At a Glance
- Tasks: Drive B2B marketing strategies and create impactful outreach materials for partnerships.
- Company: Join CARE ADHD, a pioneering force in accessible private healthcare.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and continuous improvement.
- Why this job: Make a difference in ADHD care while developing your marketing skills.
- Qualifications: Experience in B2B marketing and strong communication skills required.
The predicted salary is between 45000 - 55000 £ per year.
Salary: £45,000 – £55,000
Reports to: Head of Marketing
Location: Hybrid (1‑2 days per week in Canary Wharf office)
About CARE ADHD
At CARE ADHD, we are revolutionising private healthcare by making ADHD assessments and treatment more affordable and accessible. Our client‑centred approach, lean methodology and focus on continuous improvement drive our commitment to excellence. We embrace an innovative mindset and a ‘fail fast’ ethos and aim to become the largest ADHD service provider outside the NHS within the next five years.
What We’re Looking For
We’re seeking a passionate and confident B2B Marketing Manager to join our Marketing Team on a 12 month contract.
Key Responsibilities
- Build and maintain the partnerships marketing system: audience‑specific outreach packs, value propositions, messaging frameworks, proof packs, case studies, event programmes and follow‑up materials.
- Collaborate closely with the Partnerships team (stand‑alone BD function) and Marketing leadership (CMO / Head of Marketing) to ensure clear, consistent, evidence‑backed messaging.
- Own and evolve value propositions and messaging frameworks for key partnership audiences:
- NHS ICB stakeholders (commissioning‑focused)
- GPs and referral pathways (practical referral and patient outcomes lens)
- Education ecosystems (CYP service enablement and outcomes lens)
- Ensure messaging aligns with brand narrative and editorial standards set by the Brand & Content Lead.
- Maintain a clear claims discipline: what we can say, what must be evidenced, and what needs approval.
- Develop and maintain segment‑specific outreach packs, including core decks, modular slides, one‑pagers, FAQs, objection‑handling, email templates and case study snippets.
- Build a scalable collateral library with version control, templates, and clear ownership.
- Own the development and refresh of partnership proof points, working with internal teams to source and validate:
- Outcomes data, patient satisfaction (NPS), Trustpilot reviews
- Waiting times, capacity and operational/service metrics
- Clinical governance metrics (where appropriate and approved)
- Lead the creation of case studies, ensuring patient voice is safeguarded and consent is obtained, and that all proof is documented, traceable, and approval‑ready.
- Build and run a partnerships events programme, including event themes by audience segment, logistics management, budget management and reporting, event marketing materials and messaging, pre‑event outreach assets and post‑event follow‑up packs.
- Ensure events are tied to clear objectives and that follow‑up is structured and consistent.
- Coordinate cross‑functional governance with Partnerships, Marketing, Clinical and Ops to ensure materials are accurate, credible and operationally grounded.
- Manage approvals for partnership‑facing claims and materials (Primary approval: CMO; Additional approval: Clinical / Ops / Governance).
- Maintain strong documentation and stakeholder updates so the Partnerships team always knows what’s available and what’s coming.
- Provide ad‑hoc bid/tender support as needed, supplying messaging frameworks, evidence packs, case studies and templated content.
What This Role Is Not
Not a BD/
B2B Marketing Manager - 12 month contract in London employer: Care ADHD
Care ADHD is an exceptional employer that fosters a collaborative and innovative work culture, perfect for those passionate about making a meaningful impact in the lives of individuals with ADHD. Located in the vibrant Canary Wharf, London, employees enjoy a competitive salary, generous annual leave, and opportunities for professional growth through engaging team events and a supportive environment. With a focus on outcome-driven journeys, this role offers the chance to lead transformative projects while working alongside talented multidisciplinary teams.
StudySmarter Expert Advice🤫
We think this is how you could land B2B Marketing Manager - 12 month contract in London
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace B2B Marketing Manager - 12 month contract in London
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Care ADHD from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Care ADHD specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Care ADHD
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Care ADHD, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Care ADHD you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Care ADHD that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Care ADHD, so think on your feet and don't hesitate to showcase your creativity!
