At a Glance
- Tasks: Create and manage engaging social media strategies to connect with our global audience.
- Company: Join Canonical, a leader in open-source technology and innovation.
- Benefits: Flexible working, annual leave, learning opportunities, and recognition rewards.
- Other info: Collaborative environment with a focus on growth and continuous improvement.
- Why this job: Be part of a dynamic team that drives conversations and shapes the future of tech.
- Qualifications: 3+ years in social media roles, creative copywriting, and analytical skills.
The predicted salary is between 33750 - 41250 £ per year.
Job Summary
We’re on the look out for a brilliant Social Media Manager to join our team and take our communications to the next level.
Our social media provides a window between the people who make our products and those who use them.
With audiences in the millions, our online communities have the opportunity to talk to us, engage with us, provide feedback and be involved in the world of Ubuntu.
From #opensource to coffee on Kubernetes, launch previews to twitter storms over some cool release swag, our marketing team is committed to creating conversations with audiences all over planet earth.
The ideal candidate is passionate about technology, technology marketing and the use of technology in marketing.
They prefer to work in an environment that emphasises ownership of campaigns, collaboration, learning, curiosity and a drive to continually improve oneself / the team / the organisation.
They love to problem solve, get hands-on, experiment, measure and use automation to make daily life easier.
As a social media manager you will
- Be responsible for developing and managing social media strategy and advising our community development team.
- Deliver regular reporting and analysis, setting KPIs and driving results
- Identify all the approachable and hottest social and community resources relevant to our target audiences.
- Create, schedule and publish content across multiple social media channels ensuring alignment with the broader marketing, campaigns and editorial plans
- Ensure we’re capitalising on social listening insights, regularly sharing with the team and wider business
- Use your platform knowledge and creative skills to create boundary-pushing, attention-grabbing social content using the latest affordances on each channel.
- Be engaging, funny, responsive and of the moment to create viral and shareable moments.
- Bring all of Canonical’s product offering to life creatively, from bare metal, AI, Kubernetes… to chats on diversity and CSR.
- Calmly and carefully deal with customer and tech issues, if needed ensuring any problems are dealt with deftly and swiftly, including out of hours, as well as providing training and support for our customer experience
- Your daily routine will consist of media planning, copywriting, content management (texts, pictures, videos) and tracking the efficiency
The successful social media manager will have
- At least three years experience in social specific roles or roles with social responsibilities, ideally where you’ve played a role in delivering integrated campaigns
- You’ll have experience with social management and listening tools, as well as an understanding of tools such as Google Analytics.
- You are both highly creative and meticulously analytical - you know which content works on each channel.
- A confident and creative copywriter, you’ll be adept at crafting posts that develop the brand and its personality, as well as able to transform even the driest of statistics into something fascinating.
- Experience building and delivering advocacy programs with tangible results
- Exceptional interpersonal skills and aptitude for forging trusting relationships across diverse, cross-functional teams
- Excellent verbal and written communication skills, strong content marketer
- Proven ability to prioritise and differentiate what matters from the noise, meeting deadlines without sacrificing quality
- Growth mindset - someone who is not afraid to think big and take on risks.
What Canonical Offers
- Learning and Development
- Annual Compensation Review
- Recognition Rewards
- Annual Leave
- Priority Pass for travel
- Flexible working option
Social Media Manager in London employer: Canonical
Canonical is an exceptional employer that prioritises employee growth and satisfaction, offering a dynamic work culture in London where innovation thrives. With a strong commitment to equal opportunity, employees benefit from personal development budgets and the chance for international travel, making it a rewarding place to advance your career while contributing to customer success.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Canonical and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Canonical are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Canonical on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Canonical. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Media Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Canonical. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Canonical:Show us that you’ve done your homework! In your application, briefly mention what you admire about Canonical’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Canonical
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Canonical will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Canonical, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
