At a Glance
- Tasks: Lead innovative marketing strategies in the dynamic FinTech sector.
- Company: Join a top-tier FinTech firm in the heart of London.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Other info: Be part of a small, international team with big ambitions.
- Why this job: Make a real impact by driving customer engagement and sales success.
- Qualifications: Experience in marketing and a passion for FinTech is essential.
The predicted salary is between 60000 - 80000 € per year.
Captura Search’s Fintech client is London (City) headquartered and has a stable of impressive tier one buy and sell side clients. Due to a new marketing team structure they are seeking a commercially focused marketing manager from the FinTech world. Someone who understands the genuine importance that marketing plays to develop sales pipeline, customer loyalty and to articulate a value proposition in highly competitive markets. The role requires strong capabilities across all the marketing channels (Online, Email, Events, Lead Generation, PR, Collateral, Salesforce CRM & Reporting). Someone who can work within a small international team to have maximum impact and is not afraid to roll up their sleeves to make it happen. If you are looking to own a marketing role, to make it your own, then this is the opportunity to do just that.
Main Responsibilities:
- Creation and re/development of sales and marketing collateral for custom / go-to-market solutions.
- Salesforce expertise and monitoring.
- Develop and deliver marketing activities to drive customer engagement, leading to sales opportunities.
- Track and measure all activities and ROI.
- Manage marketing budget.
- Sales enablement.
Activities will include:
- Coordinate marketing & research collateral and presentations. Standardise sales proposal templates in collaboration with executive management, sales, publishing and design.
- Drive and contribute to social media activities (Twitter, LinkedIn and others) using new and existing channels.
- Organize and manage all marketing & sales support materials/content relevant for EMEA.
- Schedule, set up and run - Webcasts, executive client briefings and client dinners.
- Responsible for Email marketing campaigns.
- Manage videos featuring content for posting online.
- Communicating information to sales team on key activities.
- Build databases of prospective clients for marketing campaigns.
- Onboarding of salespeople.
- Capturing sales requirements.
- Developing sales training.
Required skills and experience:
- Planning and implementing marketing activities.
- Strong sales focus.
- Entrepreneurial and capable of working alone.
- Project focused.
- Organized/good at time management.
- Ability to provide creative solutions to sales and marketing collateral.
- MS Office skills.
Desirable skills:
- Experience in Financial Technology (FinTech) is highly desirable.
- Strong interpersonal and communication skills.
- Knowledge of SalesForce.com is highly desirable.
- Knowledge of social media tools/SEO, content marketing.
- Sales enablement.
- An education / qualification focused on Marketing would be highly beneficial.
If you are ready to take on an innovative marketing challenge then we can’t wait to hear from you.
EMEA Marketing Manager - FinTech - London employer: Captura Search
Captura Search's FinTech client offers an exceptional work environment in the heart of London, where innovation meets collaboration. With a strong focus on employee growth and a culture that encourages creativity and initiative, this role provides the opportunity to make a significant impact within a small international team. Employees benefit from a dynamic marketing landscape, competitive compensation, and the chance to shape their own marketing strategies in a thriving sector.
StudySmarter Expert Advice🤫
We think this is how you could land EMEA Marketing Manager - FinTech - London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the FinTech space. Attend industry events, webinars, or even local meetups. The more you engage, the better your chances of landing that EMEA Marketing Manager role.
✨Tip Number 2
Show off your Salesforce skills! If you’ve got experience with Salesforce CRM, make sure to highlight it in conversations. It’s a big deal for this role, so be ready to discuss how you’ve used it to drive marketing success.
✨Tip Number 3
Get creative with your approach! Think outside the box when it comes to marketing strategies. Share innovative ideas during interviews that demonstrate your understanding of customer engagement and sales enablement.
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative. It shows you’re serious about the opportunity and gives us a chance to see your enthusiasm right from the start.
We think you need these skills to ace EMEA Marketing Manager - FinTech - London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the EMEA Marketing Manager role. Highlight your FinTech experience and how it aligns with the responsibilities mentioned in the job description. We want to see how you can make an impact!
Showcase Your Skills:Don’t just list your skills; demonstrate them! Use specific examples from your past experiences that showcase your marketing capabilities, especially in areas like Salesforce CRM and lead generation. We love seeing real-world applications of your talents.
Be Authentic:Let your personality shine through in your application. We’re looking for someone who can fit into our small international team, so don’t be afraid to show us who you are and what makes you unique. Authenticity goes a long way!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Captura Search
✨Know Your FinTech Inside Out
Make sure you brush up on the latest trends and challenges in the FinTech sector. Understand how marketing plays a crucial role in driving sales and customer loyalty, especially in competitive markets. This knowledge will help you articulate your value proposition effectively during the interview.
✨Showcase Your Marketing Skills
Prepare to discuss your experience with various marketing channels like online campaigns, email marketing, and events. Be ready to share specific examples of how you've successfully driven customer engagement and measured ROI in past roles. This will demonstrate your capability to manage the marketing activities required for the position.
✨Familiarise Yourself with Salesforce
Since Salesforce expertise is a key requirement, make sure you know the ins and outs of the platform. If you have any certifications or relevant experience, highlight them. Being able to discuss how you've used Salesforce for tracking and reporting will set you apart from other candidates.
✨Be Ready to Roll Up Your Sleeves
This role requires someone who isn't afraid to get hands-on. Prepare to discuss times when you've taken initiative and contributed to projects beyond your usual responsibilities. Showing that you're proactive and willing to dive into tasks will resonate well with the interviewers.
