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For Companies At a Glance
- Tasks: Analyse data and conduct market research to shape strategic decisions.
- Company: Join Capita, a leader in efficient business processes across sectors.
- Benefits: Competitive salary, flexible home working, generous holiday, and volunteering opportunities.
- Why this job: Make an impact by providing insights that drive growth and innovation.
- Qualifications: Strong Excel skills and experience in market research methodologies required.
- Other info: Diverse and inclusive workplace with excellent career development opportunities.
The predicted salary is between 42000 - 66000 £ per year.
Job title
Market & Strategy Research Analyst
Job Description
This is a home-based role with occasional travel required for client meetings and team collaboration.
As part of our commitment to building an inclusive and diverse workforce, we would particularly welcome applications from people who are from Black, Asian and other ethnic minority backgrounds.
What you’ll be doing
- Collaborate with the Head of Strategy and Insights to source, analyse and present data that informs divisional strategy.
- Monitor emerging public sector policies and assess their potential impact on Capita, providing regular updates to stakeholders.
- Design and conduct primary and secondary market research to inform strategic decisions.
- Evaluate strategic priorities against Capita’s purpose and pipeline to support decision‑making across teams.
- Perform market sizing, segmentation, and competitor benchmarking using both structured and unstructured data.
- Support research activities including market sizing, competitor analysis and proposition development.
- Deliver insights to enhance performance, sales, marketing, and lead generation initiatives.
What we’re looking for
Essential
- Advanced Excel expertise for data manipulation, modelling, and scenario analysis.
- Demonstrable experience in market research methodologies (e.g. identifying supporting data sources and evidence through primary and secondary research).
- Proficiency with data visualisation tools such as Power BI or Tableau to present insights clearly.
- Ability to work with ambiguity and develop frameworks for market sizing and opportunity analysis.
- Experience in conducting thorough research, including market sizing, competitor analysis, and policy impact assessments.
- Experience in synthesising qualitative and quantitative data to produce strategic recommendations.
- Experience with using AI tools to enhance research capabilities and support ad-hoc requests.
Desirable
- A degree in a STEM subject due to its strong alignment with the analytical nature of the role.
About Capita
Capita is an outsourcer, helping clients across the public and private sectors run complex business processes more efficiently, creating better consumer experiences.
About the Strategy and Insights Team
The Strategy and Insights Team helps the Capita Public Service Division understand the macro‑environmental, industry and internal factors impacting growth, as well as supporting the shaping of key strategic items (business, growth and operational strategy, proposition development, market entry/expansion, etc.). It provides key insights and analysis as dictated by the needs of the division.
What’s in it for you
- A competitive basic salary of £55,000.
- 23 days’ holiday (rising to 27) with the opportunity to buy extra leave.
- The opportunity to take a paid day out of the office, volunteering for our charity partners or a cause of your choice.
- Auto‑enrolment to our company pension, life assurance, a cycle2work scheme, 15 weeks’ fully paid maternity, adoption and shared parental leave, paternity pay of two weeks and plenty more.
- Voluntary benefits designed to suit your lifestyle – from discounts on retail and socialising, to health & well‑being, travel and technology.
- Access to our Employee Network Groups, which represent every strand of diversity and allow colleagues to connect and learn from each other on an open, inclusive platform.
- Home‑based flexibility – work from wherever suits you best.
Unlock Your Potential with Capita
At Capita, your career can take you wherever your ambition leads. You\’ll become part of a diverse network of talented, forward‑thinking professionals working across a wide range of disciplines and sectors. We’re committed to your growth — offering exciting opportunities to expand your skills, explore new paths, and advance your career.
Join us and discover a career with purpose. #CareersWithPurpose
Customer first, always. Fearless innovation. Achieve together. Everyone is valued.
What we hope you’ll do next
Choose ‘Apply now’ to fill out our short application, so that we can find out more about you.
Equal Opportunities
At Capita, we’re committed to providing an inclusive, barrier‑free recruitment process and working environment for everyone. We want everyone to have the best chance of succeeding as they move through their application and start their career with us. We are an equal opportunity and Disability Confident employer; we want to hear from you if you’d like to discuss any adjustments you might need during your recruitment process. Please email reasonableadjustments@capita.com or call 07784 237318 and we’ll get back to you to discuss.
For more information about equal opportunities and the types of adjustments we can offer, please visit the Capita Careers website.
If you have a question that does not relate to adjustments during your recruitment process, please email our Talent Acquisition team – CPScareers@capita.com
Location
London, United Kingdom
Time Type
Full time
Contract Type
Permanent
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Market & Strategy Research Analyst employer: Capita
Contact Detail:
Capita Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Market & Strategy Research Analyst
✨Tip Number 1
Network like a pro! Reach out to professionals in the industry on LinkedIn or attend relevant events. Building connections can lead to insider info about job openings and even referrals.
✨Tip Number 2
Prepare for interviews by researching Capita's recent projects and strategies. Show us you’re not just another candidate; demonstrate your knowledge and how you can contribute to our goals.
✨Tip Number 3
Practice your data presentation skills! Since you'll be analysing and presenting insights, being able to communicate your findings clearly is key. Use tools like Power BI or Tableau to showcase your expertise.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows us you’re genuinely interested in joining our team at Capita.
We think you need these skills to ace Market & Strategy Research Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Market & Strategy Research Analyst role. Highlight your experience with market research methodologies and data analysis, as these are key for us. Use specific examples that showcase your skills in Excel and data visualisation tools.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for market research and how your background aligns with our mission at Capita. Don’t forget to mention any relevant projects or experiences that demonstrate your analytical prowess.
Showcase Your Data Skills: Since we’re looking for someone with advanced Excel expertise and experience with data visualisation tools like Power BI or Tableau, make sure to highlight these skills prominently. Include any specific projects where you’ve used these tools to drive insights.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get to know you better. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Capita
✨Know Your Data Tools
Make sure you're well-versed in Excel, Power BI, or Tableau. Brush up on your data manipulation and visualisation skills, as you'll likely be asked to demonstrate how you can present insights clearly during the interview.
✨Research the Company and Industry
Familiarise yourself with Capita's role in the public sector and any recent policies that may impact their operations. This will show your proactive approach and understanding of the market landscape, which is crucial for a Market & Strategy Research Analyst.
✨Prepare for Scenario Questions
Expect questions that assess your ability to work with ambiguity and develop frameworks for market sizing. Think of examples from your past experience where you've successfully navigated uncertainty and delivered strategic recommendations.
✨Showcase Your Research Methodologies
Be ready to discuss your experience with both primary and secondary research methodologies. Highlight specific projects where you identified data sources and synthesised qualitative and quantitative data to inform strategic decisions.