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- Tasks: Lead exciting marketing campaigns for B2B events and collaborate with a dynamic team.
- Company: Join a market leader in innovative events and media solutions.
- Benefits: Competitive salary, bonus opportunities, and a focus on your professional growth.
- Why this job: Make your mark in a vibrant environment while developing your marketing skills.
- Qualifications: 2+ years of B2B marketing experience and strong communication skills.
- Other info: Hybrid working model with opportunities for career advancement.
The predicted salary is between 36000 - 60000 £ per year.
London (Hybrid Working)
Salary £36k plus bonus
The company:
Our client is a market leader in delivering cutting-edge events, information and media solutions. This is a unique chance to build a high-profile executive career within an exceptional and dynamic organisation that values your professional development.
The role:
As a Senior Marketing Executive, you will spearhead innovative marketing campaigns for a wide range of B2B events, working closely with a dedicated team. Your key responsibilities will include:
- Management and execution of multichannel marketing campaigns
- Managing data research processes with key stakeholders to target the right audience
- Detailed campaign analysis to identify key levers
- Effective email marketing, copywriting and data segmentation
- Leveraging affiliate marketing through speakers, sponsors, media partners and associations
- Implementing and managing a social media strategy
- Attending weekly project team meetings
The Successful Candidate:
- 2+ years’ marketing experience within B2B events
- Ability to fulfil marketing plans autonomously, with guidance from your manager
- Effective time management and prioritisation of short and long-term projects
- Strong written communication skills
- Able to apply copywriting principles to external marketing communications
- Able to conduct basic data analysis to inform the direction of the marketing campaign
- Experience of the following desired (but not required): Salesforce, Pardot, Google Analytics
Please send your CV to Jess@caseltonclark.co.uk to be considered for this position. Caselton Clark are a specialist recruitment agency for media, events, exhibitions and conferences.
Senior Marketing Executive employer: Caselton Clark
Contact Detail:
Caselton Clark Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing campaigns and achievements. This gives you a chance to stand out and demonstrate your expertise beyond just your CV.
✨Tip Number 3
Prepare for interviews by researching the company and its recent projects. Tailor your answers to show how your experience aligns with their needs, especially in B2B events. Confidence is key!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step to engage with us directly.
We think you need these skills to ace Senior Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Marketing Executive role. Highlight your B2B marketing experience and any relevant campaigns you've managed. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for marketing and how you can contribute to our dynamic team. Keep it engaging and make sure to mention specific experiences that relate to the job description.
Show Off Your Copywriting Skills: Since strong written communication is key for this role, don’t hold back! Use clear, concise language in your application. We love seeing candidates who can apply copywriting principles effectively, so let your writing skills shine through.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications better and ensures you’re considered for the role. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at Caselton Clark
✨Know Your Campaigns
Before the interview, brush up on recent marketing campaigns that have caught your eye, especially in the B2B events space. Be ready to discuss what made them effective and how you could apply similar strategies in your role.
✨Showcase Your Data Skills
Since data analysis is key for this position, prepare examples of how you've used data to inform marketing decisions in the past. Bring along any relevant metrics or results to back up your claims.
✨Master the Art of Copywriting
As a Senior Marketing Executive, strong written communication is crucial. Practise discussing your copywriting process and be prepared to share samples of your work. Highlight how your writing has driven engagement in previous campaigns.
✨Engage with Their Social Media
Familiarise yourself with the company's social media presence before the interview. Be ready to discuss their current strategy and suggest ways you could enhance it. This shows initiative and a genuine interest in the role.