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- Tasks: Lead and optimise high-profile event and corporate websites for maximum engagement.
- Company: Join a global events and digital media business with a creative culture.
- Benefits: Up to £45,000 salary, bonus, and hybrid working in Central London.
- Why this job: Shape the online presence of a fast-paced, globally recognised events business.
- Qualifications: 3+ years in web marketing, SEO knowledge, and CMS experience required.
- Other info: Opportunity to influence user experience and collaborate with dynamic teams.
The predicted salary is between 36000 - 54000 £ per year.
Up to £45,000 + Bonus
Hybrid (2-3 days/week in Central London)
The Opportunity
We’re looking for a Web Marketing Specialist to take the lead in managing and optimising a suite of high-profile event and corporate websites. This is a fantastic chance to join a global events and digital media business where your ideas, creativity, and technical expertise will directly influence user experience and engagement.
The Role
You’ll own the performance and presentation of multiple websites, ensuring each one delivers best-in-class user journeys and commercial results. From crafting compelling content and optimising conversion paths to analysing web data and collaborating with digital teams, you’ll play a central role in driving traffic, engagement, and registrations.
Key Responsibilities
- Manage and maintain event and corporate websites, ensuring fresh, engaging, and accurate content.
- Write and edit SEO-optimised pages, blogs, and landing pages.
- Analyse performance through GA4 and other tools to track conversions and user behaviour.
- Partner with design and development teams to improve UX, layout, and accessibility.
- Support marketing and paid media teams with high-converting landing pages.
The Person You’ll bring:
- 3+ years’ experience in web marketing, digital content, or website management.
- Hands-on experience with CMS tools (WordPress, Drupal) and basic HTML/CSS.
- A strong understanding of SEO, UX, and conversion rate optimisation.
- Proficiency with Google Analytics and Tag Manager.
- Excellent writing and editing skills with attention to tone and detail.
- (Bonus) Experience within events or exhibitions.
Why Apply?
This is your chance to shape the online presence of a fast-paced, globally recognised events business.
Contact Detail:
Caselton Clark Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Web Marketing Specialist
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential employers on LinkedIn. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your web marketing projects. This is a great way for us to see your creativity and technical expertise in action.
✨Tip Number 3
Prepare for interviews by researching the company and its online presence. We want to see that you’re genuinely interested in how you can improve their websites and user experience.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Web Marketing Specialist
Some tips for your application 🫡
Show Off Your Skills: Make sure to highlight your web marketing experience and any specific projects you've worked on. We want to see how your skills align with the role, so don’t hold back!
Tailor Your Content: When writing your application, tailor it to the job description. Use keywords from the listing to show us you understand what we’re looking for and how you fit in.
Be Creative: This is a creative role, so let your personality shine through! Whether it's your writing style or the way you present your experience, we love seeing unique approaches.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates!
