At a Glance
- Tasks: Lead exciting marketing campaigns for B2B events and collaborate with a dynamic team.
- Company: Join a market leader in innovative events and media solutions.
- Benefits: Competitive salary, bonus opportunities, and a focus on your professional growth.
- Other info: Hybrid working model with opportunities for personal and professional development.
- Why this job: Make an impact in a vibrant environment while advancing your marketing career.
- Qualifications: 2+ years of B2B marketing experience and strong communication skills.
The predicted salary is between 36000 - 60000 £ per year.
London (Hybrid Working)
Salary £36k plus bonus
The company:
Our client is a market leader in delivering cutting-edge events, information and media solutions. This is a unique chance to build a high-profile executive career within an exceptional and dynamic organisation that values your professional development.
The role:
As a Senior Marketing Executive, you will spearhead innovative marketing campaigns for a wide range of B2B events, working closely with a dedicated team. Your key responsibilities will include:
- Management and execution of multichannel marketing campaigns
- Managing data research processes with key stakeholders to target the right audience
- Detailed campaign analysis to identify key levers
- Effective email marketing, copywriting and data segmentation
- Leveraging affiliate marketing through speakers, sponsors, media partners and associations
- Implementing and managing a social media strategy
- Attending weekly project team meetings
The Successful Candidate:
- 2+ years’ marketing experience within B2B events
- Ability to fulfil marketing plans autonomously, with guidance from your manager
- Effective time management and prioritisation of short and long-term projects
- Strong written communication skills
- Able to apply copywriting principles to external marketing communications
- Able to conduct basic data analysis to inform the direction of the marketing campaign
- Experience of the following desired (but not required): Salesforce, Pardot, Google Analytics
Please send your CV to Jess@caseltonclark.co.uk to be considered for this position. Caselton Clark are a specialist recruitment agency for media, events, exhibitions and conferences.
Senior Marketing Executive employer: Caselton Clark
Contact Detail:
Caselton Clark Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Prepare for interviews by researching the company and its recent campaigns. We want you to show off your knowledge and passion for their work. Tailor your answers to highlight how your experience aligns with their needs.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or family to get comfortable with common questions. We can’t stress enough how important it is to articulate your thoughts clearly and confidently.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can go a long way in keeping you top of mind. And remember, apply through our website for the best chance at landing that Senior Marketing Executive role!
We think you need these skills to ace Senior Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Marketing Executive role. Highlight your B2B marketing experience and any relevant campaigns you've managed. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for marketing and how you can contribute to our dynamic team. Keep it engaging and make sure to mention specific experiences that relate to the job description.
Show Off Your Writing Skills: Since strong written communication is key for this role, ensure your application is free from typos and grammatical errors. We love clear and concise writing, so let your personality come through while keeping it professional!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Caselton Clark
✨Know Your Campaigns
Before the interview, brush up on recent marketing campaigns in the B2B events space. Be ready to discuss what made them successful or not, and how you would approach similar projects. This shows your passion and understanding of the industry.
✨Showcase Your Data Skills
Since data analysis is key for this role, prepare examples of how you've used data to inform marketing strategies in the past. Bring specific metrics or outcomes to the table to demonstrate your analytical skills.
✨Master the Art of Copywriting
As a Senior Marketing Executive, strong written communication is crucial. Practice discussing your copywriting process and share samples if possible. Highlight how your writing has driven engagement in previous campaigns.
✨Engage with Their Social Media
Familiarise yourself with the company's social media presence. Be prepared to discuss their current strategy and suggest improvements. This shows initiative and that you're already thinking about how to contribute to their success.