At a Glance
- Tasks: Join us as a Marketing Associate to create compelling stories and strategies for open-source tech.
- Company: Canonical, a leader in open-source software with a global remote team.
- Benefits: Competitive pay, remote work, learning budget, and annual bonuses.
- Other info: Enjoy opportunities to travel and collaborate with colleagues worldwide.
- Why this job: Be hands-on from day one, making an impact in the tech world.
- Qualifications: Passion for tech, strong communication skills, and a proactive mindset.
The predicted salary is between 30000 - 40000 £ per year.
Canonical is a leading provider of open source software and operating systems to the global enterprise and technology markets. Our platform, Ubuntu, is very widely used in breakthrough enterprise initiatives such as public cloud, data science, AI, engineering innovation, and IoT. Our customers include the world's leading public cloud and silicon providers, and industry leaders in many sectors. The company is a pioneer of global distributed collaboration, with + colleagues in 75+ countries and very few office-based roles. Teams meet two to four times yearly in person, in interesting locations around the world, to align on strategy and execution. The company is founder-led, profitable, and growing.
Marketers at Canonical are brand stewards and demand creators. They transform complex open-source technology into messages, stories and strategies that shape the market understanding of our vision. Some focus on differentiated product and portfolio positioning; others specialize in account-based engagement, partner and alliance messaging, or product-led growth. Whatever their specialization, each marketer works as part of a cross-functional unit, contributing campaigns and insights that help the company learn and grow faster.
We have a bias for action, focus efforts on the most impactful activities and take ownership of our results. We work across long buying cycles, balance storytelling with data, design experiments, track outcomes, and iterate rapidly to find what works. Marketers at Canonical don’t just promote open source; they amplify it, ensuring our innovations reach the right people, at the right time, with clarity and purpose from developers to decision makers.
As a Marketing Associate, you won't just be watching from the sidelines; you will be hands-on from day one, collaborating with cross-functional teams to translate complex technical innovations into compelling market value.
Location: This role will be based remote globally.
What your day will look like:
- GTM Support: Contribute to go-to-market planning and execution.
- Storytelling: Draft and edit compelling messaging and positioning that highlights business value for diverse target audiences.
- Campaign Coordination: Assist in developing campaign plans and content dissemination strategies to ensure our message reaches the right people.
- Cross-Functional Collaboration: Partner with other demand generation and digital teams to help optimize marketing funnels and track campaign performance.
- Event & Social Support: Work with the wider marketing team to coordinate webinars, events, and social media promotions.
What we are looking for in you:
- Tech Curiosity: A genuine passion for technology and a desire to learn about open source.
- Analytical Thinking: An ability to break down complex issues and translate them into clear, actionable recommendations.
- Collaboration: Strong interpersonal skills with the ability to build relationships within a fast-paced, cross-functional environment.
- Communication: Excellent verbal and written communication skills; you enjoy storytelling and creating impactful content.
- Proactive Mindset: A self-starter who can prioritize tasks effectively and meet deadlines in a dynamic setting.
- Foundational Knowledge: A basic understanding of marketing principles or go-to-market strategies (via your degree, internships, or personal projects).
- Growth Mindset: Someone who is eager to learn, open to feedback, and not afraid to take on new challenges.
What we offer you:
Your base pay will depend on various factors including your geographical location, level of experience, knowledge and skills. In addition to the benefits above, certain roles are also eligible for additional benefits and rewards including annual bonuses and sales incentives based on revenue or utilisation. Our compensation philosophy is to ensure equity right across our global workforce.
In addition to a competitive base pay, we provide all team members with additional benefits, which reflect our values and ideals. Please note that additional benefits may apply depending on the work location and, for more information on these, please ask your Talent Partner.
- Fully remote working environment - we’ve been working remotely since!
- Personal learning and development budget of 2,USD per annum
- Annual compensation review
- Recognition rewards
- Annual holiday leave
- Parental Leave
- Employee Assistance Programme
- Opportunity to travel to new locations to meet colleagues at ‘sprints’
- Priority Pass for travel and travel upgrades for long haul company events
Marketing Associate in London employer: Canonical
Canonical is an exceptional employer that champions a fully remote working environment, allowing you to collaborate with a diverse team of professionals from over 75 countries. With a strong focus on personal growth, we offer a generous learning and development budget, annual compensation reviews, and unique opportunities to travel for team sprints in exciting locations. Join us as a Marketing Associate and be part of a culture that values innovation, collaboration, and the amplification of open-source technology.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Associate in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Canonical and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Canonical are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Canonical on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Canonical. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Associate in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Canonical. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Canonical:Show us that you’ve done your homework! In your application, briefly mention what you admire about Canonical’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Canonical
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Canonical will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Canonical, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
