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- Tasks: Lead performance marketing strategies to drive growth in luxury fashion.
- Company: Join Casablanca, a brand known for its artistry and modern sophistication.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Why this job: Shape the future of luxury fashion marketing with innovative digital strategies.
- Qualifications: Experience in digital marketing, especially in fashion, with strong analytical skills.
- Other info: Collaborative culture with a focus on creativity and measurable results.
The predicted salary is between 36000 - 60000 £ per year.
Founded with a commitment to exceptional craftsmanship and modern sophistication, Casablanca is defined by its free-spirited ethos and distinctive aesthetic. More than a fashion house, Casablanca offers an immersive lifestyle experience, where artistry, creativity, and innovation meet. As we continue to expand globally, digital excellence sits at the heart of our growth strategy. We are looking for ambitious talent to join us on this journey, shaping the way Casablanca connects with its community worldwide.
We are seeking a Head of Performance Marketing / Digital to take ownership of our performance channels and drive measurable growth across paid, owned, and earned media. This is a hands-on role for an ambitious Senior Manager or Head of Digital/Performance ready to step up, with the scope to influence brand growth in the luxury fashion space.
- Oversee SEO and CRM activity, ensuring a seamless and effective customer journey from acquisition through retention.
- Translate the annual marketing plan into actionable digital initiatives, delivered to a high standard.
- Develop and manage the digital marketing roadmap, balancing commercial performance with brand objectives.
- Identify and test new growth opportunities, challenging the status quo with data-driven innovation.
Work closely with the creative and brand teams to ensure campaigns are aligned and delivered holistically.
- 5-8 years experience in digital/performance marketing, ideally within fashion, luxury, or premium consumer brands.
- Deep expertise in paid social and paid search, with working knowledge of SEO and CRM.
- Strong analytical skills with the ability to turn data into actionable recommendations.
- Commercially driven, balancing creativity with measurable performance.
- Collaborative and communicative, with experience working cross-functionally with creative and brand teams.
- Degree in Marketing, digital, or a related field (preferable).
- Passionate about luxury fashion and digital innovation.
Performance Marketing Executive (Fashion Brand) employer: Casablanca Paris
Contact Detail:
Casablanca Paris Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Executive (Fashion Brand)
✨Tip Number 1
Network like a pro! Get out there and connect with people in the fashion and digital marketing scene. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in performance marketing. Include case studies, campaigns you've managed, and any data-driven results. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the brand thoroughly. Understand their ethos, recent campaigns, and how they position themselves in the luxury market. This will help you tailor your answers and show that you're genuinely interested in being part of their journey.
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for passionate talent. Make sure your application stands out by personalising it to reflect your understanding of Casablanca’s unique style and values.
We think you need these skills to ace Performance Marketing Executive (Fashion Brand)
Some tips for your application 🫡
Show Your Passion for Fashion: When writing your application, let your love for luxury fashion shine through! Share any relevant experiences or projects that highlight your enthusiasm for the industry and how it aligns with Casablanca's ethos.
Be Data-Driven: Since this role is all about performance marketing, make sure to include specific examples of how you've used data to drive results in previous roles. We want to see your analytical skills in action!
Tailor Your Application: Don’t just send a generic CV and cover letter. Take the time to tailor your application to the job description. Highlight your experience with paid social, SEO, and CRM, and explain how you can contribute to our growth strategy.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Casablanca Paris
✨Know Your Brand Inside Out
Before the interview, dive deep into Casablanca's ethos and aesthetic. Understand their commitment to craftsmanship and how they position themselves in the luxury fashion market. This knowledge will help you connect your experience with their brand values during the conversation.
✨Showcase Your Data-Driven Mindset
Since the role focuses on performance marketing, be ready to discuss specific examples where you've used data to drive growth. Prepare to share metrics or case studies that highlight your analytical skills and how you've turned insights into actionable strategies.
✨Collaborate and Communicate
This position requires working closely with creative and brand teams. Think of examples from your past roles where you successfully collaborated across departments. Highlight your communication skills and how you ensure alignment between different teams to achieve common goals.
✨Be Ready to Challenge the Status Quo
Casablanca is looking for someone who can identify new growth opportunities. Prepare to discuss innovative ideas or strategies you've implemented in previous roles. Show them you're not afraid to think outside the box and challenge existing processes to drive measurable results.