Business Development Manager - Digital Advertising
Business Development Manager - Digital Advertising

Business Development Manager - Digital Advertising

London Full-Time 45000 - 63000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive new business and manage client relationships in digital advertising.
  • Company: Join a globally recognised brand that values innovation and collaboration.
  • Benefits: Enjoy a hybrid work model, competitive salary, and uncapped commission.
  • Why this job: Shape the future of digital campaigns while working with industry leaders.
  • Qualifications: Experience in B2B sales and managing media agency relationships required.
  • Other info: This is a newly created role with significant growth potential.

The predicted salary is between 45000 - 63000 £ per year.

Recognised as one of a renowned international group's most progressive and successful divisions, this organisation prides itself on breaking down barriers.

Location: London (Hybrid – 3 days in-office)

Salary: £45,000 base + £34,000 OTE (uncapped, paid monthly)

The company is one of the world's most recognisable and reputable brands, with an unquestionable position as a global influencer. By bringing together the world's experts, pioneers, innovators, and business executives, this organisation creates platforms for debate, interaction, and collaboration on some of the world’s most pressing and significant issues. Our client offers genuine career pathways where every employee is valued, supported, and respected.

The role involves driving new business from media and advertising agencies, identifying opportunities, and leading the full sales cycle. This is a newly created position with the role split across new business (approx. 70%) and strategic account management (30%)—including responsibility for a portfolio of around 100 clients.

The Person should have:

  • Experience selling to and managing relationships with media buying/advertising agencies
  • Proven success in B2B sales within publishing, media, or events
  • Strong track record of managing and growing accounts worth £50k+
  • Confident presenting to senior stakeholders and navigating complex deals
  • A strategic, consultative approach to sales, with a solutions mindset
  • CRM fluency and comfort with Google Workspace
  • Ability to work independently and collaboratively within a small, high-performing team
  • Experience working with or selling into government agencies
  • A passion for the tech and startup ecosystem

For more information contact: simone@caseltonclark.co.uk

Business Development Manager - Digital Advertising employer: Caselton Clark

As a leading player in the digital advertising space, our client offers an exceptional work environment in London, where innovation and collaboration thrive. Employees benefit from a hybrid working model, competitive salary packages, and uncapped commission opportunities, all while being part of a globally recognised brand that values personal growth and career development. With a strong emphasis on teamwork and respect, this organisation fosters a culture where every individual is empowered to make a meaningful impact in the fast-paced world of media and advertising.
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Contact Detail:

Caselton Clark Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Business Development Manager - Digital Advertising

✨Tip Number 1

Network with professionals in the digital advertising space. Attend industry events, webinars, or local meetups to connect with potential colleagues and clients. Building relationships can give you insights into the company culture and the specific needs of the role.

✨Tip Number 2

Familiarise yourself with the latest trends in digital advertising and media. Being knowledgeable about current technologies and strategies will not only help you in interviews but also demonstrate your passion for the industry.

✨Tip Number 3

Prepare to discuss your previous successes in B2B sales, particularly with media or advertising agencies. Have specific examples ready that showcase your ability to manage and grow accounts, as well as your strategic approach to sales.

✨Tip Number 4

Research the company thoroughly. Understand their products, services, and market position. This knowledge will allow you to tailor your conversations and show how you can contribute to their goals during the interview process.

We think you need these skills to ace Business Development Manager - Digital Advertising

B2B Sales Experience
Account Management
Relationship Building
Media Buying Knowledge
Advertising Agency Experience
Strategic Sales Approach
Consultative Selling
Presentation Skills
Stakeholder Management
CRM Proficiency
Google Workspace Familiarity
Independent Working
Team Collaboration
Understanding of Government Agencies
Passion for Technology and Startups

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in B2B sales, particularly with media or advertising agencies. Use specific metrics to demonstrate your success, such as account growth or revenue generated.

Craft a Compelling Cover Letter: In your cover letter, express your passion for digital advertising and the tech ecosystem. Mention how your strategic approach aligns with the company's goals and how you can contribute to their success.

Showcase Your Achievements: When detailing your work history, focus on achievements that relate to managing and growing accounts worth £50k+. Use quantifiable results to illustrate your impact in previous roles.

Prepare for Interviews: If invited for an interview, be ready to discuss your experience with CRM systems and Google Workspace. Prepare examples of how you've navigated complex deals and presented to senior stakeholders.

How to prepare for a job interview at Caselton Clark

✨Research the Company and Industry

Before your interview, make sure to thoroughly research the company and its position in the digital advertising landscape. Understand their key competitors, recent campaigns, and any industry trends that may impact their business. This will help you demonstrate your knowledge and enthusiasm during the conversation.

✨Prepare for Scenario-Based Questions

Given the role's focus on new business development and account management, be ready to discuss specific scenarios from your past experiences. Prepare examples that showcase your ability to identify opportunities, manage client relationships, and navigate complex deals. Use the STAR method (Situation, Task, Action, Result) to structure your responses.

✨Showcase Your Sales Achievements

Highlight your proven success in B2B sales, particularly within media or advertising. Be prepared to discuss your track record of managing and growing accounts worth £50k+, and how you achieved those results. Quantifying your achievements will make a strong impression on the interviewers.

✨Demonstrate Your Strategic Approach

The role requires a strategic, consultative approach to sales. Be ready to discuss how you develop tailored solutions for clients and how you plan to drive new business. Show that you can think critically about client needs and align them with the company's offerings.

Business Development Manager - Digital Advertising
Caselton Clark
C
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