At a Glance
- Tasks: Lead the design and growth of CRUK's legacy fundraising proposition.
- Company: Join Cancer Research UK, a leader in the charity sector.
- Benefits: Generous benefits package, career development opportunities, and a focus on wellbeing.
- Other info: Inclusive culture with a commitment to diversity and personal growth.
- Why this job: Make a real impact in fundraising while shaping the future of charitable giving.
- Qualifications: Experience in leading complex propositions and strong commercial judgement required.
The predicted salary is between 60000 - 80000 € per year.
We are seeking a Head of Proposition – Legacies to lead the end‑to‑end design, delivery and growth of one of CRUK’s most important fundraising propositions. This senior leadership role combines commercial accountability, innovation and people leadership to deliver sustainable long‑term value. This is an opportunity to lead one of the UK charity sector’s most significant income streams.
You will drive a clear proposition vision rooted in audience insight, design compelling end‑to‑end supporter experiences, and deliver growth over both the short and long term. You will bring the credibility to lead legacy strategy with senior leaders and trustees, influencing at the highest levels while partnering across marketing, data, technology and delivery teams. Commercially astute and evidence‑led, you will strengthen performance management, forecasting and prioritisation, balancing strategic ambition with operational grip.
This is not solely a functional legacy role. It is a proposition leadership role, with Legacies as its core focus whilst playing a key part in shaping the future of Fundraising & Engagement Propositions at Cancer Research UK.
What will I be doing?
- Reshape the strategic direction and deliver sustainable growth of the Legacy proposition, defining a clear, compelling vision rooted in audience need, insight and CRUK strategy.
- Own performance and long-term value, shaping and delivering a bold, evidence led growth strategy that increases consideration, market share and the value of complex gifts across diverse audiences.
- Work with matrixed teams to design and evolve brilliant end-to-end experiences, working across channels, journeys and touchpoints to create emotionally resonant, modern supporter experiences at scale.
- Lead innovation and modernisation, using insight, test and learn approaches and strong commercial judgement to respond to a rapidly changing wealth and fundraising landscape.
- Shape how technology enables the proposition, partnering closely across digital, data and delivery to ensure seamless, future ready journeys.
- Build and lead high performing, multidisciplinary teams, bringing together proposition, operations and specialist expertise to deliver excellence through inclusive, empowering leadership.
- Act as a visible sector leader and trusted internal partner, influencing senior stakeholders and playing an active role in the wider transformation of fundraising at Cancer Research UK.
What are we looking for?
- Experience leading a complex proposition, product or portfolio in a customer centric environment, balancing delivery today with long-term value.
- Strong commercial judgement, with the confidence to make evidence led trade-offs and prioritisation decisions.
- A deep understanding of audience behaviour, and how insight, digital capability and service design come together to create compelling end-to-end experiences.
- A compelling communicator and influencer, able to articulate vision clearly and bring diverse stakeholders with you.
- Proven leadership of large, multidisciplinary teams in complex matrixed organisations; an inclusive, inspiring leader who delivers through strong relationships.
- A strategic, future focused mindset, comfortable leading through ambiguity and change.
- Curiosity, ambition and a genuine desire to push the sector forward, not replicate what’s gone before.
Our organisation values are designed to guide all that we do:
- Bold: Act with ambition, courage and determination
- Credible: Act with rigour and professionalism
- Human: Act to have a positive impact on people
- Together: Act inclusively and collaboratively
We’re looking for people who can believe in and embody these organisation values and can use them to drive forward progress against our mission to beat cancer.
If you’re interested in applying and excited about working with us but are unsure if you have the right skills and experience, we’d still love to hear from you.
What will I gain?
We create a working environment that supports your wellbeing and provide a generous benefits package, a wide range of career and personal development opportunities and high-quality tools. Our policies and processes enable you to improve your work-life balance, take positive steps in your career and achieve your personal wellbeing goals.
You can explore our benefits by visiting our careers web page.
How do I apply?
We operate an anonymised shortlisting process in our commitment to equality, diversity and inclusion. CVs are required for all applications; but we won’t be able to view them until we invite you for an interview. Instead, we ask you to complete the work history section of the online application form for us to be able to assess you fairly and objectively.
Locations
Head of Proposition - Legacies (Open) in London, Stratford employer: Cancer Research UK
Cancer Research UK is an exceptional employer, offering a dynamic work environment that prioritises employee wellbeing and professional growth. As the Head of Proposition – Legacies, you will be at the forefront of innovative fundraising strategies, collaborating with diverse teams to create impactful supporter experiences while benefiting from a generous benefits package and a culture that values inclusivity and ambition.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Proposition - Legacies (Open) in London, Stratford
✨Tip Number 1
Network like a pro! Reach out to people in your industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their mission and values, especially if you're eyeing a role at CRUK. Tailor your responses to show how you align with their goals and can contribute to their success.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or use online platforms to get comfortable with common questions. The more you practice, the more confident you'll feel when it’s time to shine in front of the real interview panel.
✨Tip Number 4
Don’t forget to follow up after your interview! A simple thank-you email can go a long way in leaving a positive impression. It shows your enthusiasm for the role and keeps you fresh in their minds as they make their decision.
We think you need these skills to ace Head of Proposition - Legacies (Open) in London, Stratford
Some tips for your application 🫡
Be Authentic:When you're writing your application, let your true self shine through. We want to see your personality and passion for the role, so don’t be afraid to share your unique experiences and insights that relate to the Head of Proposition – Legacies position.
Tailor Your Application:Make sure to customise your CV and application to highlight how your skills and experiences align with the job description. Focus on your leadership experience and commercial judgement, as these are key aspects we’re looking for in this role.
Showcase Your Impact:Use specific examples to demonstrate how you've driven growth or led successful projects in the past. We love evidence-led approaches, so quantify your achievements where possible to show us the tangible impact you've made.
Follow Our Process:Remember to apply through our website and complete the work history section of the online application form. This helps us assess your application fairly and ensures you’re considered for the role. We can’t wait to hear from you!
How to prepare for a job interview at Cancer Research UK
✨Know Your Proposition Inside Out
Before the interview, dive deep into the legacy proposition and understand its current state, challenges, and opportunities. Familiarise yourself with Cancer Research UK's mission and how this role fits into their broader strategy. This will help you articulate a clear vision and demonstrate your commitment to driving growth.
✨Showcase Your Leadership Style
Prepare examples that highlight your experience in leading multidisciplinary teams. Think about how you've fostered collaboration and inclusivity in past roles. Be ready to discuss your approach to empowering others and how you’ve successfully navigated complex organisational structures.
✨Demonstrate Commercial Acumen
Be prepared to discuss your commercial judgement and how you've made evidence-led decisions in previous roles. Bring examples of how you've balanced short-term delivery with long-term value, and be ready to talk about your strategies for performance management and prioritisation.
✨Engage with Insight and Innovation
Highlight your understanding of audience behaviour and how you've used insights to shape compelling supporter experiences. Discuss any innovative approaches you've taken in the past, especially those that respond to changing market dynamics. This will show your ability to lead through ambiguity and drive modernisation.
