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- Tasks: Lead marketing strategies for exciting B2B events and boost audience engagement.
- Company: Top-tier B2B events organiser with a dynamic team.
- Benefits: Competitive salary up to £60,000 and hybrid work flexibility.
- Why this job: Join a vibrant industry and make a mark on high-profile events.
- Qualifications: Experience in B2B event marketing and strong data analysis skills.
- Other info: Opportunity to grow in a fast-paced, innovative environment.
The predicted salary is between 36000 - 60000 £ per year.
A leading organizer of B2B events is seeking a Senior Marketing Manager to oversee marketing for a high-profile portfolio of shows. This pivotal role is responsible for developing and implementing comprehensive marketing strategies to drive audience engagement and sponsor participation.
Candidates should have experience in marketing B2B events with over 1,000 attendees, be data-savvy, and possess strong communication skills. This hybrid position is based in London with a competitive salary up to £60,000.
B2B Events Marketing Lead — Hybrid, London in England employer: Caselton Clark
Contact Detail:
Caselton Clark Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land B2B Events Marketing Lead — Hybrid, London in England
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with people in the B2B events space. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past marketing campaigns and successes in B2B events. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its events. Be ready to discuss how your experience aligns with their goals and how you can drive audience engagement and sponsor participation.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge over other candidates.
We think you need these skills to ace B2B Events Marketing Lead — Hybrid, London in England
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the B2B events marketing role. Highlight your experience with large-scale events and any data-driven marketing strategies you've implemented. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about B2B events and how your previous experiences make you the perfect fit for this role. Keep it engaging and relevant to our needs.
Showcase Your Data Savviness: Since we’re all about data-driven decisions, don’t forget to mention specific metrics or results from your past campaigns. Show us how you’ve used data to drive audience engagement and sponsor participation in your previous roles.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team!
How to prepare for a job interview at Caselton Clark
✨Know Your Audience
Before the interview, research the company’s past B2B events and their target audience. Understanding who they cater to will help you tailor your responses and demonstrate your knowledge of effective audience engagement strategies.
✨Showcase Your Data Skills
Since the role requires being data-savvy, come prepared with examples of how you've used data to drive marketing decisions in previous roles. Be ready to discuss specific metrics and outcomes that highlight your analytical skills.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific challenges in B2B event marketing. Think about potential scenarios, such as low attendee registration or sponsor engagement, and prepare structured responses that showcase your problem-solving abilities.
✨Communicate Clearly and Confidently
Strong communication skills are a must for this role. Practice articulating your thoughts clearly and confidently. Consider doing mock interviews with friends or using video tools to refine your delivery and ensure you come across as professional and engaging.
