At a Glance
- Tasks: Craft data-driven campaigns to enhance patient engagement and retention.
- Company: Eucalyptus, part of Hims & Hers, known for innovation in healthcare.
- Benefits: Hybrid work model, equity options, and a supportive team environment.
- Other info: Opportunity to collaborate with diverse teams and drive meaningful change.
- Why this job: Shape impactful strategies that guide patients on their treatment journey.
- Qualifications: Experience in CRM management and a passion for data-driven marketing.
Eucalyptus, part of Hims & Hers, is seeking a Senior CRM Manager to shape Juniper’s lifecycle and retention strategy. You’ll craft data-driven campaigns across email, push, SMS and in-app messaging to guide patients through their treatment journey and reinforce the value we provide.
You’ll collaborate with marketing, product and analytics to personalise communications, drive onboarding and reactivation, and continuously optimise campaigns through A/B testing to improve engagement and outcomes.
#J-18808-LjbffrSenior CRM & Lifecycle Lead – UK | Hybrid + Equity employer: Careers at Eucalyptus
Eucalyptus is an exceptional employer that prioritises employee growth and well-being, offering a dynamic work culture in the heart of London. With a focus on innovation in digital health, team members benefit from hands-on experience in product management while collaborating with cross-functional squads to make a meaningful impact on patient health. The company fosters a supportive environment that encourages professional development and values diverse perspectives, making it an ideal place for those looking to thrive in their careers.
StudySmarter Expert Advice🤫
We think this is how you could land Senior CRM & Lifecycle Lead – UK | Hybrid + Equity
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Careers at Eucalyptus and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Careers at Eucalyptus are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Careers at Eucalyptus on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Careers at Eucalyptus. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior CRM & Lifecycle Lead – UK | Hybrid + Equity
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Careers at Eucalyptus. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Careers at Eucalyptus:Show us that you’ve done your homework! In your application, briefly mention what you admire about Careers at Eucalyptus’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Careers at Eucalyptus
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Careers at Eucalyptus will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Careers at Eucalyptus, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
