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- Tasks: Lead digital marketing strategies and enhance customer experiences across various platforms.
- Company: Award-winning textile manufacturer focused on innovation and sustainability.
- Benefits: Competitive salary, 23 days leave, pension contributions, and professional development opportunities.
- Why this job: Shape the future of digital marketing in a dynamic and inclusive environment.
- Qualifications: Experience in digital marketing, CRM, and data-driven strategies.
- Other info: Hybrid working options available; join a team that values diversity and growth.
The predicted salary is between 36000 - 60000 £ per year.
About our company
Camira are a multi-award-winning textile manufacturer with two centuries of heritage and a forward-thinking approach to innovation and sustainability. Camira designs and manufactures environmental fabrics for the commercial, public transport and residential sectors.
Purpose of the role
To lead the evolution of Camira's digital presence by creating innovative, data-driven marketing strategies that deliver exceptional online experiences for our customers. This role is pivotal in shaping and optimizing our digital ecosystem, including websites, eCommerce platforms, CRM, and emerging technologies, to drive engagement, conversion, and sustainable growth across all market segments.
The day to day
- To adhere to the Camira Code of Conduct and comply with all relevant quality, environmental, health & safety, data protection, and corporate legislative requirements.
- Manage and improve Camira Group websites for the best customer experience (UX/UI and conversion).
- Run digital marketing campaigns using CRM, SEO, and paid ads to drive traffic and growth.
- Oversee all website tools and services (e.g., visualisation tools, AI chatbot, image search).
- Act as CRM (HubSpot) champion for automation, lead nurturing, and best practices.
- Track and report website, CRM, and eCommerce performance against KPIs.
- Manage relationships with digital agencies and partners to deliver projects on time and budget.
- Identify and implement new digital technologies for competitive advantage.
- Ensure GDPR compliance across websites and CRM.
- Collaborate with ICT and Marketing teams to develop digital and eCommerce offerings.
Other Considerations
- Competitive salary (dependent on experience).
- 23 days annual leave plus bank holidays, with the option to buy additional days.
- Company pension contribution.
- Standard working hours (Monday to Friday).
- Opportunities for professional development and training.
- Driving licence may be required for occasional travel.
- Based at Mirfield, West Yorkshire (with potential for hybrid working depending on business needs).
Camira Values
Our success lies in our customers' success. We focus on building long lasting relationships and delivering a brilliant customer experience to a global market; using digital technologies, providing high-quality products, support and services that add value, inspire, and exceed expectations. Our commitment to quality, health & safety, and environmental standards ensures we consistently deliver products and services that meet both customer and regulatory requirements. We do the right thing, no matter how hard. We uphold integrity, honesty, and transparency with our customers, our people, and the planet. We respect our resources and commit to making pioneering fabrics and delivering value added services that contribute positively to a more sustainable future.
Apply today
At Camira, diversity, equity, and inclusion are at the heart of our values. We adopt a workplace where every team member feels valued and respected. Our inclusive culture ensures all employees have equal opportunities for growth and development. If you require any adjustments and/or additional support during the interview process, please let the talent team know. Join Camira and be part of a company that values your unique skills and supports your professional journey. Apply now and contribute to our mission of delivering exceptional fabrics.
Group Digital Marketing Manager in Mirfield employer: Camira Fabrics Ltd
Contact Detail:
Camira Fabrics Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Group Digital Marketing Manager in Mirfield
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your digital marketing projects. This is a great way to demonstrate your expertise and creativity to potential employers.
✨Tip Number 3
Prepare for interviews by researching Camira’s values and recent projects. Tailor your responses to show how your experience aligns with their mission of sustainability and innovation.
✨Tip Number 4
Don’t just apply through job boards; head over to our website and submit your application directly. It shows initiative and gives you a better chance of standing out in the crowd!
We think you need these skills to ace Group Digital Marketing Manager in Mirfield
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Group Digital Marketing Manager role. Highlight your experience with digital marketing strategies, CRM systems, and any relevant technologies. We want to see how your skills align with our mission at Camira!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about digital marketing and how you can contribute to our innovative approach at Camira. Be sure to mention specific projects or achievements that showcase your expertise.
Showcase Your Data-Driven Mindset: Since this role is all about data-driven strategies, make sure to include examples of how you've used data to drive marketing decisions in the past. We love seeing numbers and results that demonstrate your impact!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining the Camira team!
How to prepare for a job interview at Camira Fabrics Ltd
✨Know Your Digital Marketing Stuff
Make sure you brush up on the latest trends in digital marketing, especially around CRM, SEO, and eCommerce. Camira is looking for someone who can create innovative, data-driven strategies, so be ready to discuss your past experiences and how they relate to their needs.
✨Showcase Your Analytical Skills
Since this role involves tracking and reporting performance against KPIs, come prepared with examples of how you've used data to drive decisions in previous roles. Highlight any tools or technologies you've used to analyse performance and optimise campaigns.
✨Understand Their Values
Familiarise yourself with Camira's commitment to sustainability and customer success. Be ready to discuss how your personal values align with theirs and how you can contribute to their mission of delivering exceptional fabrics while maintaining high standards of quality and environmental responsibility.
✨Prepare Questions About Collaboration
This role requires working closely with various teams, including ICT and Marketing. Prepare thoughtful questions about how collaboration works at Camira and how you can effectively manage relationships with digital agencies and partners to ensure project success.
