About us!
Care ADHD is a high growth Healthtech company revolutionising ADHD care by enhancing accessibility to assessments and treatments. We're a mission-driven organisation prioritising innovation, growth, and cultivating strong relationships.
The Challenge.
We're seeking a Marketing & Communications Lead to join our dynamic and rapidly scaling company at a pivotal stage. You will be our first Marketing hire and a key member of the leadership team, spearheading and executing all aspects of our marketing, brand and communications strategy.
What we need you to do:
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Develop and execute a comprehensive go-to-market strategy that aligns with our business objectives and drives sustainable growth.
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Lead brand strategy and management, ensuring consistent and compelling brand messaging across all channels.
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Develop and implement innovative marketing campaigns across all channels (digital, social, content, PR, events) to drive client acquisition and engagement.
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Oversee the creation and distribution of high-quality, engaging content (blog posts, articles, white papers, videos, social media content, etc.) that resonates with our target audience.
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Manage the company's public relations efforts, building and maintaining strong relationships with key media outlets.
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Track and analyse key marketing metrics (website traffic, social media engagement, customer acquisition cost, ROI) to measure campaign effectiveness and identify areas for improvement.
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Stay abreast of industry trends and competitive landscapes to identify new opportunities and adjust strategies accordingly.
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Collaborate closely with cross-functional teams to ensure alignment and maximise marketing impact.
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Build and nurture strong relationships with key industry influencers and partners.
About you:
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5+ years of experience in senior marketing roles, with a proven track record of success in high-growth tech startups.
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Deep understanding of digital marketing principles, including SEO, SEM, social media marketing, content marketing, and email marketing.
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Strong analytical and problem-solving skills with the ability to analyse data and make data-driven decisions.
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Excellent communication, presentation, and interpersonal skills.
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Passion for healthtech and a strong desire to make a positive impact on people's lives.
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Proficiency in an array of Marketing tools (e.g., HubSpot, Salesforce, Google Analytics).
Benefits:
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30 Days Holiday (including Bank Holidays)
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Remote working – occasional travel in the UK with expenses covered
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A laptop and any hardware you need to do your best work
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More to come...
Why Join us?
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Contribute to the future of ADHD care within an innovative healthtech startup.
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Thrive in a dynamic and fast-paced environment that values creativity, collaboration, and growth.
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Opportunities for professional and personal development.
If you’re ready to take on this exciting challenge and help us shape the future of ADHD care, we’d love to hear from you!