Senior Brand Designer in London

Join to apply for the Senior Brand Designer role at Carwow.

OUR MISSION

To become the car‑changing destination of choice. By combining technology, media and deep automotive expertise, we’ve turned how people buy, sell, advertise and lease cars on its head.

BRAND CREATIVE @ CARWOW

Brand Creative is the central creative studio for all brands within the Carwow Group. We’re an ambitious team who thrive on storytelling, craft and collaboration. We bring our portfolio of brands to life across every channel; from large‑scale campaigns to social‑first paid marketing creative, events, brand identity, commercial initiatives and internal culture‑building. We move quickly, adapt often and work closely with colleagues across the whole business. Due to the scale up nature of the business you’ll enjoy a unique mix of variety, ownership and creative exploration.

YOUR MISSION

Your mission is to elevate how our brands show up visually; taking ownership of everything from early creative concepts to final delivery across a wide mix of channels. As the sole permanent designer in the team, you will play a central role in shaping how we communicate visually, balancing conceptual thinking with hands‑on craft, and ensuring our brands remain consistent, recognisable and creatively ambitious. You will support onboarding and coaching our freelancers in the guidelines and internal systems, taking ownership of both. You’ll collaborate closely with marketing, content, product and editorial teams, while being confident operating independently, solving problems proactively and bringing structure to a fast‑moving creative environment. You’ll also be an active contributor to our Creative Community, helping connect, inspire and align creatives across the wider business.

KEY RESPONSIBILITIES

• Deliver high‑quality design across brand, campaign, social, print, CRM, paid media and editorial channels.
• Partner with the Head of Creative, Creative Strategist and Copywriters to develop clear, insight‑led creative ideas and campaign directions.
• Interpret brand guidelines pragmatically, knowing when to follow, when to adapt and when to propose improvements.
• Produce assets that scale: layouts, toolkits, templates and visual systems that support efficiency across the group.
• Concept and create social‑first paid video content that reflects platform behaviours and audience expectations, particularly across YouTube and Meta.
• Work with Product Designers to ensure brand and campaign creative translates effectively into digital journeys.
• Present your work with clarity, explaining rationale, constraints, and the impact of design decisions.
• Provide constructive, objective feedback to freelancers and ensure their work aligns with brand expectations.
• Bring structure and consistency to design delivery through thoughtful file organisation, templating and process improvements.
• Contribute actively to Carwow’s Creative Community, sharing inspiration, collaborating across teams and helping strengthen our creative culture.
• Proactively explore AI solutions in the creative workflow without compromising on execution.

KEY REQUIREMENTS

• A strong portfolio showcasing both concept development and crafted design across digital and print, preferably including a 360 campaign from ATL to tactical performance assets.
• Proficiency in Figma, Illustrator, InDesign and Photoshop, with consistent attention to detail.
• Ability to create coherent campaign executions, from early concepts to multi‑channel rollouts.
• Experience adapting design to fit channel needs, especially across social and performance environments.
• Comfortable collaborating creatively with copywriters and stakeholders, and able to offer clear, thoughtful feedback.
• Self‑sufficient, organised and proactive, confident managing multiple projects without heavy oversight.
• Strong understanding of visual trends, social formats and the role of motion in brand expression.
• A natural collaborator who enjoys working across disciplines and connecting with other creatives.

BONUS POINTS

• Motion design capability (After Effects + Premiere Pro).
• Interest or experience in shooting UGC‑style short‑form content.
• Illustration or iconography skills.
• An interest in creative operations, workflow improvements or building toolkits (including AI solutions).

INTERVIEW PROCESS

• Introductory call with our Talent team.
• Step 1: Video call with Head of Creative (30 mins).
• Step 2: Concepting or design task presented to two members of the Brand Creative team (1 hr).
• Step 3: Interview with our Brand and Comms Director (30 mins).
• Step 4: Values Interview.

WHAT’S IN IT FOR YOU

• Competitive comp package.
• 28 days' holiday plus bank holidays, increasing to 35 with length of service, plus extras for house moves, weddings and more!
• Employee‑friendly share options.
• Pension scheme via Royal London – up to 5% company contribution.
• Vitality private healthcare insurance.
• Life Assurance – 4x annual salary.
• Monthly coaching sessions with Spill – our mental wellbeing partner.
• Inclusive parental, partner and shared parental leave including up to 20 weeks' full pay maternity and shared parental leave, and 8 weeks' full partner pay, as well as fertility treatment and pregnancy loss policies.
• Bubble childcare support and discounted nanny fees for little ones.
• 'Work from abroad for a month' annual scheme.
• Generous learning and development budget.
• £500 home office budget.

Diversity and inclusion is an integral part of our culture. We know that diverse teams are strong teams, so we welcome those with alternative identities, backgrounds, and experiences to apply for this position. We make recruiting decisions based on experience, skills and potential, so all our applicants are treated fairly and equally.