At a Glance
- Tasks: Drive growth through high-value B2B partnerships in the global loyalty ecosystem.
- Company: Join CarTrawler, a leader in the travel industry with a focus on innovation.
- Benefits: Competitive salary, international travel opportunities, and a dynamic work environment.
- Other info: Work from Dublin, the UK, or New York with regular travel to meet partners.
- Why this job: Shape the future of loyalty partnerships and make a significant impact.
- Qualifications: 10+ years in senior commercial roles, strong negotiation skills, and industry expertise.
The predicted salary is between 100000 - 150000 £ per year.
The VP, Loyalty Partnerships is responsible for accelerating CarTrawler’s growth within the global loyalty ecosystem through the identification, negotiation and execution of high-value B2B partnerships. This is a senior, externally facing role focused on developing, negotiating and contracting new commercial relationships with loyalty programme owners and member-based organisations. The successful candidate will bring deep sector expertise, sharp commercial judgement and a well-established network across the loyalty landscape.
As the senior subject matter expert in loyalty partnerships, you will shape CarTrawler’s market positioning, influence commercial and product direction where appropriate, and lead complex, multi-year negotiations that deliver sustainable, scalable contribution aligned to our broader strategic priorities. This position combines strategic leadership, commercial ownership and cross-functional influence to position CarTrawler as a trusted, high-value partner within the global B2B loyalty ecosystem.
This role can be based in Dublin, the UK or New York, with regular international travel to meet with prospective partners and attend industry events, as well as periodic travel to our Dublin headquarters for important in-person meetings and collaboration.
What you’ll do as VP Loyalty Partnerships
- Build, qualify and manage a high-quality pipeline of B2B loyalty and member-based partnership opportunities, leveraging your industry network and applying disciplined prioritisation and execution.
- Lead end-to-end commercial negotiations for complex, high-value, multi-year partnerships.
- Develop commercially robust, tailored proposals that deliver compelling member value while maximising long-term contribution for CarTrawler.
- Translate partner commercial and technical requirements into clear, structured internal briefs across Product, Technology, Supply, Finance and Go-Live teams.
- Build and sustain trusted C-suite and senior stakeholder relationships across prospective and existing partners.
- Represent CarTrawler at relevant industry forums and events, strengthening market presence and elevating CarTrawler’s profile.
- Maintain deep knowledge of the loyalty landscape, trends, competitive insight and enabling technologies.
- Ensure rigorous pipeline governance, accurate forecasting and delivery against agreed commercial targets.
- Define and continuously evolve CarTrawler’s B2B loyalty and member benefits proposition in line with market opportunity and strategic priorities.
- Identify and prioritise attractive segments and verticals based on strategic fit, scalability and contribution potential.
- Provide ongoing insight into loyalty market dynamics, competitive positioning and emerging business models.
- Partner with Commercial Strategy to shape segment strategy, financial frameworks and long-term growth plans.
- Act as the internal authority and 'voice of the market' for loyalty partnerships, ensuring CarTrawler maintains a differentiated and competitive position.
What you’ll bring to the team
- 10+ years’ experience in senior commercial, partnership or business development roles within the loyalty, affinity and membership programmes sector.
- Bachelor’s degree in business, strategy or a related field – or bring equivalent experience.
- Strong commercial and financial literacy, with ability to interpret complex P&Ls and business cases.
- Direct experience negotiating travel industry agreements within a loyalty context is highly desirable.
- Proven track record of structuring and closing complex, multi-year commercial partnerships.
- Experience working in platform-based or transaction-driven business models.
- Demonstrated ability to design propositions that balance customer value, partner economics and internal contribution.
- Exposure to working in high-growth, matrixed or international environments.
- Experience influencing product and technical teams to deliver partner-specific solutions.
- High proficiency in Microsoft Office (Excel, PowerPoint, Word).
VP of Loyalty Partnerships in London employer: Cartrawler
CarTrawler is an exceptional employer that fosters a dynamic and collaborative work culture, particularly for the VP of Loyalty Partnerships role. With a focus on employee growth and development, we offer unique opportunities to engage with global partners while working from vibrant locations like Dublin, the UK, or New York. Our commitment to innovation and strategic leadership ensures that you will be at the forefront of shaping the loyalty landscape, all while enjoying the benefits of a supportive team environment and regular international travel.
StudySmarter Expert Advice🤫
We think this is how you could land VP of Loyalty Partnerships in London
✨Network Like a Pro
Get out there and connect with people in the loyalty space! Attend industry events, join relevant online forums, and don’t be shy about reaching out to potential partners. Remember, it’s all about building those relationships that can lead to exciting opportunities.
✨Showcase Your Expertise
When you’re chatting with potential partners or at networking events, make sure to highlight your deep knowledge of the loyalty landscape. Share insights and trends you’ve noticed – this will position you as a thought leader and someone they want to work with.
✨Tailor Your Approach
Every partnership is unique, so take the time to understand what each potential partner needs. Craft tailored proposals that not only meet their requirements but also showcase how you can deliver value for both sides. This personal touch can make all the difference!
✨Apply Through Our Website
Don’t forget to check out our website for the latest job openings! Applying directly through our site gives you a better chance to stand out and shows us you’re serious about joining the team. Let’s make it happen!
We think you need these skills to ace VP of Loyalty Partnerships in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of VP of Loyalty Partnerships. Highlight your experience in B2B partnerships and any relevant achievements that showcase your ability to negotiate and manage high-value deals.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about loyalty partnerships and how your background aligns with our goals at CarTrawler. Be specific about what you can bring to the table.
Showcase Your Network:Since this role requires a well-established network, don’t shy away from mentioning key connections or partnerships you've built in the loyalty landscape. This will demonstrate your influence and credibility in the industry.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you’re considered for the role as quickly as possible!
How to prepare for a job interview at Cartrawler
✨Know Your Stuff
Before the interview, dive deep into CarTrawler’s business model and the loyalty landscape. Understand their current partnerships and think about how your experience aligns with their goals. This will help you speak confidently about how you can contribute to their growth.
✨Showcase Your Network
Since this role relies heavily on relationships, be ready to discuss your existing network within the loyalty ecosystem. Share specific examples of how you've leveraged these connections in past roles to create successful partnerships.
✨Prepare for Complex Negotiations
Expect questions around negotiation strategies and complex deal structures. Prepare examples from your past where you successfully navigated challenging negotiations, highlighting your commercial judgement and ability to deliver value for all parties involved.
✨Demonstrate Strategic Thinking
Be prepared to discuss how you would define and evolve CarTrawler’s B2B loyalty proposition. Think about market trends and competitive insights that could influence their strategy, and come armed with ideas on how to position them as a leader in the loyalty space.
