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- Tasks: Lead marketing strategies and initiatives for the HVAC industry, driving brand awareness and customer engagement.
- Company: Carrier, a global leader in climate and energy solutions with over a century of innovation.
- Benefits: Competitive salary, bonus scheme, company vehicle, 25 days holiday, and career development opportunities.
- Why this job: Join a pioneering company and make a real impact in the HVAC industry with your marketing expertise.
- Qualifications: Proven marketing leadership experience and deep understanding of HVAC trends and digital marketing.
- Other info: Dynamic work environment with a focus on employee recognition and wellbeing.
The predicted salary is between 36000 - 60000 £ per year.
The Head of Marketing will lead the strategic direction development and execution of marketing initiatives. This role is responsible for supporting our sales team driving brand awareness, product positioning, lead generation and customer engagement across B2B and B2C channels. The ideal candidate will have a deep understanding of the HVAC (heating & cooling) industry, customer behaviour and the evolving digital landscape.
What you will be doing:
- Develop and execute a comprehensive marketing strategy aligned with business goals for the heating and cooling segment.
- Lead product launches, go‑to‑market plans and positioning in collaboration with product management and sales teams.
- Oversee digital marketing, content creation, trade shows and advertising campaigns to drive demand generation.
- Analyse market trends, customer insights and competitor activity to refine marketing tactics.
- Manage and mentor a marketing team; coordinate with external agencies and partners.
- Ensure consistent brand messaging and customer experience across all touchpoints.
To be successful in this role you will have:
- Strong and proven marketing leadership experience.
- In‑depth understanding of HVAC industry trends, customer segments and sales cycle.
- Expertise in digital marketing, SEO/SEM, analytics and content strategy.
- Proficiency with marketing tools (e.g. HubSpot, Salesforce, Google Analytics).
- Prior experience in the HVAC, building services or industrial sector is essential.
- Proven track record of successful marketing campaigns and team leadership.
- Bachelor’s degree in Marketing, Business, Engineering or a related field.
- Ability to interpret technical information and transform it into marketing collateral.
What can we offer you:
- Competitive base salary
- Great bonus scheme
- Company vehicle or cash allowance
- 25 days holiday and bank holidays
- Holiday purchase scheme
- Company pension
- Career progression and development opportunities within a global industry‑leading company.
Benefits:
- Central platform hosting employee reward and recognition initiatives and health and wellbeing resources.
More about us:
Carrier is a global leader in intelligent climate and energy solutions across residential, commercial and industrial applications. Powered by cutting‑edge technology that combines comfort, efficiency and sustainability, Carrier continuously sets global standards through innovation and expertise. Founded in 1902, Carrier Global is the inventor of modern air conditioning and a pioneer in the heating, ventilation and air conditioning (HVAC) industry. For over a century, Carrier has advanced entire industries, revolutionised comfort and changed the world forever.
Carrier is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age or any other federally protected class.
Head of Marketing in Stockport employer: Carrier Corporation
Contact Detail:
Carrier Corporation Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing in Stockport
✨Tip Number 1
Network like a pro! Get out there and connect with industry professionals, attend HVAC events, and join relevant online forums. The more people you know, the better your chances of landing that Head of Marketing role.
✨Tip Number 2
Showcase your expertise! Create a personal website or portfolio that highlights your successful marketing campaigns and leadership experience in the HVAC sector. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company inside out. Understand their products, market position, and recent news. This will help you tailor your answers and demonstrate your genuine interest in the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Head of Marketing in Stockport
Some tips for your application 🫡
Show Your Marketing Savvy: When you're crafting your application, make sure to highlight your marketing leadership experience. We want to see how you've successfully led campaigns and teams in the past, especially in the HVAC industry. Don't hold back on showcasing your expertise in digital marketing and analytics!
Tailor Your Application: Take a moment to tailor your CV and cover letter to align with our job description. Mention specific skills like SEO/SEM and content strategy that are relevant to the role. This shows us you understand what we're looking for and that you're genuinely interested in joining our team.
Be Data-Driven: We love numbers! If you've got metrics or data from previous campaigns that demonstrate your success, include them in your application. This could be anything from lead generation stats to engagement rates. It helps us see the impact you've made in your previous roles.
Apply Through Our Website: Make sure to apply through our website for the best chance of getting noticed. It's the easiest way for us to keep track of your application and ensures it lands in the right hands. Plus, we can't wait to see what you bring to the table!
How to prepare for a job interview at Carrier Corporation
✨Know Your HVAC Stuff
Make sure you brush up on the latest trends and insights in the HVAC industry. Being able to discuss specific market dynamics and customer behaviours will show that you’re not just a marketing whiz, but also someone who understands the core of the business.
✨Showcase Your Digital Savvy
Prepare to talk about your experience with digital marketing tools like HubSpot and Google Analytics. Have examples ready of how you've used these tools to drive successful campaigns, as this role heavily relies on digital strategies.
✨Demonstrate Leadership Skills
Be ready to share your experiences in managing and mentoring teams. Discuss how you’ve led marketing initiatives in the past and how you plan to inspire and guide your future team at Carrier.
✨Align with Business Goals
Understand Carrier's business objectives and be prepared to discuss how your marketing strategies can align with these goals. Showing that you can think strategically about marketing in relation to overall business success will set you apart.
