At a Glance
- Tasks: Lead a dynamic team to enhance CARE's brand and communications strategy.
- Company: Join CARE International, a global leader in humanitarian efforts focused on women's empowerment.
- Benefits: Competitive salary, inclusive culture, and the chance to make a real difference.
- Other info: Opportunity for career growth in a supportive, diverse environment.
- Why this job: Be at the forefront of impactful communications that drive change for women and girls worldwide.
- Qualifications: Experience in brand development and innovative digital engagement is essential.
The predicted salary is between 63300 - 65456 £ per year.
In order to maintain anonymised recruitment and to shortlist all applicants against the same criteria, we ask that you do not submit your CV. Please complete and upload the attached application form. Only completed application forms will be put forward for shortlisting.
Salary: £63,300 - £65,456 per annum (based on experience)
Contract Type: Fixed Term Contract – February 2027 to March 2028
Location: 1 St John’s Lane, London, EC1M 4AR
Closing date: 22 November 2026 at 11pm
Interview date: First stage interviews on 1 December 2026 (remote), Second stage interviews on 7 and 8 December 2026 (in person)
About CARE
CARE International is a global humanitarian organisation leading the fight to end poverty in the world’s most challenging situations. Women and girls are at the centre of our work, because we cannot overcome poverty and inequality until all people have equal rights and opportunities. We know that when a crisis erupts, women are often the first to pick up the pieces, so we work alongside women, so they have the power to make change where it’s needed most. Founded in 1945, CARE currently works in over 100 countries and last year alone reached 35.7 million people.
Why work for CARE International UK?
At CARE International UK, we have a fantastic global reputation and a proven track record promoting women’s power to overcome crisis and poverty. But not enough of the UK public know who we are or what we stand for, and we’re determined to change that. Over the past two years, despite significant turmoil facing international causes, we have increased our investment in our communications and brand function. We have developed a new brand narrative and increased staff and discretionary budget, and our leaders have given clear backing for a more strategic communications role across the organisation. In our new strategy, we highlight how important communications are for raising our profile and for meeting our fundraising and influencing goals. We champion CARE’s values and feminist leadership principles, and we work together to build an inclusive, anti-racist culture that makes CIUK a great place to work.
About the role
You will join us at a critical and exciting moment. As Head of Communications and Brand (maternity cover, February 2027 to March 2028), you will lead a talented and committed team of nine and the implementation of a new audience strategy, and you will develop and operationalise a cross-organisational public engagement strategy. This is a strategic and hands-on role. You’ll find the variety and breadth both a challenge and a huge opportunity for impact. You will be accountable for our brand, media, website, social media, ambassadors and digital mobilisation, using audience insight, digital innovation and integrated campaigns to grow engagement and action. You will manage a non-staff budget of c. £300k, act as CARE’s senior comms representative on the Disasters Emergency Committee (DEC) and across the CARE confederation, and lead on crisis communications and reputational risk. You will work collaboratively with senior leaders across the organisation and our global confederation to help your team contribute to different fundraising and advocacy goals, while driving excellence and consistency in communications across the whole organisation. You will have a lot of autonomy to decide how we best deploy our resources creatively, strategically and innovatively, as a key senior leader in our Fundraising and Communications directorate. You will inspire more people to join us in growing women’s power to overcome crisis and poverty, unlocking the attention, influence and income needed for change.
About you
Whether you lead a comms team now or you’re ready to step up, we’d love to hear from you. You’ll bring:
- experience developing or communicating a consistent, compelling brand identity
- a track record of comms that raised a charity’s profile, income or influence
- an excellent understanding of how different comms channels and approaches can be combined for maximum impact
- experience creating innovative digital engagement approaches
- a leadership style that builds an inclusive, collaborative team where everyone can deliver and develop, rooted in CARE’s values and feminist leadership principles
Behavioural Competency Framework
At CARE International UK, behavioural competencies are a core part of our culture, helping us to demonstrate our values and apply our feminist leadership principles in everything we do. Our competencies focus on how people are expected to work: not what they deliver, but how they go about it. It is a shared language for how we make decisions, work inclusively, build trust, support one another, develop people, and learn from experiences.
Right to Work in the UK
All applicants must have the legal right to work in the United Kingdom at the time of appointment. Proof of right to work will be required as part of the recruitment process. For more information, please visit the UK Government's guidance on right to work. If you do not currently have the right to work in the UK, this will be discussed with you during the recruitment process. Please note that not all roles are eligible for visa sponsorship. Further information on sponsorship eligibility can be found here.
Safeguarding
CARE International UK has a zero-tolerance approach to any abuse or sexual harassment or exploitation of people in crisis by any of our staff, representatives or partners. CARE International UK expects all staff to share this commitment through our Safeguarding Policy and our Code of Conduct. They are responsible for ensuring they understand and work within the remit of these policies throughout their time at CARE International UK. Safeguarding the communities we work with is our top priority in everything we do, including recruitment. All offers of employment at CARE International UK are subject to:
- Satisfactory references. CARE International UK participates in the Inter Agency Misconduct Disclosure Scheme. In line with this Scheme, we will request information from successful applicants’ previous employers about any findings of sexual exploitation, sexual abuse and/or sexual harassment during employment, or incidents under investigation when the applicant left employment.
- Appropriate criminal record checks (including a Bridger check).
By submitting an application, the applicant confirms their understanding of these recruitment procedures.
Equity, Diversity and Inclusion (EDI)
We are committed to creating a diverse, inclusive, respectful, and safe work environment where all persons are treated fairly, with dignity and respect. We are a Disability Confident Employer and particularly welcome applications from people with disabilities. We guarantee interviews to applicants with disabilities who meet the essential criteria for the role. If you require the candidate brief or need to submit your application in an alternative format, because of a disability, please do get in touch by sending an email to hrteam@careinternational.org. We also encourage people from minoritised communities to apply for roles at CARE International UK.
CARE’s EDI Vision Statement
We are guided by the communities we serve and grounded by our values which are: women-centred, inclusive, collaborative and quality. We share power responsibly and transparently, we earn trust and are accountable to each other, and we create supportive spaces for collaboration so that everyone is empowered to share ideas. Equity, diversity and inclusion are embedded in all we do - creating ways for everyone to be heard, respected and to thrive.
Interim Head of Communications and Brand (Maternity Cover) employer: CARE International UK
CARE International UK is an exceptional employer that fosters a collaborative and innovative work culture, where employees are empowered to drive meaningful change in finance and operations. With a strong commitment to professional development, team members have access to growth opportunities and the chance to make a significant impact on global humanitarian efforts. Located in the heart of the UK, the organisation offers a supportive environment that values diversity and encourages creative solutions for sustainable outcomes.
StudySmarter Expert Advice🤫
We think this is how you could land Interim Head of Communications and Brand (Maternity Cover)
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We think you need these skills to ace Interim Head of Communications and Brand (Maternity Cover)
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of CARE International UK. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at CARE International UK.
How to prepare for a job interview at CARE International UK
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.