At a Glance
- Tasks: Lead brand marketing strategy and drive customer engagement across multiple channels.
- Company: Join a dynamic team at Campions, committed to diversity and inclusion.
- Benefits: Enjoy competitive salary, generous holiday allowance, and unique perks like birthday leave.
- Other info: Hybrid working model with opportunities for professional development.
- Why this job: Make a real impact on brand visibility and growth while leading a high-performing team.
- Qualifications: 8+ years in brand marketing with strong leadership and multi-channel strategy experience.
The predicted salary is between 70000 - 75000 £ per year.
Location: Euston / Hybrid
Hours: Monday to Friday, 9:00‑5:00
Salary: £70,000 – £75,000
Contract: 6‑Month FTC
Role Overview
The Head of Brand is responsible for leading and evolving the overall brand marketing strategy, driving brand visibility, customer engagement and commercial growth across the business. Working closely with the Marketing Director, Head of Performance Marketing and senior stakeholders, the role will guide the strategic direction of the brand function, ensuring all brand activity is integrated, commercially focused and aligned to wider business objectives. It includes the development and execution of brand strategy across PR, content, social media, advertising, sponsorships, events, local marketing and multi‑channel campaigns while leading and developing a high‑performing team. The role also plays a key part in identifying opportunities to improve marketing effectiveness, cross‑functional collaboration, brand consistency and overall team structure.
Key Responsibilities
- Team Leadership
- Lead, manage and develop a team of 5, setting clear objectives, driving accountability and supporting long‑term development.
- Work in close partnership with the Head of Performance Marketing to deliver integrated brand and performance strategies across all channels.
- Oversee team structure, resource planning and prioritisation to ensure efficient delivery of campaigns and ongoing brand activity.
- Drive operational efficiencies across processes, collaboration and agency management to improve marketing effectiveness and output.
- Create a high‑performing, collaborative culture with clear ways of working and strong cross‑functional communication.
- Brand Strategy & Growth
- Lead the development and execution of the overall brand marketing strategy in line with commercial and customer objectives.
- Identify opportunities to strengthen brand awareness, improve customer engagement and increase brand consideration.
- Own strategic planning across PR, content, social media, advertising, sponsorships, events and local marketing activity.
- Lead the delivery of integrated seasonal campaigns and multi‑channel brand initiatives.
- Act as brand guardian across all customer touchpoints, ensuring consistency in messaging, tone of voice and visual identity.
- Content, PR & Campaign Management
- Oversee the content strategy across all platforms.
- Lead PR strategy and agency management to increase brand awareness, tier one media visibility and reputation.
- Oversee social media strategy, content production and video delivery to improve engagement and reach.
- Manage campaign development and execution across digital and offline channels, ensuring activity is insight‑led and commercially effective.
- Oversee design resource and creative workflows to ensure high‑quality and consistent brand output.
- Build strong relationships with stakeholders across the business to ensure alignment on priorities, campaigns and communications.
- Own the brand marketing budget, ensuring effective allocation of spend and measurable return on investment.
- Establish clear reporting and performance frameworks across brand activity, using insights and data to optimise future strategy and campaigns.
Requirements
- 8+ years’ experience in brand marketing, including significant leadership and team management experience.
- Proven experience developing and delivering integrated brand marketing strategies across multiple channels.
- Strong experience managing PR, content, campaigns, social media and wider brand communications.
- Strong stakeholder and agency management experience within a fast‑paced environment.
- Commercially minded with experience managing budgets, reporting and marketing performance.
- Property experience desirable but not essential.
Benefits
- Employee assistance programme
- Competitive holiday allowance + public holidays
- Charity matching and payroll giving
- Contribution towards eye care tests
- Annual flu vaccination vouchers
- Birthday leave
- Health cash plan plus a range of other additional benefits that are linked to specific job grades.
We are an equal opportunities employer, we welcome applications from everyone who is excited by the opportunity to join us. At Campions, we are committed to creating a diverse and inclusive workplace. We will thoroughly consider all applications without attention to ethnicity, religion, sexual orientation, gender, identity, family or parental status, national origin, veteran status, neurodiversity status, or disability status.
Head of Brand in London employer: Campions Group
At Campions, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters collaboration and innovation. Our commitment to employee growth is evident through our comprehensive benefits package, including competitive holiday allowances, health cash plans, and unique perks like birthday leave and charity matching. Located in Euston with a hybrid working model, we provide a supportive environment where you can thrive as the Head of Brand, leading a high-performing team while driving impactful brand strategies.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Brand in London
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Head of Brand in London
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Campions Group from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Campions Group specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Campions Group
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Campions Group, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Campions Group you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Campions Group that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Campions Group, so think on your feet and don't hesitate to showcase your creativity!
