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- Tasks: Lead marketing strategies and campaigns for EMEA, collaborating with diverse teams.
- Company: Canonical is a pioneering tech firm known for Ubuntu and open source innovation.
- Benefits: Enjoy fully remote work, a personal development budget, and annual bonuses.
- Why this job: Join a dynamic team that values ownership, collaboration, and continuous learning.
- Qualifications: Experience in B2B marketing, excellent communication skills, and a growth mindset required.
- Other info: Work remotely with opportunities to travel for team events.
The predicted salary is between 43200 - 72000 £ per year.
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Join to apply for the EMEA Marketing Manager role at Canonical
Canonical is a leading provider of open source software and operating systems to the global enterprise and technology markets. Our platform, Ubuntu, is very widely used in breakthrough enterprise initiatives such as public cloud, data science, AI, engineering innovation, and IoT. Our customers include the world\’s leading public cloud and silicon providers, and industry leaders in many sectors. The company is a pioneer of global distributed collaboration, with 1200+ colleagues in 75+ countries and very few office-based roles. Teams meet two to four times yearly in person, in interesting locations around the world, to align on strategy and execution.
The company is founder-led, profitable, and growing.
EMEA Marketing Manager
Canonical is looking for a regional marketing manager who will be responsible for developing long-term marketing strategy and executing campaigns for EMEA across a diverse range of products and industries to support our growth strategy. This is a hands-on, multi-disciplinary and dynamic position, requiring close collaboration with the regional sales teams, the partner teams, product teams, and other marketing functions.
The ideal candidate is passionate about technology, technology marketing and the use of technology in marketing. They prefer to work in an environment that emphasises ownership of campaigns, collaboration, learning, curiosity and a drive to continually improve oneself / the team / the organisation. They love to problem solve, get hands-on, experiment, measure and use automation to make daily life easier.
This role reports to the EMEA and Americas regional marketing team manager.
Location: This role will be based remotely in the EMEA region.
What your day will look like
- Develop and execute go-to-market strategy for certain industries within the EMEA region
- Set relevant KPIs for lead generation, demand generation and brand awareness campaigns; monitor and improve them on a regular basis
- Build organic and paid campaigns from scratch including crafting strong copy, and creating visual assets for emails, social media and paid ads in line with canonical\’s brand
- Own webinars and regional offline events at all stages from planning to execution including holistic pre- and post-event/webinar strategies, webinar set up, streaming
- Work with the CRM Team to attract, convert, engage and communicate with new and existing audiences
- Be fully responsible for the regional budget planning and execution constantly monitoring and adjusting it accordingly
- Collaborate extensively with regional Sales teams to get their insights and implement them to the regional marketing strategy
We expect members of the Canonical marketing team to be excellent communicators who are at ease working with a complex mix of engineers, product managers, sales representatives and executives.
Read more about the marketing team
What we are looking for in you
- Experience in B2B marketing for enterprise IT products, SaaS experience
- Experience working with the EMEA market
- Excellent academic results, with Bachelor\’s or equivalent in Business, Marketing, or STEM
- Excellent verbal, written, presentation skills in English
- Hands-on mindset and ability to test various marketing assumptions attributing to scaling the most efficient ways of achieving positive marketing results
- Growth mindset – enthusiasm for challenges and work ethic with a \’can do\’ attitude
- Objectivity and openness to others\’ views while continuously building a positive team spirit
- Proven ability to prioritise and meet deadlines without sacrificing quality
What we offer you
Your base pay will depend on various factors including your geographical location, level of experience, knowledge and skills. In addition to the benefits above, certain roles are also eligible for additional benefits and rewards including annual bonuses and sales incentives based on revenue or utilisation. Our compensation philosophy is to ensure equity right across our global workforce.
In addition to a competitive base pay, we provide all team members with additional benefits, which reflect our values and ideals. Please note that additional benefits may apply depending on the work location and, for more information on these, please ask your Talent Partner.
- Fully remote working environment – we\’ve been working remotely since 2004!
- Personal learning and development budget of 2,000USD per annum
- Annual compensation review
- Recognition rewards
- Annual holiday leave
- Parental Leave
- Employee Assistance Programme
- Opportunity to travel to new locations to meet colleagues at \’sprints\’
- Priority Pass for travel and travel upgrades for long haul company events
About Canonical
Canonical is a pioneering tech firm that is at the forefront of the global move to open source. As the company that publishes Ubuntu, one of the most important open source projects and the platform for AI, IoT and the cloud, we are changing the world on a daily basis. We recruit on a global basis and set a very high standard for people joining the company. We expect excellence – in order to succeed, we need to be the best at what we do.
Canonical has been a remote-first company since its inception in 2004. Work at Canonical is a step into the future, and will challenge you to think differently, work smarter, learn new skills, and raise your game. Canonical provides a unique window into the world of 21st-century digital business.
Canonical is an equal opportunity employer
We are proud to foster a workplace free from discrimination. Diversity of experience, perspectives, and background create a better work environment and better products. Whatever your identity, we will give your application fair consideration.
Requisition ID: 602
Seniority level
-
Seniority level
Not Applicable
Employment type
-
Employment type
Full-time
Job function
-
Job function
Marketing and Sales
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Industries
Software Development
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EMEA Marketing Manager employer: Canonical
Contact Detail:
Canonical Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land EMEA Marketing Manager
✨Tip Number 1
Familiarise yourself with Canonical's products, especially Ubuntu and its applications in enterprise settings. Understanding how these technologies are used in various industries will help you tailor your approach during interviews.
✨Tip Number 2
Network with current or former employees of Canonical on platforms like LinkedIn. Engaging with them can provide valuable insights into the company culture and expectations, which can be beneficial for your application.
✨Tip Number 3
Stay updated on the latest trends in B2B marketing and technology. Being able to discuss recent developments or case studies during your interview will demonstrate your passion and knowledge in the field.
✨Tip Number 4
Prepare to showcase your hands-on experience with marketing campaigns. Be ready to discuss specific examples where you've successfully implemented strategies that align with the role's requirements, particularly in lead generation and brand awareness.
We think you need these skills to ace EMEA Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing, particularly within the enterprise IT and SaaS sectors. Emphasise any previous roles where you developed marketing strategies or executed campaigns.
Craft a Compelling Cover Letter: In your cover letter, express your passion for technology and marketing. Discuss how your hands-on mindset and growth-oriented approach align with Canonical's values. Be specific about your achievements and how they relate to the role.
Showcase Your Communication Skills: Since excellent communication is key for this role, ensure that your application reflects strong verbal and written skills. Use clear, concise language and consider including examples of successful presentations or collaborations.
Highlight Relevant Metrics: When discussing your past marketing campaigns, include specific metrics that demonstrate your success. For instance, mention lead generation numbers, conversion rates, or brand awareness improvements to showcase your impact.
How to prepare for a job interview at Canonical
✨Show Your Passion for Technology
As an EMEA Marketing Manager, it's crucial to demonstrate your enthusiasm for technology and its applications in marketing. Be prepared to discuss how you've used technology in past campaigns and how it can enhance marketing strategies.
✨Understand Canonical's Products and Market
Familiarise yourself with Canonical's offerings, especially Ubuntu and its role in enterprise solutions. Understanding the EMEA market dynamics will help you tailor your responses and show that you're ready to contribute to their growth strategy.
✨Prepare for Collaboration Questions
Given the emphasis on teamwork at Canonical, be ready to share examples of how you've successfully collaborated with sales teams, product managers, and other stakeholders. Highlight your communication skills and ability to integrate feedback into your marketing strategies.
✨Demonstrate a Hands-On Mindset
This role requires a hands-on approach to marketing. Be prepared to discuss specific campaigns you've executed, the challenges you faced, and how you measured success. Show that you're not afraid to experiment and learn from your experiences.
