At a Glance
- Tasks: Execute impactful marketing campaigns for YouTube Ads across EMEA.
- Company: Join an iconic global brand with a dynamic marketing team.
- Benefits: Competitive hourly rate, hybrid work model, and creative environment.
- Why this job: Make your mark in the digital advertising space with innovative campaigns.
- Qualifications: 4+ years in marketing, strong campaign management, and content development skills.
- Other info: Collaborative culture with opportunities for growth and creativity.
The predicted salary is between 30000 - 40000 £ per year.
Location: London (Hybrid: Tues–Thurs office, Mon & Fri remote)
Duration: Mid June 2026 – Mid July 2027 (Maternity Cover)
Rate: £36.54 per hour (PAYE)
Team: Regional EMEA Marketing (approx. 30+ marketers; core team of 5)
Overview
We are seeking a Product Marketing Manager to support YouTube Ads marketing across the EMEA region. This is an execution-focused role where you will take established regional strategies and bring them to life through integrated campaigns, content development, and event programs. You will work cross-functionally with product, sales, analytics, and creative teams to deliver impactful B2B marketing initiatives, while also contributing to broader campaign planning and performance optimisation.
Key Responsibilities
- Campaign Execution & Management
- Execute medium- to large-scale integrated marketing campaigns across multiple channels (digital, social, events)
- Manage campaign timelines, deliverables, and stakeholder coordination
- Monitor campaign performance and optimise based on insights and analytics
- Content & Creative Development
- Develop high-quality marketing content including campaign assets, scripts, and messaging
- Brief and manage external agencies to produce creative assets for YouTube campaigns
- Ensure content aligns with product positioning, brand voice, and regional strategy
- Support social media activations and visual asset creation
- Event & Program Management
- Support and manage marketing events (e.g., YouTube festivals, regional activations)
- Coordinate event logistics, content, and stakeholder engagement
- Market Research & Insights
- Conduct market and audience research to inform campaign strategy
- Partner with analytics teams to track performance metrics and generate actionable insights
- Translate data into compelling narratives and recommendations
- Cross-functional Collaboration
- Work closely with Product, Sales, and Analytics teams to align marketing initiatives
- Contribute to go-to-market execution for new features and products
- Support regional marketing strategy through local market insights
Skills & Experience
Required
- 4+ years of experience in marketing (B2B preferred; B2C also considered)
- Strong experience in campaign execution and project management
- Experience developing and managing integrated marketing campaigns
- Proven ability in content development and agency briefing
- Strong understanding of marketing metrics and performance analysis
- Excellent collaboration and stakeholder management skills
- Experience with Google Workspace tools; familiarity with AI tools
Preferred
- Experience in digital or tech environments
- Familiarity with YouTube or digital advertising platforms
- Experience in social media campaign management
- Strong creative judgment and storytelling ability
Key Competencies
- Product positioning and brand messaging
- Consumer behavior understanding
- Campaign and project management
- Data analysis and insight generation
- Go-to-market execution
- Communication and storytelling
Working Style
- Hybrid working model (3 days in office)
- Collaborative, fast-paced environment
- Execution-focused role (not a people management position)
Marketing Manager – 3950 in City of London employer: Career Moves Group
Contact Detail:
Career Moves Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager – 3950 in City of London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Tailor your answers to show how your experience aligns with their needs, especially in campaign execution and collaboration.
✨Tip Number 3
Showcase your creativity! Bring examples of past campaigns you've worked on, highlighting your role in content development and performance optimisation. Visuals can make a big impact!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Marketing Manager – 3950 in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Product Marketing Manager. Highlight your experience in campaign execution and project management, and don’t forget to sprinkle in some keywords from the job description to catch our eye!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re the perfect fit for this role. Share specific examples of your past successes in B2B marketing and how they relate to the responsibilities listed in the job description.
Showcase Your Creativity: Since this role involves content development and creative asset management, don’t hesitate to include links to any campaigns or projects you’ve worked on. We love seeing your creative flair and how you’ve brought ideas to life!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at Career Moves Group
✨Know Your Campaigns
Before the interview, brush up on recent marketing campaigns, especially those related to YouTube Ads. Be ready to discuss how you would execute similar campaigns and what metrics you would use to measure success.
✨Showcase Your Collaboration Skills
This role requires working closely with various teams. Prepare examples of past experiences where you successfully collaborated with product, sales, or analytics teams. Highlight how you managed stakeholder expectations and coordinated efforts.
✨Be Data-Driven
Familiarise yourself with key marketing metrics and be prepared to discuss how you've used data to inform your strategies. Bring examples of how you've translated insights into actionable marketing initiatives in previous roles.
✨Creative Content Development
Since content creation is a big part of this role, think about your creative process. Be ready to share examples of high-quality marketing content you've developed and how it aligned with brand messaging and audience needs.