Remote Performance Marketing Lead in London

The Company You’ll JoinCarta is the connected platform and AI-native ecosystem for private capital. Built to replace fragmented tools with a single system of record, Carta brings together the software, services, and legal infrastructure that founders use to manage equity, fund managers use to run administration and reporting, and legal teams use to close transactions. Trusted by 55,000 companies and 1.8M+ equity holders in 160+ countries, and 10,000 funds and SPVs representing $250B+ in assets under management, Carta is transforming how private capital operates. The Problems You'll SolveBuild Carta’s brand and the pipeline that comes with it: Own the campaigns that make Carta a known name with PE firms, VC firms and founders across the UK and Europe. You’ll turn a broad product range (cap tables, fund administration, portfolio analytics, SPVs and more) into clear, memorable messaging for each audience, then take it to market through integrated campaigns, product launches and regional plays.The European marketing team is measured on inbound leads and qualified opportunities. You’ll work with content, brand, events, web, product and sales, each with their own priorities. Understand what keeps each audience up at night: The Impact You’ll HaveYou’ll drive qualified pipeline across the UK and Europe by building Carta’s brand with PE firms, VC firms and founders, and shape how Carta engages the investor ecosystem.The Team You'll Work WithCarta is looking for an experienced Marketing Manager to join our European marketing team based in London.Carta expanded to Europe in 2022, and we are building a world-class team to support the startup and investor ecosystem across Europe. This role reports to the Head of Marketing for EMEA/APAC and will have the opportunity to develop and execute integrated campaigns, and shape Carta’s presence across the UK and Europe.About You6+ years of experience running strategically led marketing campaigns to grow brand awareness and generate demand.Proven track record of tying campaigns to pipeline, with examples of campaigns that led to measurable commercial resultsDemonstrated ability to own a specific audience segment, managing their end-to-end brand experience across all channels based on a deep understanding of their unique needsAbility to manage timelines, budgets, and resources effectivelyStrategic thinker who can also execute with attention to detail and creativityStrong written and verbal communication skills, with experience localising messaging to regional audiencesForward-thinking approach to technology, using AI as a force multiplier to automate routine tasks and focus on high-impact strategyDisclosures:We are an equal opportunity employer and are committed to providing a positive interview experience for every candidate. If accommodations due to a disability or medical condition are needed, please connect with the talent partner via email. See the E-Verify and Department of Justice websites for more details.For information on our data privacy policies, see Privacy, CA Candidate Privacy, and Brazil Transparency Report.