Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Identify and engage potential clients across the UK, Europe, and the USA.
- Company: Join CARMA, a leader in media intelligence with a supportive global team.
- Benefits: Competitive salary, career growth, and a collaborative work environment.
- Why this job: Make an impact in the PR and communications industry while developing your sales skills.
- Qualifications: Tenacious personality, strong communication skills, and some sales experience preferred.
- Other info: Be part of a passionate team shaping the future of communications measurement.
The predicted salary is between 28800 - 43200 £ per year.
CARMA is a globally-trusted media intelligence leader with decades of experience helping PR and communications professionals monitor what matters, measure what’s meaningful, and demonstrate the value of their work. We combine cutting-edge technology, including AI-enabled media monitoring across print, online, broadcast, and social channels in 100+ languages, with deep human expertise to deliver actionable insights that inform strategy and drive business-critical decisions.
We’re looking for a driven and proactive Sales Development Representative (SDR) to join CARMA’s commercial team. The role focuses on identifying and engaging potential clients across the UK, Europe, and the USA.
Key Responsibilities- Research and identify mid-market to enterprise organisations online using targeted tools and channels.
- Obtain key PR and Communications stakeholder contact details to develop new leads across the UK, Europe, and the USA.
- Generate qualified leads and schedule meetings for the Commercial Team.
- Collaborate with Consultants and Account Managers to multi-thread leads and foster engagement with multiple stakeholders.
- Maintain accurate and up-to-date data in the company CRM system.
- Outreach to prospects via email, phone, LinkedIn, and industry events to establish relationships and schedule discovery calls.
- Work closely with the Marketing Team and external PR agencies to support lead generation campaigns and marketing initiatives.
- Share updates with potential clients on CARMA’s new products, services, and developments.
- Once qualified, hand over leads to Business Development Managers and Consultants for further development and conversion.
- Collect and clearly communicate relevant data and insights about prospects to internal stakeholders.
- Prepare and deliver accurate and timely progress reports.
- Maintain comprehensive records of leads, contacts, opportunities, proposals, and revenue using the CRM.
- Develop a thorough understanding of CARMA’s platform, products, and services.
- Articulate the benefits and unique value of CARMA’s offerings to PR and Communications clients confidently.
- Tenacious, results-driven personality with a positive attitude toward outbound prospecting.
- Strong written and verbal communication skills; exceptional phone presence.
- Creative thinker with a proactive approach to identifying new business opportunities.
- Able to manage multiple tasks, work efficiently under pressure, and prioritise effectively.
- Collaborative team player comfortable working across teams.
- Understanding of PR, communications, or marketing sectors is advantageous.
- Ideally, a degree or equivalent qualification.
- 6–12 months of experience in a sales, lead generation, or appointment-setting role preferred.
Our team is passionate about insights, supportive of each other, and committed to excellence. You’ll be part of a collaborative and growing global team that is shaping the future of communications measurement.
Sales Development Representative in City of London employer: CARMA
Contact Detail:
CARMA Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Development Representative in City of London
✨Tip Number 1
Get to know CARMA inside out! Familiarise yourself with our products and services so you can confidently discuss how we can help potential clients. This knowledge will set you apart during conversations.
✨Tip Number 2
Network like a pro! Attend industry events and connect with PR and communications professionals on LinkedIn. Building relationships is key, and who knows, you might just find your next lead while chatting over coffee!
✨Tip Number 3
Be proactive in your outreach! Don’t wait for leads to come to you; reach out via email, phone, or social media. A friendly message can go a long way in establishing rapport and scheduling those all-important discovery calls.
✨Tip Number 4
Keep track of everything! Use our CRM system diligently to maintain accurate records of your leads and interactions. This will not only help you stay organised but also provide valuable insights for the team when handing over qualified leads.
We think you need these skills to ace Sales Development Representative in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Sales Development Representative role. Highlight any relevant experience in lead generation or sales, and don’t forget to showcase your communication skills – they’re key for this position!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re passionate about the role and how your background aligns with CARMA’s mission. Keep it engaging and personal – we love a bit of personality!
Showcase Your Research Skills: Since the role involves identifying potential clients, demonstrate your research skills in your application. Mention any tools or methods you’ve used to gather leads or insights in the past – it’ll show us you’re proactive and ready to hit the ground running!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us. Plus, it’s super easy!
How to prepare for a job interview at CARMA
✨Know Your Stuff
Before the interview, make sure you have a solid understanding of CARMA's products and services. Familiarise yourself with their media intelligence solutions and how they benefit PR and communications professionals. This will help you articulate the unique value of CARMA during your conversation.
✨Show Off Your Research Skills
As a Sales Development Representative, you'll need to identify potential clients. During the interview, demonstrate your research skills by discussing specific companies or sectors you think would benefit from CARMA's offerings. This shows initiative and that you're already thinking about lead generation.
✨Practice Your Pitch
Prepare a brief pitch about CARMA’s services and how they can help clients. Practising this will not only boost your confidence but also showcase your communication skills. Remember, strong verbal communication is key in sales roles!
✨Be Ready to Collaborate
Highlight your teamwork abilities during the interview. Share examples of how you've worked with others in past roles, especially in lead generation or sales contexts. CARMA values collaboration, so showing that you're a team player will definitely work in your favour.
