At a Glance
- Tasks: Lead exciting marketing campaigns for large-scale B2B events and drive growth.
- Company: Join a forward-thinking events company known for industry-defining conferences.
- Benefits: Enjoy 25 days leave, enhanced pension, private medical care, and life insurance.
- Other info: Clear career progression opportunities in a growing and ambitious business.
- Why this job: Shape the future of flagship events in a supportive and collaborative culture.
- Qualifications: 3+ years in B2B event marketing with a strong track record.
The predicted salary is between 45000 - 45000 £ per year.
We’re recruiting for a skilled marketing manager in the B2B events space. This is your opportunity to join a forward-thinking events company known for delivering industry-defining conferences, exhibitions, and summits across a wide range of sectors.
You’ll lead multichannel marketing campaigns for large-scale events. We’re looking for someone who is experienced with managing data to make informed and strategic decisions focused on growth marketing.
Responsibilities
- Plan and deliver delegate and content marketing campaigns for large-scale events.
- Ownership of KPIs, analysing results, and optimising digital marketing performance.
- Develop compelling, audience-focused content across email, web, and social platforms.
- Develop digital marketing campaigns using CRM, automation and analytics.
Requirements
- Over 3 years of hands-on experience in B2B event marketing, with a strong track record of delivering impactful campaigns.
- Strategically minded with a tactical edge.
- Skilled in data-driven reporting and analysis, leveraging insights to evaluate campaign performance, inform decision-making, and optimise future event strategies.
Benefits
- 25 days leave plus your birthday off.
- Enhanced pension contributions.
- Private medical care and life insurance.
- A supportive, collaborative culture where your ideas will shape the future of flagship events.
- Clear opportunities for career progression in a growing and ambitious business.
Please send your CV to Jess@caseltonclark.co.uk to be considered for this position.
Marketing Manager in City of London employer: Caselton Clark
At Caselton Clark, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters creativity and collaboration in the heart of Greater London. Our team enjoys unparalleled opportunities for professional growth, with a focus on innovation and leadership in the B2B event space, making it a truly rewarding environment for those passionate about producing impactful conferences.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager in City of London
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with people in the B2B events space. You never know who might have the inside scoop on job openings or can refer you directly to hiring managers.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past marketing campaigns and results. This will give potential employers a clear picture of what you can bring to the table, especially when it comes to data-driven decision-making.
✨Tip Number 3
Tailor your approach! When reaching out to companies, mention specific events they've hosted and how your experience aligns with their goals. This shows that you’ve done your homework and are genuinely interested in contributing to their success.
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for talented individuals like you. Plus, applying directly can sometimes give you an edge over other candidates.
We think you need these skills to ace Marketing Manager in City of London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Manager role. Highlight your experience in B2B event marketing and any successful campaigns you've led. We want to see how your skills align with what we're looking for!
Showcase Your Data Skills:Since we’re all about data-driven decisions, don’t forget to showcase your analytical skills. Include examples of how you’ve used data to optimise campaigns and improve performance. This will really catch our eye!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you’re passionate about marketing in the events space and how you can contribute to our team. Keep it engaging and relevant to the role.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications better and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Caselton Clark
✨Know Your Campaigns
Before the interview, brush up on your past marketing campaigns. Be ready to discuss specific examples where you led multichannel strategies and how they impacted event attendance or engagement. This shows you can walk the talk!
✨Data is Your Best Friend
Since the role requires a strong focus on data-driven decisions, prepare to talk about how you've used analytics in previous roles. Bring examples of KPIs you've owned and how you optimised campaigns based on data insights.
✨Content is Key
Think about the types of content you've created for different platforms. Be prepared to share your approach to developing audience-focused content that resonates with delegates. Highlight any successful email or social media campaigns you've executed.
✨Show Your Strategic Mindset
The company is looking for someone strategically minded. Prepare to discuss how you align marketing strategies with business goals. Think of examples where your tactical edge made a difference in campaign outcomes or event success.
