At a Glance
- Tasks: Lead the design and growth of CRUK's legacy fundraising proposition.
- Company: Join Cancer Research UK, a leader in the fight against cancer.
- Benefits: Competitive salary, impactful work, and opportunities for professional growth.
- Other info: Be part of a dynamic team driving innovation in the charity sector.
- Why this job: Make a real difference in fundraising while shaping the future of charity work.
- Qualifications: Experience in leading complex propositions and strong leadership skills required.
The predicted salary is between 60000 - 80000 € per year.
Cancer Research UK exists to beat cancer - and our fundraising propositions are critical to making that possible. We are seeking a Head of Proposition – Legacies to lead the end-to-end design, delivery and growth of one of CRUK's most important fundraising propositions. This senior leadership role combines commercial accountability, innovation and people leadership to deliver sustainable long‑term value. This is an opportunity to lead one of the UK charity sector's most significant income streams.
You will drive a clear proposition vision rooted in audience insight, design compelling end‑to‑end supporter experiences, and deliver growth over both the short and long term. You will bring the credibility to lead legacy strategy with senior leaders and trustees, influencing at the highest levels while partnering across marketing, data, technology and delivery teams. Commercially astute and evidence‑led, you will strengthen performance management, forecasting and prioritisation, balancing strategic ambition with operational grip. This is not solely a functional legacy role. It is a proposition leadership role, with Legacies as its core focus whilst playing a key part in shaping the future of Fundraising & Engagement Propositions at Cancer Research UK.
Responsibilities
- Reshape the strategic direction and deliver sustainable growth of the Legacy proposition, defining a clear, compelling vision rooted in audience need, insight and CRUK strategy.
- Own performance and long‑term value, shaping and delivering a bold, evidence‑led growth strategy that increases consideration, market share and the value of complex gifts across diverse audiences.
- Work with matrixed teams to design and evolve brilliant end‑to‑end experiences, working across channels, journeys and touchpoints to create emotionally resonant, modern supporter experiences at scale.
- Lead innovation and modernisation, using insight, test and learn approaches and strong commercial judgement to respond to a rapidly changing wealth and fundraising landscape.
- Shape how technology enables the proposition, partnering closely across digital, data and delivery to ensure seamless, future‑ready journeys.
- Build and lead high‑performing, multidisciplinary teams, bringing together proposition, operations and specialist expertise to deliver excellence through inclusive, empowering leadership.
- Act as a visible sector leader and trusted internal partner, influencing senior stakeholders and playing an active role in the wider transformation of fundraising at Cancer Research UK.
Qualifications
- Experience leading a complex proposition, product or portfolio in a customer‑centric environment, balancing delivery today with long‑term value.
- Strong commercial judgement, with the confidence to make evidence‑led trade‑offs and prioritisation decisions.
- A deep understanding of audience behaviour, and how insight, digital capability and service design come together to create compelling end‑to‑end experiences.
- A compelling communicator and influencer, able to articulate vision clearly and bring diverse stakeholders with you.
- Proven leadership of large, multidisciplinary teams in complex matrixed organisations; an inclusive, inspiring leader who delivers through strong relationships.
- A strategic, future‑focused mindset, comfortable leading through ambiguity and change.
- Curiosity, ambition and a genuine desire to push the sector forward, not replicate what's gone before.
Values
Our organisation values are designed to guide all that we do. Bold: Act with ambition, courage and determination. Credible: Act with rigour and professionalism. We're looking for people who can believe in and embody these organisation values and can use them to drive forward progress against our mission to beat cancer.
Head of Proposition - Legacies in City of Westminster employer: Cancer Research UK
Cancer Research UK is an exceptional employer, offering a unique opportunity to lead the Legacies proposition within a dynamic and impactful organisation dedicated to beating cancer. With a strong emphasis on innovation, collaboration, and professional growth, employees are empowered to shape the future of fundraising while working alongside passionate colleagues in a supportive environment. The role not only provides a chance to influence at the highest levels but also fosters a culture of inclusivity and ambition, making it a truly rewarding place to work.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Proposition - Legacies in City of Westminster
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its values. Understand their mission to beat cancer and think about how your skills align with their goals. This will help you stand out as a candidate who truly gets what they’re about.
✨Tip Number 3
Practice your pitch! Be ready to articulate your vision and how you can contribute to the legacy proposition. Use examples from your past experiences to show how you’ve led teams and driven growth in similar roles.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the Cancer Research UK team.
We think you need these skills to ace Head of Proposition - Legacies in City of Westminster
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Head of Proposition - Legacies role. Highlight your experience in leading complex propositions and how it aligns with our mission at Cancer Research UK. We want to see how your skills can drive sustainable growth in our fundraising efforts.
Showcase Your Leadership Skills:We’re looking for someone who can lead high-performing teams. In your application, share examples of how you've successfully managed multidisciplinary teams and influenced stakeholders. This will help us see your potential as a visible sector leader within our organisation.
Demonstrate Commercial Acumen:Since this role involves commercial accountability, be sure to include specific examples of how you've made evidence-led decisions that have positively impacted growth. We want to know how you balance strategic ambition with operational grip in your previous roles.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensure you’re considered for this exciting opportunity. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Cancer Research UK
✨Know Your Proposition Inside Out
Before the interview, dive deep into Cancer Research UK's legacy proposition. Understand its current performance, audience insights, and how it fits into the broader fundraising strategy. This knowledge will help you articulate a clear vision and demonstrate your commercial acumen.
✨Showcase Your Leadership Style
Prepare to discuss your experience leading multidisciplinary teams. Share specific examples of how you've empowered others and fostered collaboration in complex environments. Highlight your inclusive leadership approach and how it aligns with CRUK's values.
✨Be Ready to Discuss Innovation
Think about how you've driven innovation in previous roles. Be prepared to share examples of how you've used insight and testing to adapt strategies in response to changing landscapes. This will show your ability to lead modernisation efforts effectively.
✨Communicate with Confidence
Practice articulating your vision clearly and compellingly. Use storytelling techniques to engage your interviewers and illustrate your points. Remember, being a strong communicator is key to influencing senior stakeholders and driving the legacy strategy forward.
