At a Glance
- Tasks: Manage and optimise Google Ads campaigns to drive real business outcomes.
- Company: Join one of the UK's fastest growing automotive groups.
- Benefits: Competitive salary, dynamic work environment, and opportunities for growth.
- Other info: Collaborate with developers and senior management in a fast-paced setting.
- Why this job: Make a tangible impact on vehicle sales and revenue generation.
- Qualifications: 5+ years of hands-on Google Ads experience and strong analytical skills.
The predicted salary is between 50000 - 65000 £ per year.
We are one of the UK's fastest growing automotive groups, operating Car Planet, Cardaddys and a growing portfolio of automotive technology platforms. We're looking for a hands on PPC specialist to take ownership of Google Ads across our brands, managing over £100,000 per month in advertising spend. This role is focused on real business outcomes, not vanity metrics. We care about vehicle sales, finance applications, vehicle purchases and revenue generated.
Responsibilities
- Manage and optimise Google Ads campaigns across Car Planet, Cardaddys and our future B2B software platforms.
- Drive vehicle sales, vehicle buying leads, finance applications and SaaS enquiries.
- Analyse campaign performance and identify growth opportunities.
- Work closely with our in house developers, commercial teams and senior management.
- Support Meta, Snapchat and other paid media channels where appropriate.
Requirements
- 5+ years hands-on Google Ads experience.
- Proven experience managing significant PPC budgets.
- Strong analytical and commercial mindset.
Highly Desirable
- Automotive industry experience.
- Car finance brokerage experience.
- Experience managing £100k+ monthly ad budgets.
- B2B lead generation experience.
This is a hands‑on role for someone who enjoys being in the platforms every day, testing, optimising and driving measurable growth.
PPC & Performance Marketing Manager employer: Car Planet
Join one of the UK's fastest growing automotive groups, where your expertise in PPC and performance marketing will directly impact our success. We foster a dynamic work culture that prioritises collaboration and innovation, offering ample opportunities for professional growth and development. With a focus on real business outcomes and a commitment to employee well-being, we provide a rewarding environment for those looking to make a meaningful contribution in the automotive industry.
