At a Glance
- Tasks: Lead the strategy and development of innovative digital products that enhance customer experiences.
- Company: Join Canada Life, a trusted company improving the well-being of Canadians.
- Benefits: Enjoy competitive salary, health benefits, career development, and flexible work options.
- Other info: Opportunities for growth and a supportive community-focused workplace.
- Why this job: Make a real impact by shaping customer-centric digital experiences in a dynamic environment.
- Qualifications: Experience in digital product management and a passion for creating intuitive user experiences.
The predicted salary is between 63000 - 77000 £ per year.
We’re seeking a Director, Digital Product to lead the strategy, development, and continuous improvement of our digital experiences. This is a pivotal role within our digital teams, responsible for shaping customer-centric, data-informed, and technically sound products that drive meaningful business outcomes.
You’ll be a collaborative leader who thrives in dynamic environments, embraces iteration, and is passionate about delivering inclusive and impactful digital experiences.
What you will do
- Develop and own a multi-year product roadmap for digital experiences, aligning with business goals, customer needs, and technical feasibility.
- Act as an innovative thought leader, shaping digital experiences that anticipate future customer, technology, and business needs while protecting and maximizing long-term investment.
- Conduct ongoing customer research and competitive analysis to identify emerging market needs, inform product direction, and keep our digital experiences ahead of expectations.
- Build strong relationships with stakeholders and drive alignment with initiatives across the enterprise.
- Write clear, actionable user stories that reflect customer pain points and business value.
- Champion the customer experience, ensuring product decisions are rooted in empathy, usability, and measurable impact.
- Collaborate and contribute meaningfully to discussions on design, content, engineering, analytics, and business teams to deliver seamless, intuitive journeys.
- Apply a product mindset, focusing on outcomes over outputs and continuously iterating based on user feedback and data insights.
- Guide the product lifecycle from discovery and ideation through delivery and optimization, ensuring readiness across business units.
- Integrate data into product operations, using tools like analytics dashboards, customer surveys, and usability testing to inform product decisions.
- Facilitate stakeholder alignment, communicating product vision, progress, and results to internal teams and occasionally directly to customers.
- Support iterative delivery, embracing experimentation, learning, and continuous improvement.
- Act as a customer advocate, contributing meaningfully to discussions on design and engineering, and helping bridge gaps between disciplines.
- Measure success through clear KPIs and business impact, using data to validate decisions and guide future iterations.
- Socialize team wins, progress updates, and roadmap plans to foster transparency, alignment, and momentum across the organization.
- Represent and advocate for our digital products and strategy in customer-facing interactions, communicating a clear and compelling vision that builds understanding, engagement, and confidence.
What you will bring
- A strong understanding of digital product management, especially with web-based platforms.
- A strong mental model and the ability to quickly understand complex business domains, translating new knowledge into clear product direction and practical decisions.
- Comfort with product delivery – you should be able to collaborate effectively with developers, designers and content writers.
- A customer-first mindset, with a passion for creating thoughtful, intuitive digital experiences.
- A proactive and results-oriented approach, with a track record of delivering measurable value through collaboration and innovation.
- Strong data-driven decision-making skills, with a focus on using insights over opinions to inform, validate, and continuously improve product decisions.
- Experience leading cross-functional teams, fostering collaboration and shared ownership.
- A growth mindset, embracing experimentation, learning, and continuous improvement.
- Strong communication and storytelling skills to align stakeholders and inspire teams.
- Experience in agile methodologies, product discovery, and iterative delivery.
- A curious and improvement-focused mindset – you’re comfortable asking “why” and exploring better ways of doing things.
- A strong ability to learn and adopt rapidly changing technologies, including large language models, AI, big data, and emerging digital tools, to enhance customer experiences and accelerate delivery.
Given the size and scope of our organization, we have the flexibility for this position to be located in the following head office locations: Toronto, London, Winnipeg.
The base salary for this position is between $121,200 - $171,200 annually. This represents base salary only and does not represent other variable compensation components of our total compensation (i.e. annual bonus, commission etc). If you are selected to move forward in our recruitment process, your recruiter will be able to discuss additional details of our total rewards program with you.
Career opportunities will be open a minimum of 5 business days from the date of posting, closing dates will vary depending on the search activity. All applications received will be reviewed on a rolling basis.
We’re united by a shared purpose: to improve the financial, physical and mental well-being of Canadians. Our company is trusted by 1 in 3 Canadians and contributes to the strength of communities across the country.
We’re looking for people who live our values every day: we step up, we do the right thing, and we deliver – for our customers, communities and each other. Are you someone who always strives to do the right thing, who steps up for themselves and others, and who delivers with impact? Then we want to hear from you!
What we offer:
- Career Development: Opportunities for career advancement, access to industry-leading learning programs and up to $2,000 annually towards education reimbursement.
- Health & Wellness: Flexible health and dental benefits, plus a $5,000 mental health benefit to support your well-being.
- Time Off: In addition to regular vacation and personal days, we support community involvement with a volunteer day.
- Financial Security: Company-matching pension plan, share ownership program and additional investment options.
- Rewards and Recognition: Employee recognition programs, service milestone celebrations, employee discounts and more!
- Emphasis on Community: We provide a workplace where employees feel connected and supported through Employee Resource Groups (ERGs), mentorship programs, social clubs and events.
We’re committed to removing barriers and ensuring equal access to employment. Applicants requiring reasonable accommodation during the application process may contact talentacquisitioncanada@canadalife.com. All information provided will be handled in accordance with applicable laws and Canada Life policies.
Canada Life would like to thank all applicants, however only those who qualify for an interview will be contacted.
Director, Digital Product in London employer: Canada Life
Canada Life is an exceptional employer that prioritises the well-being and professional growth of its employees. With a strong commitment to career development, flexible health benefits, and a supportive work culture, employees are encouraged to thrive in their roles while contributing to the community. The bilingual Customer Service Representative role offers a structured environment where you can make a meaningful impact by assisting clients with empathy and professionalism.
StudySmarter Expert Advice🤫
We think this is how you could land Director, Digital Product in London
✨Join Product Management Meetups
Get involved in local product management meetups or workshops. These events are perfect for meeting industry folks, sharing ideas, and staying updated on trends. Plus, you never know who might be hiring—it's a fantastic way to make connections that could lead to a job at places like Canada Life!
✨Show Off Your Product Sense
Create case studies or mini-projects showcasing your product management skills, and share them on platforms like Medium or LinkedIn. This not only puts your skills on display but also boosts your visibility in the product community. Imagine how impressed the hiring team at Canada Life would be by your initiative!
✨Utilise Online Communities
Dive into online product management communities like Product Coalition or Mind the Product. Engage in discussions, ask questions, and share your insights. These platforms are goldmines for networking and finding hidden job opportunities—many companies often scout talent from within these circles.
✨Leverage Your University Network
If you’ve recently graduated or are still in uni, tap into your alumni network for connections in product management. Many universities have their own job boards and affinity resources to help graduates land roles. Don't forget to keep an eye out for job openings at Canada Life through your school's career services!
We think you need these skills to ace Director, Digital Product in London
Some tips for your application 🫡
Show Off Your Product Passion:When applying for a product management role like Director, Digital Product, let your passion for developing products shine through in your cover letter. Share specific examples of products you've managed, how you solved user needs, and any successful outcomes you've achieved. This is your chance to showcase your understanding of the product lifecycle!
Highlight Your Cross-Functional Skills:Product management isn't just about understanding the product; it’s about collaborating with different teams! Make sure to emphasise your experience working with developers, designers, and marketers. Use your CV to showcase your ability to bridge gaps between these areas, and include relevant experiences that demonstrate your communication and leadership skills!
Include Your Metrics and Achievements:In a full-time product management application, data speaks volumes! Quantify your achievements wherever possible. Did you increase user retention by a certain percentage? Launch a product ahead of schedule? Include these metrics in your CV to paint a picture of your impact and effectiveness in previous roles.
Tailor Your CV to the Role:Make sure your CV is tailored for the Director, Digital Product position at Canada Life. Use keywords from the job description and ensure your relevant experiences are front and centre. Highlight any certifications or relevant training you’ve completed that will make you stand out as a strong candidate for the role. And remember, we’re excited to see your application on our website!
How to prepare for a job interview at Canada Life
✨Understand the Product Life Cycle
As a product management candidate, we need to get our head around the complete product life cycle. Be prepared to discuss real-world examples of how you’ve managed product development from ideation to launch. Bring specific insights on tools like JIRA or Trello that can help streamline these processes.
✨Showcase Your Cross-Functional Skills
Product management is all about collaboration. We should be ready to highlight how we’ve worked across teams—think marketing, engineering, and design. Prepare to discuss scenarios where you had to mediate differing opinions and how you got everyone on board with a shared vision.
✨Prepare for Case Studies
In a full-time role, we can expect to encounter case study questions during our interviews. Practise solving hypothetical product problems on the spot, such as prioritising features for a new app or improving user engagement metrics. This will show our analytical thinking and decision-making skills.
✨Know Your Metrics
Let’s face it, numbers are our best friends in product management. We should prepare to discuss key performance indicators (KPIs) and how we've used analytics to inform product decisions. Dive into examples where data has driven our strategy for improvements or justified product changes.
