At a Glance
- Tasks: Lead a dynamic sales team and create innovative strategies for MidMarket growth.
- Company: Join Canva, a trailblazer in design and creativity.
- Benefits: Equity packages, inclusive parental leave, and flexible leave options.
- Other info: Exciting opportunity to build processes from scratch in a supportive team.
- Why this job: Shape the future of sales in a vibrant, collaborative environment.
- Qualifications: Proven sales experience and a passion for mentoring early-career talent.
The predicted salary is between 80000 - 100000 £ per year.
Join the team redefining how the world experiences design. We know job descriptions can feel a bit formulaic sometimes, but we promise Canva is anything but. If you're drawn to what we're building and you see yourself in this role, we'd love to hear from you.
Where and How You Can Work
Our London office is the hub for this role — and that's intentional. MidMarket sales is a craft that's sharpened in a room together, especially for a team that's still being built. You'll be in‑office, leading by example and helping early‑career sellers grow their judgment alongside their numbers.
What You'd Be Doing in This Role
MidMarket is one of Canva's biggest untapped opportunities in EMEA — and this role is about turning that into a real, repeatable business. You won't inherit a playbook; you'll write it. At the moment, this role is focused on:
- Building and leading a high‑performing, multilingual MidMarket sales team in London, running a consistent remote‑first sales motion across UK, France, and Germany
- Designing the sales playbook from the ground up — how we prospect, qualify, close, and measure in this segment
- Driving ARR from both net‑new logos and converting Canva Free/Pro users into Business and Enterprise SKUs
- Building a partnership model with resellers that generates pipeline in markets where marketing investment is lower
- Partnering cross‑functionally with Marketing, Partnerships, and Customer Success so the right investment follows the MidMarket opportunity
- Delivering a clean, data‑backed view of MidMarket ARR contribution, pipeline coverage, and conversion rates — and owning the forecast from day one
You're Probably a Match If
- You've carried a quota and closed deals — you know what good pipeline looks like because you've built it yourself, from prospecting through to close
- You understand the science behind a high‑velocity sales motion: how to reverse‑engineer a target, qualify fast without being transactional, and coach reps to do the same
- You have experience managing or closely mentoring early‑career sellers — you know how to develop someone who is technically capable but still building judgment
- You're comfortable building process from scratch, and you find that energising rather than overwhelming
- You're rigorous with data, honest about pipeline health, and you don't wait to be asked when something isn't working
- You're based in London or ready to relocate — this is an in‑office role, and presence matters here
About the Team
You’ll sit within Sales & Success at Canva — the Supergroup driving Canva's sales‑led growth as we work toward becoming Canva in Every Business. MidMarket is a dedicated motion within that, focused on the heartland of the European economy: companies that need more than Pro, but aren't yet Enterprise. You'll work closely with B2B Marketing, Partnerships, Sales Operations, and Customer Success — and you’ll be the internal voice making sure this segment gets the investment it deserves.
What's in It for You?
- Equity packages — so you share in Canva's success
- Inclusive parental leave policy that supports all parents & carers
- An annual Vibe & Thrive allowance to support your wellbeing, social connection, office setup & more
- Flexible leave options that empower you to be a force for good, take time to recharge and supports you personally
Head of Mid Market Sales, EMEA employer: Canva
Canva is an exceptional employer that fosters a vibrant and collaborative work culture in its London office, where the Head of Mid Market Sales will lead a dynamic team dedicated to redefining design experiences. With a strong focus on employee growth, you'll have the opportunity to build and shape a high-performing sales team while enjoying benefits like equity packages, inclusive parental leave, and a Vibe & Thrive allowance to enhance your wellbeing. Join us in a role that not only offers meaningful challenges but also empowers you to make a significant impact in the EMEA market.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Mid Market Sales, EMEA
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Head of Mid Market Sales, EMEA at Canva, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Canva. Tailor your message to explain why you’re drawn to them and how you can contribute as a Head of Mid Market Sales, EMEA. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Head of Mid Market Sales, EMEA
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Canva:When writing your cover letter, make sure to tailor your message specifically for Canva. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Canva
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Canva that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Canva that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Canva’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
