Overview
In this role, you will lead the development and execution of global publicity strategies for STUDIOCANAL’s film slate and catalog, working with international teams to coordinate campaigns across markets. You will shape festival activity, manage budgets, and drive press relationships to maximize visibility of flagship titles. You’ll collaborate with production, distribution partners, and external agencies to deliver cohesive, on-brand communications worldwide. This position offers influence over high-profile campaigns and opportunities to shape the studio’s public narrative across Europe, the US, and beyond.
Responsibilities
- Develop and implement global publicity strategies across the STUDIOCANAL slate and catalog.
- Coordinate with international publicity managers and local teams to align campaigns.
- Lead or support festival strategy and on-ground activity at film festivals.
- Manage publicity budgets, junkets, premieres, and touring with reporting and approvals.
- Draft announcements, press notes, and stakeholder communications; ensure filmmaker approvals.
- Co-lead meetings with territory leads (UK, France, Germany, Italy, etc.) and liaise with distributors and filmmakers.
- Maintain a global timeline and ensure timely, strategic updates to all stakeholders.
- Occasionally contribute film discipline expertise to special projects (e.g., Paddington the Musical) and on-set publicity engagement.
- Oversee external PR agencies and coordinate with international catalogue teams for key releases.
- Ensure all materials meet quality standards and align with global strategy.
Key requirements
- 8+ years’ international film publicity experience
- Ability to travel and work evenings/weekends as required
- Proven ability to drive and execute global publicity strategy
- Exceptional written and communication skills
- Strong problem-solving and multi-project management abilities
- Established relationships with trade media and reporters
- Festival strategy and execution experience
- Budget planning, creation, and reporting
- strong written communication
- collaboration across cross-functional teams
- stakeholder management
- global publicity strategy
- festival strategy and execution
- press materials development (press releases, notes, stills)
VP Global Film Publicity in London employer: Canal+
STUDIOCANAL KIDS & FAMILY LTD is an exceptional employer that fosters a friendly, close-knit work environment while benefiting from the support of a larger European media group. Employees enjoy flexibility and opportunities for professional growth, particularly in a dynamic role that bridges creative and commercial aspects of licensing and merchandising. With a focus on meaningful partnerships and a commitment to values such as kindness and inclusion, working here means being part of a team that not only drives business success but also honours a beloved brand legacy.