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- Tasks: Lead global marketing campaigns in the travel sector, focusing on trade and consumer engagement.
- Company: Join a dynamic team in the travel industry, driving impactful marketing strategies worldwide.
- Benefits: Enjoy hybrid working, international travel, competitive salary, and a supportive team culture.
- Why this job: Be part of a creative environment that values innovation and offers growth opportunities.
- Qualifications: 5+ years in marketing, preferably in travel, with strong leadership and campaign management skills.
- Other info: Manage a £1 million budget while mentoring a small team and collaborating with various departments.
The predicted salary is between 42000 - 78000 £ per year.
Hybrid: Remote (4 days) + 1 day in Brighton or London. Includes occasional international travel (quarterly). Salary up to £65,000.
Are you a strategic marketer with a background in the travel or leisure sector and have talent for delivering high-impact campaigns that drive results? We’re looking for an experienced Marketing Manager to lead campaign creation and delivery on global trade and consumer marketing efforts.
In this pivotal role, you’ll be responsible for developing and executing integrated, insight-led campaigns that support commercial goals across global markets. With a strong focus on trade marketing, you’ll create compelling messaging that resonates with customers, while also contributing to select B2C initiatives.
You’ll oversee end-to-end campaign strategy and delivery — from crafting tone of voice and creative concepts, to working with internal teams and agency partners to bring campaigns to life across digital, print, social, and CRM channels. You’ll be just as comfortable briefing creative teams as you are analysing performance metrics and optimising for ROI.
Key responsibilities for this Marketing Manager job include:- Lead the planning and delivery of global trade marketing campaigns that support revenue and growth objectives.
- Shape campaign messaging and tone of voice to suit audience and channel, ensuring brand consistency across all touchpoints.
- Work cross-functionally with commercial, digital, CRM, and creative teams to align campaign objectives and execution.
- Manage and mentor a small internal team and external contractors/agencies.
- Track campaign effectiveness using key metrics, and provide insight-led recommendations to optimise future performance.
- Manage budgets, circa £1million, resources, and timelines efficiently, always with an eye on delivering commercial value.
- 5+ years’ marketing experience, with a strong focus on trade and campaign marketing, ideally in the travel or leisure sector.
- A creative yet commercial mindset – you understand how to turn strategic objectives into actionable campaigns.
- Proven ability to develop messaging and creative that connect with audiences, and deliver measurable results.
- Strong leadership, communication, and stakeholder management skills.
- Experience with performance reporting, campaign optimisation, and ROI tracking.
- A proactive, organised, and adaptable approach, with the ability to thrive in a fast-paced, international environment.
- Hybrid working: 4 remote days + 1 in-office day (London, Guildford, or Brighton).
- International travel opportunities (once per quarter).
- Competitive salary and benefits package.
- Supportive, forward-thinking team and culture.
- Opportunities for learning, development, and career growth.
Marketing Campaign Manager employer: Career Wallet
Contact Detail:
Career Wallet Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Campaign Manager
✨Tip Number 1
Network with professionals in the travel and leisure sector. Attend industry events, webinars, or local meetups to connect with potential colleagues and learn about the latest trends in marketing campaigns.
✨Tip Number 2
Showcase your campaign successes through case studies or presentations. Be prepared to discuss specific examples of how you've driven results in previous roles, particularly in trade marketing.
✨Tip Number 3
Familiarise yourself with the latest digital marketing tools and analytics platforms. Being able to demonstrate your proficiency in tracking performance metrics will set you apart from other candidates.
✨Tip Number 4
Research StudySmarter's current marketing strategies and campaigns. Understanding our approach will help you tailor your discussions during interviews and show that you're genuinely interested in contributing to our goals.
We think you need these skills to ace Marketing Campaign Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, particularly in the travel or leisure sector. Emphasise your achievements in campaign management and any metrics that demonstrate your success.
Craft a Compelling Cover Letter: Your cover letter should reflect your understanding of the role and the company. Discuss how your background aligns with their needs, particularly your experience in trade marketing and campaign delivery.
Showcase Leadership Skills: Since the role involves managing a team, include examples of your leadership experience. Highlight instances where you mentored others or led successful projects, demonstrating your ability to inspire and guide a team.
Highlight Analytical Skills: Mention your experience with performance reporting and campaign optimisation. Provide specific examples of how you've used data to inform decisions and improve campaign outcomes, showcasing your analytical mindset.
How to prepare for a job interview at Career Wallet
✨Showcase Your Campaign Successes
Be prepared to discuss specific campaigns you've led in the travel or leisure sector. Highlight the strategies you used, the challenges you faced, and the measurable results you achieved. This will demonstrate your ability to deliver high-impact campaigns.
✨Understand the Brand's Voice
Research the company's brand and its tone of voice. Be ready to explain how you would shape campaign messaging to align with their identity. This shows that you can create compelling content that resonates with their audience.
✨Demonstrate Leadership Skills
Since the role involves managing a team, be prepared to share examples of how you've successfully led teams in the past. Discuss your approach to mentoring and how you ensure alignment across different departments for campaign execution.
✨Prepare for Performance Metrics Discussion
Familiarise yourself with key performance indicators relevant to marketing campaigns. Be ready to discuss how you've tracked campaign effectiveness and optimised for ROI in previous roles, as this is crucial for the position.
