National Account Manager - High Street

National Account Manager - High Street

Full-Time 45000 - 55000 £ / year (est.) No working from home possible
Carlsberg Britvic

At a Glance

  • Tasks: Lead negotiations and develop strategic plans for key High Street accounts.
  • Company: Join Carlsberg Britvic, the UK's largest multi-beverage supplier with iconic brands.
  • Benefits: Enjoy a competitive salary, private medical options, generous holidays, and high street discounts.
  • Other info: Diverse and inclusive workplace committed to supporting all backgrounds.
  • Why this job: Make an impact in a dynamic role while working with well-known brands.
  • Qualifications: Strong commercial acumen and excellent negotiation skills required.

The predicted salary is between 45000 - 55000 £ per year.

Location: Field Based - Travel expected to our sites, offices and customer meetings

Job Length: Permanent – Full Time

Competitive Salary with extensive benefits:

  • Monthly product allowance – alcoholic & non-alcoholic options available
  • Private Medical options
  • Life Assurance
  • Company Bonus Scheme
  • Access to 24/7 GP services
  • Enhanced pension contribution
  • Generous holiday (inc bank holidays)
  • Access to a range of high street discounts

Carlsberg Britvic is the largest multi-beverage supplier in the UK and is home to some of the most iconic and popular beers & soft drinks, including Carlsberg Danish Pilsner, 1664, Poretti and Brooklyn to ale favourites such as Hobgoblin and Wainwright. For soft drinks, Carlsberg Britvic’s brands include J2O, Robinsons, Tango and London Essence along with the licence rights to the Pepsi portfolio in the UK including Pepsi MAX, 7UP, Lipton Iced Tea and Rockstar Energy. With a strong national footprint, the Carlsberg Britvic business includes 6 production facilities and 16 logistics depots servicing customers up and down the UK. As the Dynamic, Multi-Beverage Powerhouse, we are united by a single, consistent goal: ensuring our people thrive.

About the role:

The National Account Manager - High Street is the primary customer interface for our national High Street & Travel partners responsible for leading the negotiations and the development of account specific strategic and tactical plans, across Beer and Softs categories to deliver financial targets and distribution, execution and share targets. Key customers include WH Smith Travel, Boots, Super Drug & M&S. The role has 1 direct report, who manages Motorway Service Stations (Welcome Break, Roadchef, Moto).

Role Responsibilities:

  • Build and deliver customer-specific strategic plans for key High Street accounts, aligned to channel and brand objectives.
  • Work closely with internal teams and customers to create tailored annual plans that drive sales growth and best-in-class execution at outlet level.
  • Develop, negotiate, and deliver Joint Business Plans (JBPs) in line with internal governance processes.
  • Lead the deployment of brand activation plans and collaborate with cross-functional teams to maximise performance and customer engagement.
  • Manage pricing activity, including cost price increase planning, negotiations, and customer communications.
  • Partner with Supply Chain teams to ensure accurate forecasting, business planning, and promotional activity management.
  • Build strong customer relationships and develop a proactive contact strategy to identify new business opportunities.
  • Monitor account performance, identify opportunities for improvement, and implement corrective actions where required.
  • Take full ownership of the P&L across key High Street Softs and Beer accounts, including budget and investment management to maximise ROI.
  • Manage customer plans and business processes using CRM and planning tools such as Xtel, Promax, and Anaplan.

Experience and Key Attributes:

  • Strong commercial acumen to enable development of strong JBPs and tailored account plans.
  • Understanding and confidence with P&L management and ownership and with management of both volume and profit forecasting processes.
  • Strong persuasive selling and negotiation skills.
  • Excellent interpersonal skills and written and oral communication skills to enable the development of highly effective internal and external partnerships.
  • A highly developed influencing style and comfortable with constructively challenging and being challenged.
  • Proficient in priority setting, planning and time management.

Our commitment to diversity equity & inclusion:

We welcome applications from people of all backgrounds, identities, and experiences - including those of different races, ethnicities, genders, sexual orientations, ages, abilities, religions, and socioeconomic statuses. We actively seek to create a safe and inclusive environment for all of our colleagues, where diverse perspectives are welcomed, and inclusive practices are embedded in everything we do. We are happy to support accessibility needs, to ensure a fair and equitable experience for all candidates, so please do let us know if you require any adjustments during the recruitment process.

Carlsberg Britvic

Contact Details:

Carlsberg Britvic Recruitment Team

We think you need these skills to ace National Account Manager - High Street

Commercial Acumen
P&L Management
Negotiation Skills
Persuasive Selling
Interpersonal Skills
Written Communication Skills
Oral Communication Skills