At a Glance
- Tasks: Lead Canon's marketing transformation and drive integrated B2B campaigns across Europe.
- Company: Join Canon, a global leader in imaging and printing solutions.
- Benefits: Competitive salary, annual bonus, and comprehensive benefits package.
- Other info: Dynamic role with opportunities for growth and collaboration across diverse teams.
- Why this job: Shape the future of marketing communications and make a real impact.
- Qualifications: Proven leadership in content operations and integrated marketing within B2B environments.
The predicted salary is between 59576 - 70089 £ per year.
Description
Lead the transformation of Canon's Integrated Printing & Services Group (IPSG) marketing communications function across Europe. As
Marketing Operations Lead , you'll own the operating model behind integrated B2B campaigns—driving strategy, operational excellence, and cross-functional delivery at scale.
Rather than delivering communications yourself, you'll build and lead a high-performing content and campaign engine, defining processes, embedding best practice, and enabling seamless collaboration across a complex European matrix.
If you're passionate about leading marketing transformation, optimising operations, and delivering commercial impact through integrated communications, we'd love to hear from you.
You'll lead a 13-person insourced marketing communications team, delivered through an embedded agency partner, overseeing content strategy, campaign planning, value propositions, audience insights, project delivery, localisation, and activation.
Working closely with PR, Social, Digital, Paid Media, Web Publishing, and regional marketing teams, you'll ensure marketing communications are aligned, scalable, and consistently executed across EMEA.
Based at Canon's European Headquarters, this is a highly visible leadership role combining marketing operations, stakeholder management, people leadership, and change transformation to shape the future of Canon's marketing communications capability.
£57,276–£68,185 (depending on experience), plus a 10% annual bonus and benefits.
Responsibilities
- Own and continuously evolve Canon's end-to-end content operating model, delivering efficient, scalable workflows from briefing through to local market activation.
- Define and embed governance, processes, tools, SLAs, and best practices to enable high-quality B2B marketing communications across EMEA.
- Lead a 13-person embedded content team, driving performance through clear objectives, KPIs, resource planning, prioritisation, and continuous improvement.
- Act as the guardian of content quality, ensuring all communications are strategically aligned, consistent, and support IPSG business priorities.
- Own content governance and approval frameworks, managing risks relating to quality, prioritisation, resourcing, and delivery.
- Partner with PR, Social, Digital, Web Publishing, Localisation, Paid Media, and Marketing teams to deliver integrated, seamless campaigns across the region.
- Build strong relationships with senior stakeholders across EMEA, aligning priorities, managing demand, and championing the value of an integrated marketing communications function.
- Lead the embedded agency partnership, ensuring high-quality delivery, effective collaboration, and continuous capability improvement.
- Use performance data and insights to optimise operational efficiency, content effectiveness, stakeholder satisfaction, and adoption of new ways of working.
- Drive transformation and change initiatives that standardise, simplify, and enhance Canon's marketing communications operations across Europe.
Qualifications
- Proven leadership experience in content operations, integrated marketing, or marketing operations within a B2B or complex organisational environment.
- Strong track record managing insourced or agency‑embedded teams with multi‑disciplinary workflows.
- Demonstrated ability to design and embed processes, governance, and operating models, not just deliver campaigns.
- Experience leading teams across strategy, project management, and content development.
- Confidence influencing senior stakeholders and managing competing priorities in a matrix organisation.
- Solid understanding of how PR, Social, Web, Paid Media, and Localisation fit into an integrated content life-cycle.
- Exceptional organisational, prioritisation, and change‑management capability.
- Experience working in a large, international matrix organisation supporting multiple local markets.
- Understanding of marketing technology, content management systems and workflow tools.
- Background in B2B content strategy, technology, services or solutions-based marketing.
- Canon Core Behaviours
Drive for results Focus on the Customer Take ownership and accountability Act as a team player Shows courage and conviction People orientated Caring for self and others
Marketing Operations Lead – Content & B2B Communications in Uxbridge employer: Canon
Canon is an exceptional employer that fosters a collaborative and dynamic work environment in Glasgow, where employees are encouraged to excel in their roles as Commercial Print Field Technicians. With a strong emphasis on professional development and a commitment to high-quality service, Canon offers its team members ample opportunities for growth and advancement while ensuring a supportive culture that values teamwork and customer satisfaction.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Operations Lead – Content & B2B Communications in Uxbridge
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Canon and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Canon are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Canon on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Canon. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Operations Lead – Content & B2B Communications in Uxbridge
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Canon. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Canon:Show us that you’ve done your homework! In your application, briefly mention what you admire about Canon’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Canon
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Canon will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Canon, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
