frog - Marketing Strategy & Transformation Manager in London

Since June 2021, frog is part of Capgemini Invent. frog partners with customer-centric enterprises to drive sustainable growth, by building and orchestrating experiences at scale, while harnessing the power of data and technology. We’re inventing the future of customer experiences by delivering market-defining business models, products, services, brand engagements and communications.

Joining frog means you’ll be joining the “pond,” a global network of studios, each with a thriving in-person and vibrant virtual culture. frogs are curious, collaborative, and courageous, united by our passion for improving the human experience across our areas of expertise, while each bringing our unique and diverse skills and experiences to the table. We draw on our global reach and local knowledge to solve complex problems and create innovative, sustainable solutions that touch hearts and move markets. frogs prize humour, positivity, and community just as highly as performance and outcomes. Our culture is open, flexible, inclusive, and engaging. Working at frog means being empowered to meet the moment, and Make Your Mark on every project, in your studio, your community—and the world at large.

We are seeking to grow our Customer Transformation consulting practice by hiring a dynamic Marketing Strategy & Transformation Manager to help us lead and accelerate the growth of Martech enabled transformation and address the growing complexity of AI Marketing solutions. The individual we are looking for must have a sound understanding of Marketing or Advertising Technology with a proven ability to shape, sell and deliver innovative marketing strategy programmes of work.

You should have some of the following experience:

• Previous relevant experience, preferably in a consultancy and/or agency environment.
• Previous experience in shaping, selling and delivering Marketing Transformations.
• Broad MarTech or AdTech knowledge meaning you’re capable of delivering Marketing Technology solutions to clients.
• Understanding how to turn a set of business objectives into capabilities and map those capabilities to technical solutions.
• Hands-on experience in driving digital transformation in areas such as building marketing strategies, designing future-fit marketing operations, and activating content, data & technology to deliver growth.

This role is an exciting blend of management consulting skills, mixed with Marketing Technology, Strategy and Operations. You will define modern Marketing Technology and Advertising Technology (Martech) ecosystems for clients, delivering impactful solutions that improve ROI and enable their marketing strategies, whether focused on productivity, optimisation, or engagement. You will advise tier-one organizations at the cutting edge of the industry, delivering and embedding Marketing Services and Martech capabilities alongside supporting processes, operating models, and governance frameworks. You will analyze and optimize clients’ Marketing Services and Martech stacks, identifying inefficiencies and designing solutions to enhance marketing operations and maximize ROI. You will provide objective insights into the strengths and weaknesses of products, tools, and approaches within the Marketing Services and Martech space. You will ensure you are informed of best practices, emerging technology trends, and innovations in digital media, data integration, data platforms, marketing automation, digital asset management, content management, and social media. You will help organisations unlock the potential of AI by defining pilots, scaling approaches, and embedding AI into their marketing practices. You will have industry experience in one or more of: Financial Services, Consumer Products, Retail, Technology, Utilities, Telco, Public Sector.

A good fit for this role will bring many of the skills, experience, and attributes below:

• Strategic Leader - Capable of managing high-performing teams while delivering impactful approaches that drive measurable results for our clients.
• Experience seller – proven track record of meeting or surpassing sales targets in previous roles.
• Pragmatic problem-solver – Focuses on finding practical solutions and reducing complexity to drive results.
• Proactive and flexible – Adopts a hands-on approach to solving problems and adjusts to shifting priorities with ease.
• Collaborative team player – Builds strong relationships and works effectively across diverse stakeholders.
• Excellent interpersonal skills – Builds trust and fosters strong connections with colleagues, clients, and stakeholders.
• Adaptable and agile – Thrives in dynamic environments and embraces modern, agile ways of working.

It would be a bonus if you had:

• Experience working with at least one of these platform providers – Adobe, Google, Facebook, TikTok, Twitter, LinkedIn.
• Commerce platforms such as Criteo, Profitero or Edge and Shopify.
• Foundational AI technology such as Mistral AI, Azure, AWS, LLaMa etc.

We’re also focused on using tech to have a positive social impact. So, we’re working to reduce our own carbon footprint and improve everyone’s access to a digital world. In fact, we were even named as one of the world’s most ethical companies by the Ethisphere Institute for the 10th year. When you join Capgemini, you’ll join a team that does the right thing.

Whilst you will have London, Manchester or Glasgow as an office base location, you must be fully flexible in terms of assignment location, as these roles may involve periods of time away from home at short notice. We offer a remuneration package which includes flexible benefits options for you to choose to suit your own personal circumstances and a variable element dependent grade and on company and personal performance.