns tied to key business moments.
- Develop and maintain a customer reference database, coordinating reference requests cross-functionally.
- Track and report on the impact of customer marketing programs.
What’s in it for you?
- Enjoy a flexible, remote-first global environment.
- Collaborate with a global team of cloud experts and innovators, passionate about pushing the boundaries of Kubernetes technology.
- Equity options.
- Spend 10% of your work time on personal projects or self-improvement.
- Learning budget for professional and personal development - including access to international conferences and courses that elevate your skills.
- Team-building budget and company events to connect with your colleagues.
- Equipment budget to ensure you have everything you need.
- Extra days off to help maintain a healthy work-life balance.
Hiring process:
- Screening call with Recruiter
- Hiring Manager interview
- 1-2 additional interviews based on the role
*As part of our standard hiring process, we would like to inform you that a background check may be conducted at the final stage of recruitment through our third-party provider, Checkr.
*Please note that Cast AI does not provide any form of visa sponsorship/work permit.
Remote Customer Marketing Manager in Wigan employer: CAST AI
At Cast AI, we pride ourselves on being an exceptional employer that champions a flexible, remote-first work culture, allowing you to thrive in a global environment filled with innovative cloud experts. With a strong focus on employee growth, we offer a generous learning budget for professional development, equity options, and the opportunity to dedicate time to personal projects, all while maintaining a healthy work-life balance through extra days off. Join us in shaping the future of autonomous infrastructure and enjoy the unique advantages of working with a diverse team across 34 countries.
StudySmarter Expert Advice🤫
We think this is how you could land Remote Customer Marketing Manager in Wigan
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for CAST AI and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like CAST AI are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with CAST AI on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at CAST AI. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Remote Customer Marketing Manager in Wigan
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit CAST AI. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of CAST AI:Show us that you’ve done your homework! In your application, briefly mention what you admire about CAST AI’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at CAST AI
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at CAST AI will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At CAST AI, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
