Communications & Brand Manager

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Job Description

This is a unique opportunity to play a crucial role in the growth of CARE International UK’s brand through the implementation of a refreshed brand positioning and creative communications. We are seeking a Communications & Brand Manager to support the Head of Communications & Brand to develop our strategic communications priorities and work with colleagues across CIUK and our international confederation to implement them. You’ll help with creating organisational key messaging and positioning documents and write audience-focused messaging frameworks for key campaigns, ensuring all our messaging embodies our brand narrative and aligns with tone of voice. You’ll work with colleagues to bring to life powerful stories of change made by women and girls through CARE projects around the world, especially in times of crisis. Through compelling communications and strong brand management, you’ll help raise awareness, influence policymakers, and increase income in support of our mission.

About You

You’ll be a first-class communicator, someone with a knack for written and visual storytelling and an ability to tailor messages for different audiences. You know how to build brilliant cross-channel, integrated campaigns and nurture strong relationships with both internal teams and external partners to deliver them. You are used to working in a busy role with competing demands on your time, adept at prioritising impactful work and bringing your colleagues along with you. You’ll have plenty of experience in brand management and a natural flair for design and content, helping us to build our brand presence and increase our impact.

About the Role

The Communications & Brand Manager will support the Head of Communications & Brand to develop our strategic communications priorities and work with colleagues across CIUK and our international confederation to implement them. You’ll assist in creating organisational key messaging and positioning documents and write audience-focused messaging frameworks for key campaigns, ensuring all messaging embodies our brand narrative and aligns with tone of voice. You’ll work with colleagues to bring to life powerful stories of change made by women and girls through CARE projects around the world, especially in times of crisis. Through compelling communications and strong brand management, you’ll help raise awareness, influence policymakers, and increase income in support of our mission.

About CARE

CARE International is a leading humanitarian organisation fighting to end poverty in the world’s most challenging situations. Women and girls are at the centre of our work because we cannot overcome poverty until all people have equal rights and opportunities. We know that when a crisis erupts, women are often the first to pick up the pieces, so we work alongside women to empower them to make change where it’s needed most. Founded in 1945, CARE currently works in over 120 countries and last year alone reached 53.4 million people through nearly 1,500 projects.

Safeguarding

CARE International UK has a zero-tolerance approach to any abuse, sexual harassment, or exploitation of vulnerable adults or children by any of our staff, representatives, or partners. All staff are expected to share this commitment through our Safeguarding Policy and our Code of Conduct. They are responsible for ensuring they understand and work within the remit of these policies throughout their time at CARE International UK. Safeguarding our beneficiaries is our top priority in everything we do, including recruitment. All offers of employment at CARE International UK are subject to satisfactory references and appropriate criminal record checks.

Equality and Diversity

We are committed to Equality and value Diversity. We are a Disability Confident Employer and particularly welcome applications from disabled people. We guarantee interviews to disabled applicants who meet the essential criteria for the role. We also encourage applications from people from Black, Asian or Minority Ethnic (BAME) backgrounds or LGBT+ individuals.

To Apply:

To apply, please visit our website, download and read the Communications & Brand Manager Candidate Brief, including the Job Description and Person Specification. Applications are completed online. If you require a copy of the recruitment pack in large print or an alternative format, please contact . Please note, Curriculum Vitae’s (CVs) will not be accepted.

Closing date: 23/02/25

Interview date: 28/02/25

In order to maintain anonymised recruitment and to shortlist all applicants against the same criteria, we ask that you do not submit your CV.

Please complete and upload the attached application form.

Only completed application forms will be put forward for shortlisting.

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