At a Glance
- Tasks: Lead innovative marketing campaigns to elevate Carta's brand across Europe.
- Company: Join Carta, a pioneering platform transforming private capital management.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Be part of a dynamic team driving change in the startup ecosystem.
- Why this job: Shape the future of private capital marketing and make a real impact.
- Qualifications: 6+ years in strategic marketing with proven results in brand awareness.
The predicted salary is between 72000 - 88000 £ per year.
The Company You’ll Join Carta is the connected platform and AI-native ecosystem for private capital.
Built to replace fragmented tools with a single system of record, Carta brings together the software, services, and legal infrastructure that founders use to manage equity, fund managers use to run administration and reporting, and legal teams use to close transactions.
Trusted by 55,000 companies and 1.8M+ equity holders in 160+ countries, and 10,000 funds and SPVs representing $250B+ in assets under management, Carta is transforming how private capital operates.
The Problems You'll Solve Build Carta’s brand and the pipeline that comes with it: Own the campaigns that make Carta a known name with PE firms, VC firms and founders across the UK and Europe.
You’ll turn a broad product range (cap tables, fund administration, portfolio analytics, SPVs and more) into clear, memorable messaging for each audience, then take it to market through integrated campaigns, product launches and regional plays.
The European marketing team is measured on inbound leads and qualified opportunities.
You’ll work with content, brand, events, web, product and sales, each with their own priorities.
Understand what keeps each audience up at night: The Impact You’ll Have You’ll drive qualified pipeline across the UK and Europe by building Carta’s brand with PE firms, VC firms and founders, and shape how Carta engages the investor ecosystem.
The Team You'll Work With Carta is looking for an experienced Marketing Manager to join our European marketing team based in London.
Carta expanded to Europe in 2022, and we are building a world-class team to support the startup and investor ecosystem across Europe.
This role reports to the Head of Marketing for EMEA/APAC and will have the opportunity to develop and execute integrated campaigns, and shape Carta’s presence across the UK and Europe.
About You6+ years of experience running strategically led marketing campaigns to grow brand awareness and generate demand.
Proven track record of tying campaigns to pipeline, with examples of campaigns that led to measurable commercial results Demonstrated ability to own a specific audience segment, managing their end-to-end brand experience across all channels based on a deep understanding of their unique needs Ability to manage timelines, budgets, and resources effectively Strategic thinker who can also execute with attention to detail and creativity Strong written and verbal communication skills, with experience localising messaging to regional audiences Forward-thinking approach to technology, using AI as a force multiplier to automate routine tasks and focus on high-impact strategy
Disclosures: We are an equal opportunity employer and are committed to providing a positive interview experience for every candidate.
If accommodations due to a disability or medical condition are needed, please connect with the talent partner via email.
See the E-Verify and Department of Justice websites for more details.
For information on our data privacy policies, see Privacy, CA Candidate Privacy, and Brazil Transparency Report.
Head of Marketing Management in London employer: Carta
At Carta, we pride ourselves on being an exceptional employer that fosters a culture of collaboration and innovation. Our London office offers a dynamic work environment where employees are empowered to build meaningful partnerships and drive impactful change in the private capital landscape. With a strong focus on professional growth, we provide ample opportunities for career advancement while ensuring our team members feel valued and supported in their mission to unlock equity ownership for all.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing Management in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Carta and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Carta are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Carta on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Carta. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Marketing Management in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Carta. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Carta:Show us that you’ve done your homework! In your application, briefly mention what you admire about Carta’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Carta
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Carta will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Carta, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
