We’re seeking a dynamic and hands-on marketing leader to take ownership of a market-leading B2B event portfolio. This is a strategic role with full accountability for brand, pricing, positioning, and marketing execution, playing a pivotal part in driving growth and enhancing the reputation of flagship events.
Key Responsibilities:
- Define and execute brand and marketing strategy across the portfolio
- Own positioning, pricing, and go-to-market execution for flagship products
- Deliver creative, commercially effective campaigns to drive delegate, sponsor, and exhibitor engagement
- Collaborate closely with senior leadership and commercial teams to ensure marketing output aligns with growth objectives
- Champion innovation to ensure the portfolio continues to scale in a competitive market
Requirements:
- Proven track record in brand marketing for large-scale B2B events
- Strategic thinker with hands-on execution capability
- Highly articulate communicator with a commercial mindset
- Ambitious and driven, with a desire to grow market-leading events
- Experience within digital infrastructure, technology, or related industries
This is a rare opportunity to lead and shape high-profile B2B events with significant global impact.
Please send your CV to jess@caseltonclark.co.uk to be considered for this position.
Senior Brand Manager employer: Caselton Clark
Contact Detail:
Caselton Clark Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Manager
✨Tip Number 1
Network like a pro! Get out there and connect with industry professionals at events or online. Building relationships can open doors to opportunities that aren’t even advertised.
✨Tip Number 2
Showcase your expertise! Create a portfolio or a personal website where you can highlight your past successes in brand marketing. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its events. Tailor your answers to show how your experience aligns with their goals, especially in driving growth and enhancing brand reputation.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Senior Brand Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Brand Manager role. Highlight your experience in brand marketing for B2B events and showcase any relevant achievements that align with the job description.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention your strategic thinking and hands-on execution capabilities, and how they can benefit our market-leading events.
Showcase Your Creativity: Since this role involves delivering creative campaigns, don’t shy away from showcasing your innovative ideas in your application. Share examples of past campaigns that drove engagement and how you approached them.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications better and ensures you’re considered for the role without any hiccups!
How to prepare for a job interview at Caselton Clark
✨Know Your Brand Inside Out
Before the interview, dive deep into the company's brand and its portfolio. Understand their flagship events, target audience, and market positioning. This will not only help you answer questions confidently but also show your genuine interest in the role.
✨Showcase Your Strategic Thinking
Prepare to discuss specific examples of how you've defined and executed brand strategies in the past. Highlight your experience with pricing and go-to-market execution, as this is crucial for the Senior Brand Manager role. Use metrics to demonstrate your success!
✨Communicate Effectively
As a highly articulate communicator, practice explaining complex ideas simply and clearly. Be ready to discuss how you’ve collaborated with senior leadership and commercial teams in previous roles. Good communication can set you apart from other candidates.
✨Emphasise Your Innovative Mindset
Think about ways you've championed innovation in your past roles. Prepare to share ideas on how you would drive growth and enhance the reputation of the events portfolio. Showing that you can think outside the box will resonate well with the interviewers.