Employer Brand Specialist

Employer Brand Specialist

Aberdeen Temporary 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Support global teams in enhancing employer brand and engaging talent through creative communications.
  • Company: Join a dynamic company based in Aberdeen, focused on innovative recruitment strategies.
  • Benefits: Flexible full or part-time hours, with potential for remote work and valuable corporate perks.
  • Why this job: Be part of a vibrant culture that values creativity and impact in the recruitment space.
  • Qualifications: Bachelor's degree in Communication or Marketing preferred; experience in HR and recruitment is a plus.
  • Other info: Opportunity for occasional travel and hands-on involvement in exciting recruitment events.

The predicted salary is between 36000 - 60000 £ per year.

Our client is currently recruiting for an Employer Brand Specialist. Based in Aberdeen, the role will be on a 6 month contract and can be offered on a full or part time basis.

ROLE: The Employer Brand Specialist will provide interim communications support to our global Communications and Recruitment teams to further embed the brand, increase visibility and drive talent engagement.

RESPONSIBILITIES:

  • In conjunction with the communications and recruitment teams implement a communications strategy to attract talent in line with the brand.
  • Serve as a primary contact for the employer brand agency.
  • Support employer brand content planning and creation on existing social media channels and consider new channels that we could use to attract passive and active experienced candidates.
  • Assist in content development and creation of all target recruitment needs and campaigns. This may involve careers site content, videos, social media campaigns and suggesting new methods to engage talent.
  • Provide employer brand support to the recruitment team for large seasonal recruitment campaigns and targeted individual campaigns.
  • Measure and evaluate the effectiveness of campaigns through data reporting and make recommendations for improvements.
  • Manage project output and delivery, including executing LinkedIn campaigns, updating advertisement templates, and maintaining company’s presence on job boards and websites.
  • Map, plan, and support recruitment events, including preparing support materials.
  • Work with the recruitment team and HR to educate the business and hiring managers on the employer brand and the role they play in bringing it to life.
  • Support employee advocacy of the employer brand.
  • Occasional travel may be required.

REQUIREMENTS:

  • Demonstrable experience in communications with successful track record of projects delivered on time and to budget.
  • Self-motivated individual capable of working under own direction.
  • Previous HR and recruitment/employee value proposition experience (Desirable).
  • Being creative, autonomous, flexible and adaptable to suit nature of working in communications environment.
  • Ability to tailor communications to diverse audiences.
  • Experience in managing LinkedIn for recruitment.
  • Confidence and ability to build relationships at all levels to drive the project forward and deliver results.
  • Strong planning skills are critical to manage multiple stakeholders and concurrent projects.
  • Minimum Bachelor level education, preferably in Communication or Marketing, or equivalent professional experience.
  • Experience of working in a large multinational company.

Employer Brand Specialist employer: Cammach Bryant

Our client is an exceptional employer, offering a dynamic work environment in Aberdeen that fosters creativity and collaboration. With flexible working options for the Employer Brand Specialist role, employees benefit from a supportive culture that prioritises professional growth and development, alongside opportunities to engage with diverse talent through innovative campaigns. The company values employee contributions and encourages advocacy of its brand, making it a rewarding place for those seeking meaningful employment.
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Contact Detail:

Cammach Bryant Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Employer Brand Specialist

✨Tip Number 1

Familiarise yourself with the latest trends in employer branding and recruitment marketing. This will not only help you understand the role better but also allow you to discuss innovative ideas during your interview.

✨Tip Number 2

Engage with the company's social media channels and current employer branding initiatives. This shows your genuine interest in their brand and gives you insights that can be useful when discussing how you can contribute.

✨Tip Number 3

Network with professionals in the field of employer branding and recruitment. Attend relevant events or webinars to build connections and gain insights that could set you apart from other candidates.

✨Tip Number 4

Prepare examples of past projects where you've successfully implemented communications strategies or campaigns. Being able to share specific results will demonstrate your capability and experience in a tangible way.

We think you need these skills to ace Employer Brand Specialist

Communication Skills
Project Management
Content Creation
Social Media Management
Data Analysis
Stakeholder Management
Creativity
Flexibility
Employer Branding
Recruitment Marketing
Event Planning
Relationship Building
Strategic Thinking
Time Management

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in communications and recruitment. Emphasise any projects you've successfully delivered, especially those related to employer branding or talent engagement.

Craft a Compelling Cover Letter: In your cover letter, explain why you're passionate about employer branding. Mention specific examples of how you've contributed to similar projects in the past and how you can bring that experience to this role.

Showcase Your Creativity: Since the role requires content planning and creation, include examples of your creative work. This could be links to social media campaigns, videos, or any other relevant content that demonstrates your ability to engage talent.

Highlight Your Communication Skills: Given the importance of communication in this role, provide examples of how you've tailored messages for diverse audiences. Mention any experience you have with managing LinkedIn for recruitment and building relationships across different levels.

How to prepare for a job interview at Cammach Bryant

✨Showcase Your Communication Skills

As an Employer Brand Specialist, strong communication skills are essential. Be prepared to discuss your previous experiences in communications and how you've successfully delivered projects on time and within budget.

✨Demonstrate Creativity and Flexibility

This role requires a creative approach to attract talent. Think of innovative strategies you've used in the past for employer branding or recruitment campaigns, and be ready to share these ideas during the interview.

✨Familiarise Yourself with Social Media Strategies

Since the role involves managing social media channels, brush up on your knowledge of LinkedIn and other platforms. Be ready to discuss how you would enhance the company's online presence and engage both passive and active candidates.

✨Prepare for Stakeholder Management Questions

You'll need to manage multiple stakeholders and projects. Think of examples where you've successfully collaborated with different teams or departments, and be prepared to explain how you navigated those relationships.

Employer Brand Specialist
Cammach Bryant
C
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