At a Glance
- Tasks: Lead sales in EMEA, close enterprise deals, and build a high-performing team.
- Company: Capsa AI is revolutionising private equity with cutting-edge AI technology.
- Benefits: Competitive salary, uncapped commission, equity options, and flexible remote work.
- Other info: Dynamic environment with exceptional growth opportunities and direct access to the CEO.
- Why this job: Join a fast-growing startup and shape the future of private capital markets.
- Qualifications: 5-10 years in B2B SaaS sales, with a strong network in private equity.
The predicted salary is between 100000 - 120000 £ per year.
Join Us in Building the AI Operating System for Private Equity. At Capsa AI, we’re on a mission to transform how private equity firms source, analyse, and win deals. Our AI operating system accelerates due diligence, unlocks deeper insights, and helps funds focus on what matters — creating value.
We’re lean, ambitious, and obsessed with building a category-defining company. In just 12 months, we’ve grown ARR by 15x, achieved product–market fit with leading multi-billion-pound PE firms, and expanded across the US, UK, and Europe. Backed by top VCs and senior PE execs from Warburg Pincus, KKR, and Goldman Sachs, we’re just getting started.
At a Glance
- Location: London, UK (Hybrid, in-person 4 days per week)
- Experience Required: 5-10 years in B2B SaaS sales, 3+ years in leadership
- Network Required: Proven track record of selling into private equity, private credit, or institutional investment firms in EMEA, with an established network of senior decision-makers in these markets
- Compensation: £100–120k base / £200–240k OTE (uncapped) + Generous ESOP
- Visa: Unfortunately, we don’t sponsor visas yet. You must have the right to work in the UK
What You Will Own
- As Head of Sales EMEA, you’ll be both player and coach — closing complex enterprise deals while building a high-performing sales organisation.
- You’ll design and execute our go-to-market playbook for the EMEA region, expand our footprint with strategic accounts, and set the pace for growth in one of the most exciting B2B AI categories today.
- Design the regional GTM playbook: Define market entry and expansion strategy across EMEA
- Own the number: Deliver EMEA revenue targets with full regional accountability
- Lead from the front: Personally close strategic deals (£100k–£1m+ ARR) and open new markets
- Build the team: Recruit, develop, and inspire top-tier enterprise sellers
- Scale the process: Implement enterprise sales methodologies (MEDDPICC or similar) to drive repeatable wins
- Collaborate deeply: Work with the CEO and product to refine positioning and accelerate deal cycles
- Represent Capsa AI: At industry events, in boardrooms, and with C-suite decision-makers
- Feed insights back: Shape product direction based on market and client feedback
Why Join Capsa AI?
- Exceptional traction: 15x ARR growth in 12 months, PMF with top PE funds managing over £60bn AUM
- Category leadership: Defining the AI operating system for private capital markets
- High-impact role: Direct line to the CEO, shaping our GTM and building the EMEA sales engine
- Upside: Uncapped commission, generous equity, and the chance to scale a company from early stage to market leader
Who You Are
- A proven enterprise SaaS closer, ideally in financial services or private capital
- Experienced in £500k+ ARR deal cycles with multi-stakeholder negotiations
- Possess a proven network of senior executives in private equity and private capital funds, with direct experience selling into these organisations and navigating their buying processes
- A player-coach — equally comfortable in the boardroom and on the front line with clients
- Energised by founder-led, high-velocity startup environments
- A recruiter and team-builder who knows hiring is your biggest multiplier
Additional Perks
- Private healthcare through Bupa
- One month per year remote working
- 25 days of annual leave + public holidays
- Pension contribution - Capsa AI contributes 3% and employee contributes 5% on qualifying earnings
- Budget for setting up your home office
- You can participate in a generous recruitment referral scheme if you help us to hire
Head of Sales EMEA in Cardiff employer: Capsa AI
Capsa AI is an exceptional employer, offering a dynamic and high-impact role as Head of Sales EMEA in the vibrant city of London. With a culture that thrives on ambition and innovation, employees benefit from generous compensation packages, including uncapped commissions and equity options, alongside opportunities for personal and professional growth in a rapidly expanding company. Join us to be part of a transformative journey in the private equity sector, where your contributions directly influence our success and shape the future of AI in capital markets.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Sales EMEA in Cardiff
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Head of Sales EMEA at Capsa AI, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Capsa AI. Tailor your message to explain why you’re drawn to them and how you can contribute as a Head of Sales EMEA. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Head of Sales EMEA in Cardiff
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Capsa AI:When writing your cover letter, make sure to tailor your message specifically for Capsa AI. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Capsa AI
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Capsa AI that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Capsa AI that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Capsa AI’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
