At a Glance
- Tasks: Lead Canon's creator partnerships and develop engaging social content across Europe.
- Company: Join Canon, a leading brand in imaging and technology.
- Benefits: Competitive salary, bonus potential, and opportunities for professional growth.
- Other info: Dynamic role with a focus on creativity and collaboration in a fast-paced environment.
- Why this job: Be at the forefront of influencer marketing and connect with the next generation of creators.
- Qualifications: 3-5 years in influencer management and strong content creation skills required.
The predicted salary is between 38000 - 44000 € per year.
We’re looking for a Social Media Channel Specialist to lead and grow Canon’s creator and influencer presence across Europe. In this role, you’ll build strong partnerships with creators, develop engaging social content, and help connect Canon with the next generation of creators through authentic, trend-driven campaigns that support both brand awareness and commercial results.
Responsibilities
- Creator relationship management: Identify, nurture, and manage relationships with creators, influencers, and digital storytellers (B2C, B2P) who align with Canon’s brand values and audience.
- Oversee kit loans, gifting, and collaboration logistics.
- Align governance and messaging with Corporate Communications and Brand teams.
- Ownership of agency and tools: Manage the scope of work (SOW), performance, and budget of the selected influencer agency.
- Define business cases for bespoke tool requirements and lead implementation and usage across teams and NSO.
- Creator centric content: Commissioning UCG non-branded content for Canon EMEA’s TikTok channel, maintaining a consistent and engaging content schedule in close collaboration with the social media channel specialist.
- Manage a central bank of influencer/creator led assets which central and NSO teams can utilise for marketing purposes.
- Support local NSO teams to work with creators, and where relevant secure rights for usage of this content beyond local scope.
- Continuously optimize content based on platform trends, audience behaviour, and performance analytics.
- Collaborate with internal teams and creators to ensure content aligns with Canon’s brand tone, visual identity, and strategic objectives.
- Trending & Reactive Content: Monitor social trends and lead and coordinate the creation of reactive content to drive platform engagement.
- Establish agile processes with Corporate Communications and Brand to enable timely and relevant content production.
- Grow Canon’s authentic reach via creators’ channels - Embed Canon products within the creator community, growing our social mentions and brand preference amongst aspiring creators and younger audiences.
- Social Commerce: Drive sales through creator partnerships in close collaboration with the Affiliates team.
- Ensure transparent reporting and performance tracking to demonstrate ROI and business impact.
- Budget management - Ensure efficient use of budget across all projects, managing payments across all parties in a timely and accurate manner.
- Governance: Partner with Marketing Strategy, Product Marketing, Legal/IP, Digital, and Analytics teams to ensure content compliance, product alignment, and performance measurement.
- Support NSOs with scalable strategies and localized execution.
Qualifications
- 3–5 years of experience managing content creator/influencer relationships for a brand or an agency.
- 1-2 years of experience creating and editing content.
- Experience with paid social media advertising and usage rights negotiations.
- 1-2 years of experience managing agency teams and campaign budgets.
- Strong understanding of platform-specific best practices and algorithms.
- Proficiency in tools such as Meta Business Suite, Hootsuite, Sprout Social, Canva, or Adobe Creative Suite.
- Familiarity with Google Analytics, social media analytics, and campaign tracking tools.
- Excellent writing, editing, and communication skills.
- Proven ability to manage multiple projects and meet tight deadlines.
- Understanding of SEO and content marketing principles.
- Knowledge of influencer marketing and affiliate campaigns.
Experience required:
- Experience developing and executing influencer/creator strategies across B2C and B2P audiences.
- Influencer & Creator Management; Proven track record in influencer marketing and creator partnerships.
- Content & Social Media Expertise: Strong understanding of social platforms, content formats, and audience engagement.
- Agency & Budget Management: Experience managing external agencies and handling budgets with clear ROI.
- Cross-functional Collaboration: Ability to navigate complex stakeholder environments and drive integrated execution.
- Trend Responsiveness: Skilled in identifying and reacting to cultural and platform-specific trends.
- Commercial Impact: Familiarity with affiliate marketing and performance-based influencer campaigns.
- Governance & Compliance: Understanding of content licensing, IP, and brand safety protocol.
Canon Core Behaviours
- Drive for results.
- Focus on the Customer.
- Take ownership and accountability.
- Act as a team player.
- Shows courage and conviction.
- People orientated.
- Caring for self and others.
Salary: £38,000 - £44,000 per annum, plus 10% bonus (dependent on experience).
Social Media Content Creator Programme Specialist in Uxbridge employer: Canon
Canon is an exceptional employer that fosters a dynamic and innovative work culture, particularly for the Social Media Content Creator Programme Specialist role. With a strong emphasis on collaboration and creativity, employees are encouraged to develop their skills through meaningful projects and partnerships with creators across Europe. The company offers competitive salaries, performance bonuses, and a supportive environment that prioritises personal growth and professional development, making it an attractive place for those looking to make a significant impact in the digital landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Content Creator Programme Specialist in Uxbridge
✨Tip Number 1
Get your networking game on! Connect with creators and influencers on platforms like LinkedIn or Instagram. Engage with their content, comment, and slide into DMs to build genuine relationships – it’s all about making those connections!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best social media campaigns and content. Use our website to apply and include links to your work – let your creativity shine through!
✨Tip Number 3
Stay on top of trends! Follow industry news and social media trends to keep your ideas fresh. When you chat with potential employers, drop in some insights about current trends to show you’re in the know.
✨Tip Number 4
Be proactive! Don’t just wait for job openings; reach out to companies you admire, like Canon. Express your interest and how you can add value to their team. Remember, we love seeing enthusiasm and initiative!
We think you need these skills to ace Social Media Content Creator Programme Specialist in Uxbridge
Some tips for your application 🫡
Show Your Passion for Social Media:When you're writing your application, let your enthusiasm for social media shine through! We want to see how you connect with creators and influencers, so share any relevant experiences or projects that highlight your love for engaging content.
Tailor Your Application:Make sure to customise your application for this role. Highlight your experience in managing creator relationships and any specific campaigns you've worked on that align with Canon's brand values. We appreciate when candidates take the time to show us why they're a perfect fit!
Be Clear and Concise:Keep your writing clear and to the point. We’re looking for strong communication skills, so make sure your application is easy to read and free of jargon. Use bullet points if it helps to convey your ideas more effectively!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it gives you a chance to explore more about what we do at StudySmarter!
How to prepare for a job interview at Canon
✨Know Your Creators
Before the interview, research Canon's current creator partnerships and influencers. Understand their style, audience, and how they align with Canon’s brand values. This will show your genuine interest and help you discuss how you can enhance these relationships.
✨Showcase Your Content Skills
Prepare a portfolio of your previous work that highlights your content creation and editing skills. Include examples of successful campaigns you've managed, especially those involving influencer collaborations. Be ready to discuss the strategies you used and the results achieved.
✨Stay Trendy
Familiarise yourself with the latest social media trends and platform-specific best practices. Be prepared to discuss how you would leverage these trends for Canon’s campaigns. Showing that you can react quickly to trends will demonstrate your agility and relevance in the role.
✨Budget Savvy
Brush up on your budget management skills. Be ready to talk about how you've successfully managed campaign budgets in the past, ensuring ROI. Discuss any tools you’ve used for tracking performance and how you’ve optimised spending to achieve better results.
