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- Tasks: Join a dynamic team as an Account Executive, promoting clients' reputations and driving new business.
- Company: A forward-thinking PR agency based in Edinburgh, with a focus on property and sustainability.
- Benefits: Gain access to a supportive environment and opportunities to build your own media network.
- Why this job: Perfect for creative individuals eager to make an impact in the PR world and develop client relationships.
- Qualifications: Ideal candidates should have PR agency experience, strong writing skills, and a passion for the industry.
- Other info: Flexible and agile candidates will thrive in this fast-paced role.
The predicted salary is between 28800 - 43200 £ per year.
This Edinburgh based PR agency is looking for an Account Executive who has an interest in working across resi property (new builds), energy/sustainability and real estate. A background/interest in these sectors is ideal but not essential, but strong b2b and b2c skills and ideally previous PR agency experience useful.
With offices also in London and the South East, this is a dynamic and forward-thinking team that will really support you from day one and give you access to the opportunity to build your own media and PR network.
The Role
An energetic, creative Account Executive is required to join this busy, Edinburgh based team. A background and interest in Corporate, Business services, Environment and Sustainability is the ideal combination.
Key duties will include:
- Being able to take a strategic view of promoting and protecting clients’ reputations in relation to all stakeholders
- Able to demonstrate media relations skills, fluent in a range of media tactics (proactive and reactive) and an understanding of journalist relationships
- Able to offer client counsel and advise
- Full and active participation in driving new business, seeking opportunities, developing and drafting proposals
- Working across client teams, and keeping senior team members up to date
- Be aware of political economic climate that shapes the environment and property sector
- Running and monitoring social media campaigns
- Understand client strategy and account workloads
Candidate specifications
The ideal candidate for this role will have:
- A good understanding of the market and industry (environment, real estate, property, pro services)
- Well-read and up-to-date on industry news
- Some PR agency experience
- Be looking to develop client relationships
- A knowledge of the relevant trade press
- Excellent writing skills drafting a wide range of copy from thought-leadership pieces, press releases and articles to website and newsletter copy
- Good knowledge of relevant social media
- Full and active participation in seeking opportunities, developing and drafting proposals
- Confident, creative and fluent in communication and engagement tactics across all platforms/audience groups
- Demonstrate agility and flexibility in responding to change or shifting agency requirements
To apply for this role send your cv to cvs@carterferris.co.uk or call 020 3397 7543/ 07929 008295 and speak to Anne or Tanya.
Account Executive (Edinburgh) employer: Carter Ferris
Contact Detail:
Carter Ferris Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Executive (Edinburgh)
✨Tip Number 1
Familiarise yourself with the latest trends in the property, energy, and sustainability sectors. This knowledge will not only help you during interviews but also demonstrate your genuine interest in the role and the industry.
✨Tip Number 2
Network with professionals in the PR and property sectors. Attend relevant events or webinars to connect with potential colleagues and industry leaders, which can give you insights and possibly referrals for the position.
✨Tip Number 3
Showcase your media relations skills by engaging with journalists and influencers on social media. Building these relationships can be beneficial and may even lead to opportunities within the agency.
✨Tip Number 4
Stay updated on current affairs that impact the property and sustainability sectors. Being well-informed will allow you to speak confidently about how external factors influence client strategies during interviews.
We think you need these skills to ace Account Executive (Edinburgh)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in PR, particularly any work related to property, energy, or sustainability. Emphasise your B2B and B2C skills, and include any specific achievements that demonstrate your media relations capabilities.
Craft a Compelling Cover Letter: Write a cover letter that showcases your enthusiasm for the role and the agency. Mention your understanding of the market and how your background aligns with their needs. Be sure to express your eagerness to develop client relationships and contribute to the team.
Showcase Writing Skills: Since excellent writing skills are crucial for this role, consider including samples of your work. This could be thought-leadership pieces, press releases, or articles that reflect your ability to communicate effectively across various platforms.
Research the Agency: Familiarise yourself with the agency's work, clients, and recent projects. Understanding their approach to PR and the sectors they operate in will help you tailor your application and prepare for potential interviews.
How to prepare for a job interview at Carter Ferris
✨Research the Industry
Make sure to brush up on the latest trends and news in the property, energy, and sustainability sectors. This will not only show your interest but also help you engage in meaningful conversations during the interview.
✨Showcase Your PR Skills
Be prepared to discuss your previous PR agency experience, if any. Highlight specific campaigns you've worked on, your role in them, and the outcomes. If you lack direct experience, think of transferable skills from other roles that demonstrate your ability to manage media relations.
✨Demonstrate Your Writing Ability
Since excellent writing skills are crucial for this role, consider bringing samples of your work. Whether it's press releases, articles, or social media posts, showcasing your writing can set you apart from other candidates.
✨Prepare Questions
Have a list of thoughtful questions ready to ask your interviewers. This shows your enthusiasm for the role and helps you understand how you can contribute to the team and the agency's goals.
