At a Glance
- Tasks: Drive partnerships growth through innovative marketing strategies and collateral creation.
- Company: Join CARE ADHD, a leader in accessible healthcare innovation.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional development.
- Other info: Dynamic role with a focus on collaboration and continuous improvement.
- Why this job: Make a real impact in the healthcare sector while shaping partnerships for a brighter future.
- Qualifications: Experience in marketing and strong communication skills are essential.
The predicted salary is between 45000 - 55000 £ per year.
Salary: £45,000 - £55,000
Reports to: Head of Marketing (CMO in interim)
Location: Hybrid (1-2 days per week in Canary Wharf office)
✨Join Us at The Centre for ADHD Research and Excellence: Shaping the Future of Accessible Healthcare✨
At CARE ADHD, we're revolutionising private healthcare by making ADHD assessments and treatment more affordable and accessible to those who need it. Our client-centred approach, combined with lean methodology and a focus on continuous improvement, drives our commitment to excellence. We embrace an innovative mindset, encouraging rapid learning and adaptation through our 'fail fast' ethos. With ambitious plans to become the largest ADHD service provider outside the NHS within the next five years, we are committed to pushing boundaries and fostering innovation.
What we are looking for?
We’re looking for a passionate and confident Partnerships Marketing Manager to join our Marketing Team on a 12 month contract. As Partnerships Marketing Manager, you’ll enable our partnerships growth by acting as a key bridge between our Marketing and Partnerships teams, equipping the Partnerships team with credible, consistent and high-trust marketing support - especially for NHS ICB relationships, GP referral routes, and education ecosystems for our CYP service.
This is not a traditional acquisition campaigns role. Your focus is to build and maintain the partnerships marketing system: audience-specific outreach packs, value propositions and messaging frameworks, proof packs, case studies, event programmes and follow-up materials - all delivered to a high standard in a regulated, high-trust environment.
You will work in close partnership with our Partnerships team (a standalone BD function) and Marketing leadership (CMO / Head of Marketing), ensuring the story we tell is clear, consistent, evidence-backed, and easy for partners to engage with.
What You’ll Be Doing:
- Partnerships proposition and messaging (by segment) - Own and evolve value propositions, messaging frameworks and “proof packs” for key partnership audiences, including but not limited to: NHS ICB stakeholders (commissioning-focused), GPs and referral pathways (practical referral and patient outcomes lens), Education ecosystems (CYP service enablement and outcomes lens). Ensure messaging is aligned with brand narrative and editorial standards set by the Brand & Content Lead. Maintain a clear “claims discipline”: what we can say, what must be evidenced, and what needs approval.
- Outreach enablement packs and collateral system - Create and maintain segment-specific outreach packs that the Partnerships team can use consistently, including but not limited to: Core deck + modular slides, One-pagers and leave-behinds, FAQs and objection-handling, Email templates / follow-up templates, Case study snippets and proof points. Build a scalable collateral library with version control, templates, and clear ownership.
- Proof points, evidence and case studies - Own the development and refresh of partnership proof points, working with internal teams to source and validate: outcomes data, patient satisfaction (NPS), Trustpilot reviews, waiting times, capacity and operational/service metrics, clinical governance metrics (where appropriate and approved). Lead the creation of case studies across: patient voice (with safeguarding and consent processes). Ensure all proof is documented, traceable, and approval-ready.
- Events programme and follow-up engine - Build and run a partnerships events programme (in collaboration with the Partnerships team): Event themes by audience segment, Logistics management, Budget management and reporting, Event marketing materials and messaging, Pre-event outreach assets and post-event follow-up packs. Ensure events are tied to clear objectives and that follow-up is structured and consistent.
- Cross-functional coordination and governance - Work closely with Partnerships (BD), Marketing, Clinical and Ops to ensure materials are accurate, credible and operationally grounded. Manage approvals for partnership-facing claims and materials: Primary approval: CMO, Additional approval where relevant: Clinical / Ops / Governance. Maintain strong documentation and stakeholder updates so the Partnerships team always knows what’s available and what’s coming.
- Ad hoc bid/tender support (as needed, not owned) - Support bid/tender work where needed through messaging frameworks, evidence packs, case studies and templated content. Ownership of bid/tender process remains with the Partnerships team unless explicitly agreed otherwise.
WHAT THIS ROLE IS NOT: Not a BD/
Partnerships Marketing Manager - 12 month contract in London employer: Care ADHD
At CARE ADHD, we pride ourselves on being an exceptional employer that champions innovation and employee growth within the healthcare sector. Our hybrid work model allows for flexibility while fostering a collaborative environment in our Canary Wharf office, where you will be part of a passionate team dedicated to making ADHD assessments more accessible. With a strong focus on continuous improvement and a commitment to pushing boundaries, we offer unique opportunities for professional development and meaningful contributions to a vital cause.
StudySmarter Expert Advice🤫
We think this is how you could land Partnerships Marketing Manager - 12 month contract in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant online groups, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their mission and values, especially how they relate to accessible healthcare. This will help you tailor your responses and show that you’re genuinely interested in what they do.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills and experiences align with the Partnerships Marketing Manager role. Highlight your ability to create outreach packs and manage events, as these are key aspects of the job.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our mission to revolutionise ADHD care.
We think you need these skills to ace Partnerships Marketing Manager - 12 month contract in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Partnerships Marketing Manager role. Highlight your relevant experience in partnerships and marketing, and show us how you can contribute to our mission at CARE ADHD.
Showcase Your Creativity:We love innovative ideas! When writing your application, don’t hesitate to share any unique strategies or campaigns you've implemented in the past. This will help us see how you can bring fresh perspectives to our partnerships marketing system.
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your messaging is easy to understand and aligns with the job description. Avoid jargon unless it’s relevant to the role!
Apply Through Our Website:We encourage you to submit your application directly through our website. This ensures that your application gets to the right people quickly and helps us keep track of all applicants efficiently. Plus, it’s super easy!
How to prepare for a job interview at Care ADHD
✨Know Your Audience
Before the interview, take some time to research the specific partnerships and marketing strategies that CARE ADHD employs. Understanding their approach to NHS ICB relationships and GP referral routes will help you tailor your responses and demonstrate your genuine interest in the role.
✨Showcase Your Creativity
This role requires innovative thinking, so be prepared to discuss how you've successfully developed outreach packs or messaging frameworks in the past. Bring examples of your work that highlight your ability to create engaging and effective marketing materials tailored to different audiences.
✨Prepare for Evidence-Based Questions
Since the role involves maintaining a clear 'claims discipline', expect questions about how you ensure that marketing claims are backed by evidence. Be ready to share your experience with data validation and how you’ve used metrics to support your marketing initiatives.
✨Demonstrate Cross-Functional Collaboration
The Partnerships Marketing Manager will need to work closely with various teams. Prepare examples of how you've successfully collaborated with different departments in previous roles, focusing on how you ensured accuracy and credibility in your marketing materials.
