At a Glance
- Tasks: Own and optimise in-app ad revenue across mobile content products.
- Company: Fast-growing mobile/AdTech scale-up with a dynamic culture.
- Benefits: Competitive salary, bonus, hybrid work model, and growth opportunities.
- Other info: Opportunity to use AI tools for enhanced analysis and operations.
- Why this job: Shape how apps generate revenue while collaborating with diverse teams.
- Qualifications: 3+ years in mobile app monetization and strong Google Ad Manager skills.
The predicted salary is between 60000 - 60000 £ per year.
A fast‑growing mobile/AdTech scale‑up is looking for an Ad Monetization Manager to own and optimise in‑app ad revenue across its Mobile content products (news, short‑form video, games).
The role
- Yield optimisation
- Monitoring CPMs, fill rate, bid density and revenue per user
- Tweaking price floors, auction rules and partner setups to increase yield
- Supporting revenue forecasting and modelling
- Monetization analytics
- Building and maintaining dashboards and reports
- Investigating revenue drops, anomalies and partner performance issues
- Turning data into clear, actionable recommendations for Product and Commercial teams
- Ad operations & platform management
- Hands‑on configuration and optimisation in Google Ad Manager (GAM) and AdMob
- Supporting SDK bidding, mediation and new partner integrations
- QA and troubleshooting monetization issues in production
- Experimentation & product collaboration
- Designing and analysing A/B tests on formats, placements and pricing
- Balancing user experience vs. revenue impact
- Feeding monetization insight into the product roadmap
You’ll be working closely with Product, Engineering, Analytics, and Commercial, with plenty of scope to shape how the apps make money from ads.
About you
- We’re looking for someone who has 3+ years’ experience in mobile app or digital monetization (publisher side)
- Is strong in Google Ad Manager (GAM) – setup, reporting, troubleshooting, optimisation
- Understands programmatic advertising, SDK bidding and mediation (e.g. AdMob, MAX, ironSource, etc.), RTB, PMP
- Is comfortable working with data (dashboards, cohort/placement analysis, experimentation)
- Has an analytical, investigative mindset and enjoys solving monetization issues
- Is curious about using AI tools to speed up analysis, reporting and operations (nice to have, not essential)
Ad Operations Executive in Warrington employer: Career Concept Ltd
Join a dynamic and innovative AdTech scale-up in London, where you'll play a pivotal role in optimising in-app ad revenue for exciting mobile content products. With a hybrid work model, a collaborative culture, and ample opportunities for professional growth, this company not only values your expertise but also encourages you to shape the future of monetisation strategies while enjoying a competitive salary and bonus structure.
StudySmarter Expert Advice🤫
We think this is how you could land Ad Operations Executive in Warrington
✨Tip Number 1
Network like a pro! Reach out to folks in the AdTech space on LinkedIn or at industry events. A friendly chat can sometimes lead to job opportunities that aren’t even advertised.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal project that highlights your experience with Google Ad Manager and monetization strategies. This can really set you apart during interviews.
✨Tip Number 3
Prepare for those tricky interview questions! Brush up on your knowledge of CPMs, fill rates, and A/B testing. Being able to discuss these topics confidently will show you’re the right fit for the role.
✨Tip Number 4
Don’t forget to apply through our website! We love seeing candidates who are genuinely interested in joining our team. Plus, it’s the best way to ensure your application gets noticed.
We think you need these skills to ace Ad Operations Executive in Warrington
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Ad Operations Executive role. Highlight your experience with Google Ad Manager and any relevant achievements in mobile app monetization. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about ad monetization and how your background makes you a perfect fit for our team. Keep it engaging and personal – we love a bit of personality!
Show Off Your Analytical Skills:Since this role involves a lot of data analysis, make sure to showcase your analytical mindset in your application. Mention specific tools or methods you've used to optimise ad revenue or troubleshoot issues. We’re keen to see how you turn data into actionable insights!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re serious about joining our awesome team!
How to prepare for a job interview at Career Concept Ltd
✨Know Your Numbers
Make sure you brush up on key metrics like CPMs, fill rates, and revenue per user. Being able to discuss these numbers confidently will show that you understand the financial side of ad monetization.
✨Familiarise Yourself with Google Ad Manager
Since this role requires hands-on experience with Google Ad Manager, take some time to explore its features. Be ready to discuss how you've used it in past roles, including any troubleshooting or optimisation you've done.
✨Prepare for Data Discussions
Expect to dive into data during your interview. Bring examples of dashboards or reports you've created, and be prepared to explain how you've turned data insights into actionable recommendations for teams.
✨Show Your Curiosity
The company values a curious mindset, especially regarding AI tools. Think about how you've used technology to improve processes in the past and be ready to share your thoughts on how AI could enhance ad operations.
