Senior Web Developer (Shopify Plus)

We are on a mission to become the best flooring company in the world and inspire people to take care of their minds, body and space through education, innovation and quality products and services. We’re a business committed to building our customers' confidence in their DIY projects. We offer inspiration, advice, and practical guidance from both our experts and the wider community.

Floor Street was founded in 2019 by Tony Wolf, who has vast experience in flooring and marketing. After working nearly a decade in the industry, he launched Floor Street with the goal of building the best flooring company for both consumers and employees. Floor Street’s rapid growth since January 2019 is a testament to the team’s dedication to our mission and ambition for excellence.

Over the past five years, Floor Street has grown from a humble startup into a thriving enterprise, with an annual turnover of £3 million by the end of 2023. Our commitment to charitable initiatives includes partnerships with local schools and hospitals, as well as support for food banks and community-focused initiatives.

As a young and evolving business, our culture is continuously growing and adapting. Expect a fast-paced, ambitious environment with high expectations. We believe a great team can achieve remarkable things, and we work hard to ensure you have everything you need to thrive and make a real impact.

Reporting to the Head of Operations and the Founder, the Shopify Plus Expert/Web Developer will focus on enhancing our Shopify store to drive higher conversion rates, increase revenue, and boost sales. This role is key to growing our online presence and contributing to the overall success of our business.

What you will be doing:

• Develop and Optimise Shopify Store: Continuously enhance and maintain an engaging, user-friendly Shopify store to increase conversion rates, revenue, and sales.
• Theme Customisation and Improvement: Implement and refine theme changes and upgrades in line with company branding and guidelines.
• E-commerce Expertise: Apply best practices across all e-commerce aspects to improve the online shopping experience.
• Collaborate with Design Teams: Partner with UI and UX design teams to create intuitive and effective user experiences.
• Integration Management: Manage seamless integration with Shopify Apps, marketing tools, and platform APIs to enhance functionality and performance.
• Debugging and Testing: Regularly test and debug the website to identify and resolve issues and ensure optimal performance.
• Technical Support and Coordination: Provide technical support and coordination to prevent website failures and maintain smooth operations.
• Performance Monitoring and Reporting: Use analytics tools to monitor website performance and provide regular insights and improvement recommendations.
• Stay Updated with Industry Trends: Stay informed about the latest e-commerce trends, technologies, and best practices to keep the company competitive.
• SEO and Digital Marketing: Implement SEO strategies and collaborate with the marketing team to boost organic search rankings and drive traffic.
• Security Management: Ensure the website’s security by following best practices and keeping software and plugins up to date.
• Documentation and Training: Document processes and train other team members to ensure consistency and knowledge sharing across the team.

Experience:

• 3-5 years of experience in web development, specifically with Shopify.
• In-depth understanding of Shopify’s Liquid templating and theming system.
• Expertise in store maintenance and shop construction, along with a general understanding of Shopify’s admin system.
• Proven experience in debugging, implementing, and customising third-party Shopify applications.
• Strong working knowledge of Shopify properties/objects, Meta fields, and AJAX API.
• Proficiency in HTML, CSS, JavaScript, and JSON.
• Excellent debugging and testing skills using browser console and other tools.
• Ability to collaborate with UI/UX design teams to create engaging, responsive layouts.
• Experience with third-party APIs, services, and Shopify plugins.
• Ability to provide proactive feedback and communicate clearly with team members.
• Experience in optimising website performance and ensuring smooth connection with Shopify Apps.
• Understanding of SEO best practices and experience with analytics tools.
• Knowledge about e-commerce security best practices.
• Ability to document processes and provide training to other team members.

Qualities:

• Exceptional relationship-building and maintenance skills.
• Strong problem-solving capabilities.
• Outstanding written and verbal communication and presentation skills.
• Enthusiastic attitude with strong leadership abilities.
• Exceptional analytical, organisational, and interpersonal skills.
• Ability to use data and insights to inform decision-making.
• Skilled at navigating complex interpersonal situations.
• Clear and straightforward communicator.
• Self-motivated, with the ability to work autonomously and collaboratively.
• Natural inclination towards experimentation and innovation.

Benefits:

• Competitive salary and performance-based bonuses.
• Generous Annual Leave allowance: 28 days per year, plus a day off for your birthday.
• Hybrid and Flexible Working.
• Cost price allowance for Floor Street products.
• Flexible pension scheme.
• Opportunities to connect with colleagues at various team events.

Floor Street is an equal opportunity employer and committed to creating an inclusive environment for all of our applicants. We do not discriminate based upon race, religion, colour, national origin, gender or age. As this role is based in the UK, candidates must have the right to live and work in the UK.